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Purple Maryland is a prominent shopping destination located in Lagos, Nigeria, offering a wide range of retail outlets, entertainment options, and dining facilities. The mall attracts a diverse mix of customers, particularly those from the middle and upper income segments. It is strategically situated in a high-traffic area, making it an attractive location for both national and international brands.

However, it faces challenges in terms of its competition with newer malls in the city, which are attracting some of the retail tenants. Despite this, Purple Maryland remains a strong contender in the Lagos retail market, with steady foot traffic and a solid customer base.

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Hours of Operation

Hours

Checking...
Monday08:00 AM — 10:00 PM
Tuesday08:00 AM — 10:00 PM
Wednesday08:00 AM — 10:00 PM
Thursday08:00 AM — 10:00 PM
Friday08:00 AM — 10:00 PM
Saturday08:00 AM — 10:00 PM
Sunday08:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

350 Ikorodu Road, Lagos, Nigeria

Insights

Location Advantage

The mall's strategic positioning in the heart of Lagos provides easy accessibility for a large number of customers, including tourists and locals. The high volume of traffic in this area contributes to consistent foot traffic.

Tenant Mix

The mall hosts a diverse mix of tenants ranging from high-end fashion retailers to local brands, offering retailers an opportunity to target a wide customer base. However, some major international brands have started to shift to newer malls, affecting the mall's tenant retention.

Competition

Purple Maryland faces stiff competition from newer retail developments such as Ikeja City Mall and The Palms, which offer more modern facilities and attract a younger, tech-savvy audience. Retailers should consider this when deciding on their lease terms.

Building Details

Property Type
Neighborhood
Gross Leasable Area
7700
Year Built
2016
Parking Spaces
219
Average Monthly Footfall
166,667
Owner
Stanbic IBTC Capital and AXA Mansard Investments
Anchor Tenants
Shoprite, Genesis Cinemas, Stanbic IBTC Bank, Chicken Republic

Detailed Market Analytics

Primary Catchment Area
5 Kilometers
Secondary Catchment Area
15 Kilometers
Catchment area population
500,000 People
Population growth rate
2.5 %
Median age
28 Years
Household size
4.5 People
Education level (tertiary)
30.0 %

Median household income
12,000 USD
Unemployment rate
8.0 %
Cost of living index
65 Index

Retail spending per capita
1,200 USD
Spending on apparel
300 USD
Spending on groceries
500 USD
Spending on electronics
200 USD

Annual foot traffic
2,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
3,500 USD

Number of retail stores
50 Stores
Anchor tenant presence
Yes
Competitor density (same category)
3 Malls
Tenant diversity
60.0 %
Unique Concepts
10 Stores

Number of Levels
4 Levels
Average rent per square meter
40 USD
Vacancy rate
10.0 %
Lease term flexibility
Medium
Available retail space
770 SQUARE METERS
Gross Leasable Area
7,700 Square meters

Proximity to main roads
0.5 Kilometers
Public transport access
High
Parking spaces
219 Spaces
Pedestrian traffic
High

E-commerce competition
Moderate
Click-and-collect adoption
20.0 %
Internet penetration
70.0 %

Retail crime rate
Low
Security measures
High

Promotional events
12 Events
Loyalty program penetration
15.0 %
Digital signage presence
Yes

Projected foot traffic growth
5.0 %
New tenant pipeline
5 Stores
Mall expansion plans
No
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Lagos

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Lagos

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