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Lippo Plaza Jember, located at Jl. Gajah Mada No.106, Kaliwates, Jember, East Java, Indonesia, opened in 2017 as part of a mixed-use superblock by Lippo Malls Indonesia. The property spans 64,500 square meters gross floor area with 28,000 square meters net leasable area, positioning it as the largest and first lifestyle mall in Jember, a tier-2 city with 334,000 urban residents and 3.6 million in the regency.
The economy relies on agriculture (tobacco, coffee) and education, fostering a middle-class demographic with median age around 30 and significant student population from Jember State University.
Tenant mix includes over 60 outlets: anchors like Matahari Department Store (6,400 m² for fashion), Hypermart (groceries and daily needs), Ace Hardware (home improvement), electronics stores, beauty/health services, F&B options such as Solaria and Peco Peco Sushi, and entertainment via Cinepolis cinema (6 screens, 900+ seats). Integration with Siloam Hospital, hotel, and school generates captive footfall.
In the local retail market, modern retail penetration is low at under 20%, offering growth potential amid rising urbanization.
Leasing advantages encompass central accessibility on major roads, synergistic tenant mix enhancing sales velocity, and competitive rents estimated at IDR 400,000-600,000 per square meter annually. Challenges include economic dependence on seasonal farming, competition from traditional markets and e-commerce, and infrastructure limitations in a developing region. Occupancy averages 80-85% based on parent company data, with strong weekend traffic but variable weekday patterns.
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Hours of Operation
Hours
| Monday | 10:00 AM — 10:00 PM |
| Tuesday | 10:00 AM — 10:00 PM |
| Wednesday | 10:00 AM — 10:00 PM |
| Thursday | 10:00 AM — 10:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 10:00 AM — 10:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Footfall
Jember features a young demographic with 25% under 25 years old, driven by universities and agricultural families, supporting family retail categories like apparel and entertainment. Footfall estimates reach 10,000-15,000 daily, surging on weekends due to regional draw, but is influenced by local income levels averaging IDR 3-4 million monthly household. Risks include seasonal dips from harvest cycles affecting spending power and competition for youth traffic from online platforms.
Tenant Mix and Occupancy
The balanced tenant mix, with 30% fashion, 20% F&B, 15% entertainment, and anchors comprising 40% of space, promotes cross-shopping and stable revenue. Occupancy at 82% reflects solid demand in a growing market, though F&B saturation poses challenges with 15+ eateries. Operational quality includes modern facilities, but potential weaknesses in category overlap could pressure smaller tenants amid 5-7% annual rent escalations.
Competition and Market Factors
Primary competition includes smaller malls like Swan Plaza and extensive traditional pasar, capturing 70% of retail spend, while e-commerce grows at 15% yearly. Lippo Plazas market share in modern retail is ~40%, benefiting from premium positioning, but faces risks from economic slowdowns and access congestion on main roads. Lease terms typically 3-5 years with base plus turnover components aid flexibility, though market saturation may cap rent growth at 4-6% annually.
Building Details
Detailed Market Analytics
City Snapshot
Jember
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City Snapshot
Jember
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