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Metropolitan Mall Bekasi, established in 1993, stands as one of the pioneering mid-tier shopping centers in Bekasi, Indonesia, with a leasable area of approximately 48,000 square meters spread across four floors and a basement, totaling over 85,500 square meters of gross floor area. Situated in Bekasi Selatan on Jl. KH. Noer Ali, it functions as a one-stop destination for local middle-class families and business visitors in the expansive Jabodetabek metropolitan area.

The tenant mix comprises more than 300 outlets, featuring anchors such as Matahari Department Store, Cinema XXI, Funworld arcade, Hypermart supermarket, and a diverse array of fashion brands, F&B establishments (comprising about 30% of space), lifestyle shops, and services. Occupancy stands at 96%, surpassing the Bodetabek regional average of 69% reported in Q1 2025 market analyses, indicating robust demand despite economic headwinds.

Footfall remains stable at an estimated 5-7 million annual visitors, bolstered by Bekasis growing population exceeding 2.5 million residents with median household incomes around IDR 10-15 million monthly.

Accessibility benefits from direct connections to the Jakarta-Cikampek toll road and Kalimalang artery, facilitating 80% car-based arrivals, though public transit options are limited. Leasing opportunities appeal to retailers targeting family-oriented demographics, with competitive base rents of IDR 400,000-700,000 per square meter per year—20-30% below Jakarta levels—and terms including 3-year escalations for stability.

The malls adjacency to the 4-star Hotel Horison Ultima enhances corporate traffic. However, challenges include intense competition from over 20 newer malls in greater Bekasi, such as adjacent Grand Metropolitan (opened 2013) and Mega Mall Bekasi, which draw younger demographics with modern amenities. Aging infrastructure from the 1990s era may necessitate maintenance investments, while market saturation and a shift toward e-commerce erode sales in categories like apparel and electronics.

Operational quality is maintained through tenant mix adaptations emphasizing experiential F&B and entertainment to counter weakening consumer spending, projected at 4-5% growth amid inflation pressures.

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Hours of Operation

Hours

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Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 10:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Jl. KH. Noer Ali, Bekasi, Indonesia

Insights

Demographics and Footfall

Bekasis demographics support Metropolitan Mall Bekasis performance, with a population of over 2.5 million featuring 60% aged 15-44, middle-income families (household income IDR 10-15 million monthly), and rapid urbanization driving suburban retail demand. Annual footfall estimates at 5-7 million reflect its role as a community hub, with peak weekend traffic from local residents. However, slowing income growth (4-5% per BPS reports) and migration to higher-end malls risk stagnant visitor numbers, particularly as younger shoppers prefer digital alternatives or newer venues with better aesthetics.

Tenant Mix and Occupancy

The tenant composition includes 25% fashion and lifestyle, 30% F&B, 20% grocery and essentials, and 25% entertainment/services, fostering a family-friendly environment that has sustained 96% occupancy—above the 69% Bodetabek average. Long-term anchors like Matahari and Cinema XXI provide stability, while recent F&B expansions address shifting consumer preferences toward social dining. Drawbacks involve potential tenant churn in weaker categories like electronics due to online competition, and the need for periodic mix refreshes to combat aging appeal, with lease terms offering 3-year escalations for predictable costs.

Accessibility, Rents, and Competition Risks

Strategic positioning near Jakarta-Cikampek toll ensures efficient access for 80% car users, supplemented by proximity to business districts, though congestion and limited parking (challenging on weekends) hinder peak-hour flows. Rents at IDR 400,000-700,000 per square meter annually offer value versus Jakarta peers, supporting mid-tier retailer margins. Risks stem from saturation with competitors like Grand Metropolitan (52,000 m2, upper-middle focus) and Summarecon Mal Bekasi, which capture premium traffic and modern infrastructure advantages, potentially pressuring sales in saturated categories amid broader retail vacancy trends in the region.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
50,000
Year Built
1993
Parking Spaces
1500
Average Monthly Footfall
416,667
Owner
PT Metropolitan Land Tbk
Anchor Tenants
Transmart, Cinema 21, Various Department Stores

Detailed Market Analytics

Primary Catchment Area
5 km radius Kilometers
Secondary Catchment Area
10-20 km radius Kilometers
Catchment area population
1,500,000 People
Population growth rate
1.0 %
Median age
30.2 Years
Household size
3.8 People per household
Education level (tertiary)
25.0 %

Median household income
6,000,000 IDR per month
Unemployment rate
5.0 %
Cost of living index
45 Index (Numbeo scale)

Retail spending per capita
1,200,000 IDR per year
Spending on apparel
82.65 USD per capita
Spending on groceries
500,000 IDR per month
Spending on electronics
300,000 IDR per capita per year

Annual foot traffic
5,000,000 Visitors per year
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
10,000,000 IDR per year

Number of retail stores
250 Stores
Anchor tenant presence
Yes Boolean
Competitor density (same category)
5 Malls per 100,000 people
Tenant diversity
High Qualitative
Unique Concepts
10.0 %

Gross Leasable Area
50,000 Square meters
Number of Levels
4 Levels
Average rent per square meter
150,000 IDR per month
Vacancy rate
5.0 %
Lease term flexibility
Flexible (1-5 years) Years
Available retail space
2,500 Square meters

Proximity to main roads
Adjacent to Jl. Ahmad Yani Qualitative
Public transport access
High (Busway and commuter rail nearby) Qualitative
Parking spaces
1,500 Spaces
Pedestrian traffic
Moderate Qualitative

E-commerce competition
High (e.g., Shopee, Tokopedia) Qualitative
Click-and-collect adoption
60.0 %
Internet penetration
77.0 %

Retail crime rate
2.0 %
Security measures
CCTV, guards, checkpoints Qualitative

Promotional events
Monthly Frequency
Loyalty program penetration
40.0 %
Digital signage presence
Yes (widespread) Boolean

Projected foot traffic growth
7.0 %
New tenant pipeline
Ongoing Qualitative
Mall expansion plans
G'Avenue extension in H2 2025 Qualitative
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Bekasi

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