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Port Said Plaza is a shopping mall in Port Said, Egypt, located on Tarh El Bahr Street, constructed in 2015 with a gross leasable area of 20,000 square meters across two levels. It features 100 retail stores, including anchor tenants such as Carrefour, Zara, and LC Waikiki, contributing to high tenant diversity and 10 unique concepts. The mall serves a primary catchment of 300,000 people and secondary of 200,000, totaling 500,000, with a median age of 25 years, household size of 3.5, and median household income of 10,800 USD.
Annual footfall reaches 1,000,000 visitors, with an average dwell time of 1.5 hours and 20% conversion rate, supported by 12 promotional events yearly. Occupancy stands at 90%, with 2,000 square meters available for lease at an average rent of 200 USD per square meter.
Accessibility is strong, with high proximity to main roads, good public transport, high pedestrian traffic, and 500 to 800 parking spaces. Sales per square meter are 650 USD, and retail spending per capita is 2,500 USD, primarily in groceries (800 USD).
Market position is premium in a low-competition area with only two similar malls and 8% e-commerce penetration.
Tenant mix emphasizes fashion and groceries but shows gaps in family amenities, diverse dining, and trendy apparel options.
Leasing advantages include medium-term flexibility, a 10-tenant pipeline, planned expansion, and 5% projected footfall growth, making it suitable for complementary retailers in stable categories. However, challenges include 10% vacancy, moderate unemployment at 7.3%, and potential e-commerce risks with 70% internet penetration.
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Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 11:00 AM — 06:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographic Profile
The catchment area totals 500,000 people, with a young median age of 25 years and 1.6% population growth rate. Household income averages 10,800 USD annually, supporting retail spending of 2,500 USD per capita, dominated by groceries at 800 USD, followed by apparel at 124 USD and electronics at 100 USD. Tertiary education level is 25%, household size 3.5 persons, and unemployment 7.3%. Low cost of living index of 30 favors affordable retail, but limited discretionary spending in fashion and tech poses risks for those categories, while grocery anchors like Carrefour provide stable traffic draw for food-related tenants.
Competition and Market Position
Port Said Plaza faces low competition with only two similar malls in the category and 8% e-commerce share, bolstered by 20% click-and-collect adoption and 70% internet penetration. As a premium property owned by El Noras Group, it holds a strong regional position through anchor presence and high accessibility. Strengths include high tenant diversity and unique concepts, but weaknesses involve untapped family and dining segments. Risks from potential market saturation are minimal, yet e-commerce growth could erode physical sales over time, advising lessees to focus on experiential retail to leverage 1,000,000 annual visitors.
Leasing Metrics and Operational Quality
Average rent is 200 USD per square meter, with 2,000 square meters available amid 10% vacancy and medium lease term flexibility. Operational strengths feature advanced security (5 incidents per 1,000), digital signage, and 30% loyalty program penetration, alongside 650 USD sales per square meter. Promotional events (12 yearly) and 5% footfall growth projection enhance viability. Drawbacks include data inconsistencies like parking (500-800 spaces) and gaps in tenant mix for young adults and families, increasing risks for non-anchor categories. Lessees benefit from new tenant pipeline but should negotiate terms considering moderate dwell time and conversion rates.
Building Details
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City Snapshot
Port Said
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City Snapshot
Port Said
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