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Laurier Québec, located at 2700 Boulevard Laurier in Quebec Citys Sainte-Foy neighborhood, is the largest enclosed shopping center in Eastern Canada, spanning approximately 1.3 million square feet across three levels with over 215 stores, restaurants, and services. Opened in 1961 as the provinces first indoor mall, it attracts 9 to 12 million visitors annually, positioning it as the second most popular tourist destination after Old Quebec.
The tenant mix includes major anchors like Walmart, Best Buy, H&M, Simons, and Marshalls, alongside fashion retailers such as Levi's and American Eagle, electronics, home goods from Linen Chest, bookstores like Renaud-Bray, and over 20 dining options ranging from quick service to sit-down. Its market position is strong in Quebec Citys retail landscape, serving a metro population of over 800,000 with a primary catchment area in the affluent Ste-Foy-Sillery-Cap-Rouge borough, bolstered by proximity to Universite Laval and major employment hubs.
Leasing advantages include high footfall driven by local partnerships and events, stable occupancy in prime retail spaces around 94 percent based on regional trends, and average rents estimated at 40 to 60 CAD per square foot annually for inline spaces, offering visibility and cross-traffic from anchors. However, challenges encompass competition from adjacent centers like Place Ste-Foy, market saturation in apparel categories, and dependency on vehicular access amid urban growth.
Ongoing expansion plans aim to triple the size to 3.5 million square feet over the next decade, integrating residential components to enhance hyper-local traffic, though this introduces construction-related disruptions and evolving lease terms.
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Hours of Operation
Hours
| Monday | 10:00 AM — 06:00 PM |
| Tuesday | 10:00 AM — 06:00 PM |
| Wednesday | 10:00 AM — 06:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 09:00 PM |
| Saturday | 09:00 AM — 05:00 PM |
| Sunday | 10:00 AM — 05:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Catchment Area
Laurier Québec draws from Quebec Citys metro area of 839,000 residents, with a primary trade area in Ste-Foy featuring median household incomes above 80,000 CAD and a young demographic influenced by 43,000 Universite Laval students within 1 km. The 65,000-strong workforce in the vicinity supports weekday traffic, while seasonal tourism boosts weekend visits. This profile favors mid-tier fashion, electronics, and casual dining, but risks include shifting consumer preferences toward experiential retail amid e-commerce growth, potentially pressuring traditional categories.
Tenant Mix and Occupancy
The diverse tenant mix balances national chains (H&M, Best Buy) with regional players (Renaud-Bray, Linen Chest), achieving high occupancy rates near 94 percent in 2025 per Colliers reports on prime Quebec retail. Strengths lie in anchor-driven draw from Walmart and Simons, fostering 9-12 million annual visitors, yet weaknesses include overrepresentation in apparel facing 6 percent regional vacancy pressures and category weaknesses in luxury goods due to local income levels.
Accessibility and Competition
Situated along major thoroughfares near bridges to downtown, Laurier Québec offers free parking for 6,000 vehicles, EV charging, and bus access via lines 11, 13, 87, 800, and 801, though public transit share remains low at under 20 percent of visits, highlighting car dependency and winter access challenges. Competition from nearby Place Ste-Foy (135 stores) and emerging urban formats intensifies rivalry for fashion traffic, with market saturation in big-box retail; however, its scale provides a defensive moat through superior footfall metrics exceeding regional averages by 20 percent.
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Québec, QC
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City Snapshot
Québec, QC
Comprehensive market intelligence for retail expansion in this city
