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Nagoya Hill Mall is situated in the Nagoya District of Batam, Indonesia, at Jl. Teuku Umar No.1, spanning 5 levels with a gross leasable area of 80,000 square meters. It hosts 200 retail stores with high tenant diversity, including 10 unique concepts. Anchor tenants are Matahari Department Store and Hypermart, contributing to a balanced mix of shopping, dining, and home decor options. Approximately 40% of visitors come for shopping, 35% for dining, and 25% for home decor.

Average monthly footfall is 3,041, translating to 3.65 million annual visitors, with a projected 5% yearly growth. Occupancy rate is 85%, with 15% vacancy and 12,000 square meters available for lease. Average rent levels stand at 200,000 IDR per square meter per month.

Accessibility is favorable, featuring high public transport availability, strong pedestrian traffic, proximity to main roads, and 1,000 parking spaces. The primary catchment area encompasses Nagoya and Batam with a population of 1.2 million, growing at 1.5% annually; secondary includes Greater Batam and Singapore.

Demographics show a median age of 30, household size of 3.8, median income of 8,000,000 IDR monthly, 25% tertiary education, and 4.8% unemployment. Retail spending per capita is 2,800 USD yearly. As a premium retail space established in 2007 and owned by PT. Teguh Metta Internusa, it benefits from advanced security, multiple promotional events, 30% loyalty program penetration, and an ongoing new tenant pipeline.

Leasing advantages include medium-term flexibility, low retail crime, sales of 15,000,000 IDR per square meter annually, 20% conversion rate, and 2-hour average dwell time. Challenges involve high competitor density, e-commerce pressure with 80% internet penetration, and suggestions for enhanced childrens areas and diverse dining to boost appeal.

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Hours of Operation

Hours

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Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 10:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Jl. Teuku Umar No.1, Batam, Indonesia

Insights

Demographics and Catchment

The catchment area includes 1.2 million residents in Batam, with a median age of 30 years and average household size of 3.8 persons. Median monthly household income is 8,000,000 IDR, enabling per capita retail spending of 2,800 USD annually, broken down to 450 USD on apparel, 1,200 USD on groceries, and 300 USD on electronics. Tertiary education attainment is 25%, with unemployment at 4.8% and a cost of living index of 45 relative to New Yorks 100. This profile supports demand for family-friendly retail, affordable fashion, and international dining, though proximity to Singapore influences cross-border shopping patterns.

Competition and Market Factors

High density of competitors in similar retail categories and elevated e-commerce competition present notable risks in Batam. With 80% internet penetration and moderate click-and-collect usage, online alternatives erode physical sales. Nonetheless, as Batams largest mall, it draws local and tourist footfall, maintaining a 20% conversion rate and 2-hour dwell time. Market saturation in general merchandise and food services could pressure performance, but strategic positioning near Singapore enhances visitor inflows and mitigates some competitive pressures.

Operational Quality and Risks

Established in 2007, the mall offers advanced security, digital signage, and frequent promotions, fostering a 30% loyalty program engagement. However, 15% vacancy rate signals leasing hurdles amid high competition. Accessibility strengths include direct road links and ample parking, but potential aging infrastructure from its 17-year age may necessitate maintenance investments. Low retail crime supports operational stability, yet weak categories like electronics face e-commerce threats. Overall sales of 15,000,000 IDR per square meter yearly indicate resilience, balanced against market factors like 1.5% population growth.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
90,000
Year Built
2007
Parking Spaces
1000
Average Monthly Footfall
304,167
Owner
PT. Teguh Metta Internusa
Anchor Tenants
Matahari Department Store, Hypermart

Detailed Market Analytics

Primary Catchment Area
Nagoya District, Batam Area
Secondary Catchment Area
Greater Batam and Singapore Area
Catchment area population
1,200,000 People
Population growth rate
1.5 %
Median age
30 Years
Household size
3.8 Persons
Education level (tertiary)
25.0 %

Median household income
8,000,000 IDR per month
Unemployment rate
4.8 %
Cost of living index
45 Index (NY=100)

Retail spending per capita
2,800 USD per year
Spending on apparel
450 USD per year
Spending on groceries
1,200 USD per year
Spending on electronics
300 USD per year

Annual foot traffic
3,650,000 Visitors
Dwell time
2 Hours
Conversion rate
20.0 %
Sales per square meter
15,000,000 IDR per year

Number of retail stores
200 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
High Density
Tenant diversity
High Diversity
Unique Concepts
10 Concepts

Gross Leasable Area
90,000 sqm
Number of Levels
5 Levels
Average rent per square meter
200,000 IDR per month
Vacancy rate
15.0 %
Lease term flexibility
Medium Flexibility
Available retail space
12,000 Square meters

Proximity to main roads
Direct access Access
Public transport access
High Access
Parking spaces
1,000 Spaces
Pedestrian traffic
High Traffic

E-commerce competition
High Competition
Click-and-collect adoption
Moderate Adoption
Internet penetration
80.0 %

Retail crime rate
Low Rate
Security measures
Advanced Measures

Promotional events
Multiple per year Events
Loyalty program penetration
30.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
5.0 %
New tenant pipeline
Ongoing Pipeline
Mall expansion plans
nan Plans
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