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Quick-Service DiningLocal ServicesMixed-Use & Office TrafficSpecialty RetailPremium Dining & Lifestyle

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Smart Village Plaza is a mixed-use commercial complex within the Smart Village business district in 6th of October City, Egypt, established in 2001 as a joint venture involving the Egyptian government and private entities like Smart Villages Development and Management.

Spanning part of the 450-feddan area along the Cairo-Alexandria Desert Road, it serves as a key hub for technology and corporate activities, featuring office buildings, retail shops, entertainment options, factories, and green spaces. The property benefits from its strategic location west of Cairo, providing easy access to major urban centers via the desert road and proximity to residential developments in the growing 6th of October area, which has a population exceeding 200,000 and attracts young professionals and families.

Retail opportunities here target business visitors and local workers, with a tenant mix emphasizing convenience retail, dining, and services rather than large-scale fashion or entertainment anchors found in nearby mega-malls.

Market position is strong in the B2B and professional services sector, supported by high daily commuter traffic from tech firms and multinationals.

Leasing advantages include modern infrastructure with advanced IT connectivity, flexible space configurations from 70 to over 1,000 sqm, and potential for stable occupancy due to the districts established reputation. However, retail performance may be influenced by the office-dominant environment, limiting broad consumer footfall compared to dedicated shopping centers. Contextual factors include Egypts retail market recovery post-pandemic, with 6th of October seeing increased demand for hybrid commercial spaces amid urban expansion.

Potential challenges encompass economic volatility affecting corporate spending, competition from established malls like Mall of Arabia and Mall of Egypt, and the need for targeted marketing to capture the professional demographic.

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Hours of Operation

Hours

Checking...
Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Km 28 Cairo-Alexandria Desert Road, 6th Of October City, Egypt

Insights

Demographics and Accessibility

6th of October City features a demographic profile dominated by young professionals aged 25-40, families, and expatriates drawn to the tech and business ecosystem, with household incomes in the middle to upper-middle range (EGP 20,000-100,000 monthly). The areas population growth rate exceeds 5% annually, supporting retail viability for everyday needs. Accessibility is enhanced by the Cairo-Alexandria Desert Road, with public transport options including buses and ride-sharing, though private vehicles predominate due to limited metro connectivity. Daily footfall in Smart Village estimates at 20,000-30,000 visitors, primarily weekday business traffic, which peaks during office hours but tapers on weekends, posing risks for leisure-oriented retail.

Tenant Mix and Occupancy

The tenant mix at Smart Village Plaza leans toward office tenants (over 70% occupancy in administrative spaces) with supplementary retail including convenience stores, cafes, pharmacies, and small boutiques catering to corporate needs. Key anchors may include international chains like Starbucks or local eateries, fostering a professional ambiance. Overall occupancy in the district hovers at 85-90%, per regional commercial reports, with retail spaces showing slightly lower rates around 75-80% due to selective leasing. Strengths include stable corporate footfall driving impulse buys, but weaknesses involve limited anchor stores and category overlaps with nearby hypermarkets, potentially leading to 10-15% vacancy risks in non-essential retail amid market saturation in West Cairo.

Rent Levels and Competition

Average retail rent in Smart Village Plaza ranges from EGP 800-1,200 per sqm monthly for ground-floor spaces, based on recent listings for 100 sqm units at EGP 100,000 total, reflecting prime positioning but moderated by office competition. Lease terms typically span 3-5 years with annual escalations of 7-10%, including service charges for maintenance and security. Competition is intense from larger venues like Mall of Egypt (400+ stores, 100,000+ monthly footfall) and Mall of Arabia, which draw broader consumer traffic and offer diversified mixes, potentially diverting 20-30% of potential shoppers. Risks include aging infrastructure in surrounding areas and economic pressures on disposable income, advising retailers to focus on high-margin, quick-turnover categories to mitigate saturation effects.

Building Details

Property Type
Retail
Gross Leasable Area
8000
Year Built
2008
Parking Spaces
500
Average Monthly Footfall
100,000
Owner
Smart Villages Development and Management Company
Anchor Tenants
Starbucks, Local Cafes, Restaurants

Detailed Market Analytics

Primary Catchment Area
5 km radius Kilometers
Secondary Catchment Area
20 km radius Kilometers
Catchment area population
750,000 People
Population growth rate
2.1 %
Median age
28 Years
Household size
3.2 Persons
Education level (tertiary)
35.0 %

Median household income
25,000 EGP/month
Unemployment rate
5.5 %
Cost of living index
45 Index (NY=100)

Retail spending per capita
12,000 EGP/year
Spending on apparel
2,500 EGP/year
Spending on groceries
4,200 EGP/year
Spending on electronics
1,800 EGP/year

Annual foot traffic
1,200,000 Visitors
Dwell time
45 Minutes
Conversion rate
25.0 %
Sales per square meter
8,500 EGP/sqm/year

Number of retail stores
35 Stores
Anchor tenant presence
Yes Boolean
Competitor density (same category)
3 Per km²
Tenant diversity
High Qualitative
Unique Concepts
Tech-integrated shops Qualitative

Gross Leasable Area
8,000 sqm
Number of Levels
3 Levels
Average rent per square meter
750 EGP/sqm/month
Vacancy rate
8.0 %
Lease term flexibility
Flexible Qualitative
Available retail space
1,200 sqm

Proximity to main roads
Direct access Qualitative
Public transport access
Moderate Qualitative
Parking spaces
500 Spaces
Pedestrian traffic
High Qualitative

E-commerce competition
High Qualitative
Click-and-collect adoption
40.0 %
Internet penetration
72.0 %

Retail crime rate
Low Qualitative
Security measures
24/7 surveillance Qualitative

Promotional events
Quarterly Frequency
Loyalty program penetration
30.0 %
Digital signage presence
Yes Boolean

Projected foot traffic growth
5.0 %
New tenant pipeline
10 Tenants
Mall expansion plans
Ongoing Qualitative
City Snapshot
6th Of October City

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6th Of October City

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