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Ultra-Luxury Positioning
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Open Air Mall, located in Cairo, is a modern retail complex featuring both local and international brands. It spans over 200,000 square feet and includes diverse retail spaces, including fashion, electronics, and dining outlets. The mall benefits from its strategic location near busy residential areas, providing a steady stream of foot traffic. However, the open-air design may face challenges during extreme weather conditions, potentially deterring shoppers during the hot summer months.

The mall offers extensive parking and pedestrian-friendly access, but some retail units are underperforming due to limited high-end store availability, affecting overall footfall and sales potential. The mixed retail layout offers flexibility for various retail formats, but may not attract high-end fashion retailers due to the lower profile of some neighboring shops.

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Hours of Operation

Hours

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Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 11:00 PM
Friday10:00 AM — 11:00 PM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Open Air Mall Madinaty، Second New Cairo, Cairo, Egypt

Insights

Proximity to Residential Areas

The mall’s location near busy residential areas provides consistent foot traffic, which is a significant advantage for retailers looking for steady customer flow.

Weather-Dependent Traffic

Being an open-air mall, the customer traffic can be affected during peak summer months due to harsh weather conditions, potentially reducing footfall and affecting sales during those times.

Retail Variety and Performance

Although the mall offers a mix of local and international brands, the underperformance of some retail units, particularly in the luxury segment, may limit its appeal for high-end retailers.

Building Details

Property Type
Super Regional
Gross Leasable Area
96,000
Year Built
2018
Parking Spaces
6000
Average Monthly Footfall
666,667
Owner
Talaat Moustafa Group
Anchor Tenants
Carrefour Hypermarket, Tradeline, Fifth Street, Abu Auf, Mohamed El Sagher Beauty Salon, Miniso, Coldstone

Detailed Market Analytics

Primary Catchment Area
5 km
Secondary Catchment Area
15 km
Catchment area population
1,200,000 People
Population growth rate
1.8 %
Median age
28 Years
Household size
4.2 People
Education level (tertiary)
25.0 %

Median household income
4,500 USD per year
Unemployment rate
7.5 %
Cost of living index
45 Index

Retail spending per capita
1,200 USD per year
Spending on apparel
300 USD per year
Spending on groceries
600 USD per year
Spending on electronics
150 USD per year

Annual foot traffic
8,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
20.0 %
Sales per square meter
3,500 USD per year

Number of retail stores
268 Stores
Anchor tenant presence
Yes
Competitor density (same category)
3 Malls within 10 km
Tenant diversity
70.0 %
Unique Concepts
10.0 %

Number of Levels
1 Levels
Average rent per square meter
40 USD per month
Vacancy rate
5.0 %
Lease term flexibility
Medium
Available retail space
4,800 Square Meters
Gross Leasable Area
96,000 Square meters

Proximity to main roads
0.5 km
Public transport access
Yes
Parking spaces
6,000 Spaces
Pedestrian traffic
High

E-commerce competition
High
Click-and-collect adoption
30.0 %
Internet penetration
70.0 %

Retail crime rate
Low
Security measures
High

Promotional events
15 Events per year
Loyalty program penetration
25.0 %
Digital signage presence
Yes

Projected foot traffic growth
5.0 %
New tenant pipeline
10 New stores planned
Mall expansion plans
No
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Cairo

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