NEW

Brand Fit Snapshot

Best for:

Family EntertainmentPremium Dining & LifestyleCinema & LeisureHealth & WellnessSpecialty Retail

Not ideal if:

Ultra-Luxury PositioningDiscount RetailBudget Brands

Similar properties you might like:

Want to know if your brand fits?
Quick assessment - takes 30 seconds
Check Your Fit

Oxígeno Human Playground, located in Heredia, Costa Rica, is an open-air lifestyle center that opened in 2018, emphasizing a unique "human playground" concept blending retail, gastronomy, entertainment, sports, and sustainability.

Spanning expansive green areas with an 8km walking track, fitness centers, a cinema, and pet-friendly zones, it positions itself as a community hub rather than a traditional mall. The tenant mix features diverse categories: fashion outlets including Tommy Hilfiger, Express, and Sneax; dining anchors like P.F. Chang's and El Novillo Alegre; wellbeing and sports facilities such as gyms and outdoor activity spaces; technology stores like Casio; home goods; and entertainment options.

Heredia province, with a population exceeding 130,000 and proximity to San Jose, drives its market position amid Costa Rica's retail sector growth of 2.5% in 2023.

Accessibility is strong via Route 3 and public transport, though traffic can impact peak-hour visits. Occupancy stands at 92%, surpassing the local average of 85-90%, indicating robust demand.

Rent levels range from $25 to $32 per square meter monthly, with 7-10% sales overage clauses providing performance-based incentives.

Leasing advantages include flexible 3-5 year terms with CPI-linked escalations, appealing to experiential retailers. However, challenges encompass competition from established centers like Multiplaza Escazú and Plaza Real Cariari, potential market saturation in dining and fashion, and reliance on weather for outdoor appeal. Footfall benefits from family-oriented demographics and events, but seasonal rains may affect performance.

Overall, it suits active lifestyle brands seeking integrated environments, though retailers must assess alignment with middle-class spending patterns averaging $500-800 monthly on non-essentials.

For Advertisers
Advertise at this property?

Reach high-intent shoppers across digital screens, atria, and experiential placements.

Hours of Operation

Hours

Checking...
Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 09:00 PM
Saturday10:00 AM — 09:00 PM
Sunday10:00 AM — 08:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Ruta 3, San Francisco, Heredia, Costa Rica

Insights

Demographics and Footfall

Heredia features a middle-class demographic with 60% working-age adults (15-64 years), 25% families with children under 14, and 15% seniors over 65, supporting demand for family entertainment and casual dining. Population growth of 1.5% annually boosts footfall, estimated at 2,000-3,000 daily visitors for Oxígeno, higher on weekends due to its recreational draw. This contrasts with urban San Jose malls, offering a suburban escape that enhances dwell time and conversion rates for lifestyle retailers, though economic volatility in tourism-dependent Costa Rica could temper spending.

Competition and Market Risks

Oxígeno faces competition from nearby centers like Plaza Heredia (82% occupancy) and Real Cariari (88% occupancy), which offer similar retail mixes but enclosed formats less vulnerable to weather. Market saturation in fashion and quick-service dining poses risks, with Heredia's retail vacancy at 10-15% amid post-pandemic recovery. External factors include rising operational costs from sustainability mandates and potential infrastructure strain from regional expansion, advising retailers to evaluate co-tenancy clauses for anchor stability and diversify categories to mitigate category-specific weaknesses.

Lease Terms and Operational Quality

Lease terms typically span 3-5 years with 5-10% annual escalations tied to the Consumer Price Index, complemented by base rents of $25-32 per sqm/month and overage rents on sales thresholds, balancing fixed costs with upside potential. High occupancy at 92% reflects strong management and modern infrastructure, including energy-efficient designs and ample parking for 1,500 vehicles. Operational quality benefits from pet-friendly policies and event programming, fostering community engagement, but challenges like maintenance of outdoor spaces during rainy seasons and accessibility via congested routes warrant due diligence on utility inclusions and egress planning.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
80,000
Year Built
2019
Parking Spaces
1800
Average Monthly Footfall
416,667
Owner
Cuestamoras Urbanismo
Anchor Tenants
Ekono, P.F. Chang’s, El Novillo Alegre, Cinemark

Detailed Market Analytics

Primary Catchment Area
10 km Radius
Secondary Catchment Area
30 km Radius
Catchment area population
500,000 People
Population growth rate
0.8 %
Median age
35.2 Years
Household size
3.0 Persons
Education level (tertiary)
25.0 %

Median household income
$14,400 USD per year
Unemployment rate
7.4 %
Cost of living index
89.76 Index points

Retail spending per capita
$1,200 USD per year
Spending on apparel
$300 USD per capita per year
Spending on groceries
$500 USD per capita per year
Spending on electronics
$200 USD per capita per year

Annual foot traffic
5,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
nan %
Sales per square meter
$6,000 USD

Number of retail stores
80 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
High Density
Tenant diversity
High Diversity
Unique Concepts
Human Playground Concepts

Gross Leasable Area
80,000 sqm
Number of Levels
4 Levels
Average rent per square meter
$28.5 USD per sqm monthly
Vacancy rate
8.0 %
Lease term flexibility
Medium Flexibility
Available retail space
nan sqm

Proximity to main roads
High Proximity
Public transport access
Good Access
Parking spaces
1,800 Spaces
Pedestrian traffic
High Traffic

E-commerce competition
High Competition
Click-and-collect adoption
30.0 %
Internet penetration
81.0 %

Retail crime rate
10 Incidents per 100 businesses
Security measures
Comprehensive Measures

Promotional events
300 Events per year
Loyalty program penetration
nan %
Digital signage presence
Yes Presence

Projected foot traffic growth
5.0 %
New tenant pipeline
Ongoing Pipeline
Mall expansion plans
Phase 2 planned Plans
City Snapshot
Heredia

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
Get City Snapshot
City Snapshot Report Preview
Sample

Discover more shopping centers in Heredia.

Top retail destinations across Costa Rica.

For Advertisers
Advertise at this property?

Reach high-intent shoppers across digital screens, atria, and experiential placements.

City Snapshot
Heredia

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
Get City Snapshot
City Snapshot Report Preview
Sample
Brands Wanted · 5,400 SF

1–1.5 year lease, below market rent, 2nd-generation, fully operational, cosmetic build-out only — move-in ready

At Market Street – The Woodlands, TX, USA

More Info