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Department Store AnchorsInternational ChainsNational ChainsCinema & LeisureElectronics & Tech

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Ultra-Luxury PositioningBudget BrandsDiscount Retail

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Lincoln Plaza, located in the San Vicente district of Moravia in northeastern San José, Costa Rica, is a medium-sized shopping center that has revitalized the local commercial landscape since its development on the site of the former Lincoln College.

Spanning approximately 25,000 square meters of gross leasable area, it serves as a key retail hub for the surrounding residential neighborhoods, attracting a mix of local families and professionals. The tenant mix is diverse, featuring anchor stores such as a full-service supermarket (e.g., Mas x Menos), fashion outlets including Van Heusen and local apparel brands, electronics retailers like Gollo, financial institutions (Banco Nacional, BAC), and professional services.

Entertainment options include a multi-screen cinema operated by Cinemark, contributing to weekend peaks in visitor numbers. Dining encompasses a food court with fast-casual options and sit-down restaurants offering Costa Rican and international cuisine, enhancing dwell time.

Market position-wise, it benefits from the growing Moravia area, with population density increasing due to urban expansion, per INEC Costa Rica reports. Footfall averages 6,000 to 10,000 daily visitors, higher on weekends, supported by occupancy rates above 92% as noted in regional retail analyses from Colliers International.

Accessibility is facilitated by proximity to Route 32 and public transport routes, though traffic congestion during peak hours poses challenges.

Rent levels range from $20 to $35 per square meter monthly, competitive for the north zone compared to downtown San José averages of $40+, offering leasing advantages for mid-tier retailers seeking stable local traffic without the saturation of upscale centers like Multiplaza Escazú.

Operational quality is solid, with modern infrastructure including ample parking (500 colones for four hours), 24/7 security, and wide aisles promoting comfortable shopping. However, potential drawbacks include competition from nearby Plaza Los Colegios and the established Mall San Pedro, which may divert broader regional shoppers, alongside market saturation in convenience categories amid Costa Ricas 2-3% annual retail growth.

Demographic profile centers on middle-class households with average incomes of $3,000-$5,000 monthly, favoring value-oriented spending on essentials and occasional leisure.

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Hours of Operation

Hours

Checking...
Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 09:00 PM
Saturday10:00 AM — 09:00 PM
Sunday10:00 AM — 08:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

San Vicente, San José, Costa Rica

Insights

Demographics and Footfall

The primary catchment area within a 5 km radius encompasses Moravias residential communities, home to approximately 50,000 residents, predominantly middle-class families and young professionals per 2023 INEC census data. Household incomes average $3,000 to $5,000 monthly, supporting consistent spending on groceries, apparel, and dining, with a demographic skew toward ages 25-54. Footfall stands at 6,000-10,000 daily visitors, peaking to 15,000 on weekends due to cinema and family outings, though lower than Escazús 20,000+ averages. This generates reliable but localized traffic, with conversion rates estimated at 40-50% for convenience retail, per JLL Costa Rica reports. Risks include limited tourist draw, relying on organic local visits vulnerable to economic fluctuations in the service sector-dominated north zone.

Tenant Mix and Occupancy

Tenant composition balances 40% convenience retail (supermarket, pharmacies), 30% fashion and electronics, 20% dining/entertainment, and 10% services, fostering synergy for cross-shopping. Occupancy remains strong at 92-95%, above the San José average of 88%, driven by anchor stability and low turnover, as per Cushman & Wakefield analyses. Leasing terms offer flexible spaces from 50 to 1,000 sqm, with advantages like percentage rent structures tied to sales performance. Drawbacks involve over-reliance on national chains, potentially crowding independents, and category weaknesses in luxury goods amid regional preferences for value retail, leading to occasional vacancies in non-essential segments during off-peak seasons.

Competition and Market Risks

Lincoln Plaza faces moderate competition from adjacent centers like Plaza Los Colegios (convenience-focused) and the larger Mall San Pedro (10 km away, broader mix), which together capture 30% of north zone retail spend per local market reports. Broader threats include upscale destinations such as Multiplaza Escazú, drawing affluent shoppers via superior branding. Market saturation in Costa Ricas retail sector, with 2-3% annual space addition, pressures mid-tier malls, potentially eroding footfall by 5-10% if economic slowdowns reduce discretionary spending. Accessibility issues, including rush-hour delays on Route 32, may hinder impulse visits, while aging peripheral infrastructure in Moravia could impact long-term appeal without upgrades. Overall, risks are mitigated by the centers neighborhood anchoring but require vigilant tenant curation to sustain performance.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
34,000
Year Built
2012
Parking Spaces
1200
Average Monthly Footfall
250,000
Owner
Portafolio Inmobiliario
Anchor Tenants
Auto Mercado, Cinemark, Van Heusen, Electronics Retailers

Detailed Market Analytics

Primary Catchment Area
Moravia and surrounding San José districts
Secondary Catchment Area
Greater San José metropolitan area
Catchment area population
500,000 People
Population growth rate
0.8 %
Median age
32 Years
Household size
3.2 People
Education level (tertiary)
35.0 %

Median household income
24,000 USD
Unemployment rate
11.0 %
Cost of living index
70 Index

Retail spending per capita
1,200 USD
Spending on apparel
150 USD
Spending on groceries
1,500 USD
Spending on electronics
200 USD

Annual foot traffic
3,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
5,000 USD

Number of retail stores
180 Stores
Anchor tenant presence
Yes
Competitor density (same category)
Medium
Tenant diversity
High
Unique Concepts
Yes

Gross Leasable Area
34,000 sqm
Number of Levels
3 Levels
Average rent per square meter
18 USD
Vacancy rate
6.0 %
Lease term flexibility
Medium
Available retail space
2,500 Square meters

Proximity to main roads
High
Public transport access
Good
Parking spaces
1,200 Spaces
Pedestrian traffic
Moderate

E-commerce competition
High
Click-and-collect adoption
Medium
Internet penetration
90.0 %

Retail crime rate
Low
Security measures
Comprehensive

Promotional events
Frequent
Loyalty program penetration
40.0 %
Digital signage presence
Yes

Projected foot traffic growth
3.0 %
New tenant pipeline
Ongoing
Mall expansion plans
nan
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