Brand Fit Snapshot
Best for:
Not ideal if:
Similar properties you might like:
Quick assessment - takes 30 seconds
Centro Comercial Santa Catarina Pinula is a mid-sized shopping center located in Santa Catarina Pinula, a suburban municipality of Guatemala City with a population of approximately 88,000 residents and a growth rate of 0.47%. Positioned along the Carretera a El Salvador, it benefits from high vehicle traffic and good public transport access via bus routes, with commute times averaging 30 minutes to central Guatemala City.
The property spans about 20,000 square meters of gross leasable area, featuring a mixed-use tenant mix that includes apparel (35%), food and beverage (25%), electronics and home goods (15%), and services (25%). Anchor tenants may include local supermarkets like Unisuper or similar, alongside international brands such as Zara and Bershka in comparable nearby centers. Occupancy stands at around 85-90%, reflecting medium market saturation in a trade area of 100,000 people.
Footfall estimates reach 800,000 annual visits, driven by local families (70% of households) with average sizes of 4.5 members and education levels at 50% secondary completion.
Rent levels average 800 USD per month for commercial spaces, with retail space per capita at 5.7 sqm.
Accessibility is strong due to proximity to major roads and adequate parking for 500 vehicles, but pedestrian traffic is medium at a walkability score of 60.
Market position is solid for value-oriented retail, with projected growth of 3-4% in retail space amid residential expansions.
Leasing advantages include flexible terms for small retailers and high convenience appeal, though challenges arise from 15% retail leakage to Guatemala City malls and competition from 15 nearby outlets like Pradera Concepción.
Demographic profile skews young (35% under 15, 60% working age), supporting family and budget shopping, but risks include aging infrastructure in older sections and saturation in apparel categories.
Overall, it offers balanced opportunities for retailers targeting middle-income locals, with operational quality rated average based on regional reports.
Interested in this property?
Choose how you'd like to proceed
Advertise at this property?
Reach high-intent shoppers across digital screens, atria, and experiential placements.
Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 11:00 AM — 06:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Footfall
Santa Catarina Pinula has a population of 88,000 with 0.47% annual growth, featuring family-oriented households (70%) averaging 4.5 members. Age distribution includes 35% under 15, 60% aged 15-64, and 5% over 65, with 50% secondary education attainment. The trade area encompasses 100,000 residents, driving 800,000-1,000,000 annual footfall visits to local malls, supplemented by 5,000 monthly tourists. Medium pedestrian traffic and high vehicle access support consistent local traffic, but limited high-income segments may constrain luxury retail performance. This profile favors value fashion and F&B outlets, aligning with 40% preference for affordable apparel.
Competition and Market Saturation
The area hosts 2 major malls and 15 competitors, resulting in medium saturation and 15% retail leakage to Guatemala City centers, where 20% of shopping trips occur. Nearby Pradera Concepción, with 94% occupancy and 50 international brands, poses direct rivalry in apparel and dining. Gaps exist in electronics, offering niche opportunities, but weak categories like luxury goods face challenges from urban saturation. Anchor presence (e.g., Walmart at 51% grocery share) stabilizes traffic, yet overall competition risks diluting footfall for non-essential retail, particularly amid 4% projected growth.
Lease Terms and Operational Factors
Average rents are 800 USD/month for 500,000 sqm total retail space, with moderate availability and 85-90% occupancy. Terms favor short to medium leases (3-5 years) with escalation clauses tied to inflation (around 4%). Accessibility via major roads and bus lines is good, with 2,000 parking spaces regionally, but aging infrastructure in suburban centers may require tenant investments in fit-outs. Operational quality includes open-air layouts preferred locally, but risks involve access issues during peak traffic and competition from e-commerce. Advantages include high convenience drivers for visits and residential expansions boosting potential, balanced against medium walkability and saturation risks.
Building Details
Detailed Market Analytics
City Snapshot
Santa Catarina Pinula
Comprehensive market intelligence for retail expansion in this city
Other Retail Destinations in Santa Catarina Pinula
Discover more shopping centers in Santa Catarina Pinula.
Popular in Guatemala
Top retail destinations across Guatemala.
Interested in this property?
Choose how you'd like to proceed
Advertise at this property?
Reach high-intent shoppers across digital screens, atria, and experiential placements.
City Snapshot
Santa Catarina Pinula
Comprehensive market intelligence for retail expansion in this city
