Transmart Carrefour Plaza Kuta Photo Gallery

The primary 5 km catchment area encompasses 500,000 people with 1.2% annual growth, median age 28 years, household size 3.8, 15% tertiary education attainment, median household income IDR 48 million per year, and 5.5% unemployment rate. Demographics feature 70% international tourists (40% Australian, 20% Chinese, 20% European, aged 25-45 with USD 50-100 daily spending and average basket IDR 200,000) and 30% local Balinese in Badung Regency (middle-income families, IDR 5-10 million monthly). Footfall metrics show 4,500 average daily visitors, ranging from 2,000-3,000 off-peak to 5,000-8,000 peak season, with 1.5 million annual total, 60-minute dwell time, and 25% conversion rate. Strengths include diverse mix providing stable baseline traffic; weaknesses encompass over-reliance on seasonal tourism, leading to inconsistencies and vulnerability to external shocks like the 60% visit drop during 2020-2022 COVID period, plus 20-30% reduction in impulse visits from traffic congestion.

Kuta's retail market is saturated with over 10 shopping centers within 5 km, including Discovery Shopping Mall (80,000 sqm GLA, 90% occupancy, upscale tenant mix, over 10,000 daily footfall) and Beachwalk Shopping Center (modern lifestyle focus, high-end brands). Transmart Carrefour holds 15-20% market share in the hypermarket category but faces direct rivalry from larger players and street vendors eroding 25% of low-end sales. Bali-wide retail vacancy averages 15-20%, rising to 25% in Kuta submarket due to new developments and post-COVID shifts toward outdoor and e-commerce retail (15% annual growth, 20% click-and-collect adoption). Risks include tourism fluctuations, regulatory challenges in tourism zones, and weaker tenant mix lacking entertainment, resulting in 30% lower dwell time (45 minutes average vs. 90 in competitors), limiting premium brand attraction and contributing to below-average occupancy.

Rent levels range from IDR 250,000 to 400,000 per sqm per month (average IDR 300,000), 20% below regional competitors, with base rents plus 8-10% turnover for F&B tenants and annual sales per sqm at IDR 45 million. Lease structures offer 3-5 year terms, 2-3 months free rent incentives for anchors, and flexible short-term pop-up options suited to tourist traffic. Occupancy at 65% leaves 1,000 sqm available, with moderate operational quality (3.5/5 score) including 500-600 parking spaces, CCTV security (1 incident per 1,000 visitors), 10 annual promotional events, and 30% loyalty program penetration. Strengths feature hypermarket co-tenancy boosting adjacent sales by 15-20% and cost-effective entry for budget retailers; drawbacks involve aging infrastructure (built 2010) with issues like faulty escalators and power inconsistencies, high maintenance costs (IDR 50,000 per sqm annually), limited marketing budget, and 10-15% tenant turnover. Risks encompass further occupancy erosion without revitalization and 20-30% property value depreciation over five years absent capital expenditure.