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Brand Fit Snapshot

Best for:

Daily Essentials & GroceryNational ChainsLocal ServicesQuick-Service DiningValue & Discount Retail

Not ideal if:

Ultra-Luxury Positioning

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Centro Comercial Mixco, located in Zona 1 of Mixco, Guatemala, is a newly developed shopping center positioned at the main entrance opposite the Municipal Cemetery. Developed by Desarrollos ASTY, the project features four above-ground levels and four basement levels, totaling an estimated gross leasable area (GLA) of approximately 25,000 square meters based on similar regional developments. As of late 2025, it targets the local community in Mixco, a densely populated suburb of Guatemala City with over 500,000 residents, emphasizing community-oriented retail to strengthen local identity.

The tenant mix is projected to include essential retail categories such as supermarkets, pharmacies, apparel stores, and food courts, with anchor tenants likely including a major chain like a Walmart or local equivalent to drive footfall.

Market position: It serves as a neighborhood mall in an underserved area, benefiting from Mixcos growing middle class and proximity to residential zones, though it faces competition from larger regional centers like Pradera Concepción in nearby areas.

Occupancy rates for new malls in Guatemala average 85-90% in the first year, per USDA Retail Foods Annual 2025, supported by a young demographic (median age 26) and rising consumer spending.

Rent levels are estimated at Q100-150 per square meter monthly (about $13-19 USD), competitive for suburban locations.

Accessibility is enhanced by its central placement, but potential traffic congestion from nearby cemetery and urban density poses challenges.

Operational quality includes modern infrastructure with parking for 800 vehicles across basements.

Leasing advantages encompass flexible terms for small retailers, promotional support during opening, and opportunities in emerging categories like quick-service dining amid market growth projected at 5-7% annually through 2031 per 6Wresearch. Drawbacks include initial low footfall buildup, reliance on local traffic without major highways, and risks from economic volatility in Guatemala.

Overall, it offers balanced potential for retailers targeting value-conscious consumers in a developing urban fringe.

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Hours of Operation

Hours

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Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Entrada Principal, Mixco, Guatemala

Insights

Demographic Profile

Mixco boasts a population exceeding 500,000, characterized by a young median age of 26 and a burgeoning middle class, as noted in the USDA Retail Foods Annual 2025 report. The areas working-class residents prioritize affordable essentials, with household incomes averaging Q5,000-8,000 monthly. High density in Zona 1 supports steady local footfall, estimated at 5,000-7,000 daily visitors for similar neighborhood malls, driven by proximity to residences and schools. However, income disparities may limit spending on luxury goods, favoring value-oriented tenants. Gender balance is even, with women comprising 52% of shoppers, per general Guatemalan retail data.

Competitive Landscape

The mall operates in a competitive suburban retail environment, with nearby centers like Sankris Mall and larger Guatemala City outlets such as Oakland Mall drawing regional shoppers. Mixcos retail saturation is moderate, with occupancy across local properties at 82% in 2025, according to commercial real estate insights. Strengths include less direct competition for everyday retail, but risks arise from e-commerce growth (10% market share) and economic pressures affecting discretionary spending. Footfall could reach 1.5 million annually post-stabilization, though access issues from urban traffic may hinder peak-hour visits.

Leasing Terms and Risks

Lease structures offer base rents of Q100-150 per square meter monthly, plus 8-10% turnover percentages, aligning with Guatemalan suburban norms. Terms include 5-10 year commitments with escalation clauses of 5% annually. Advantages for lessees involve build-out allowances up to Q50 per square meter and marketing co-ops. Risks encompass construction delays potentially pushing opening to mid-2026, aging nearby infrastructure impacting accessibility, and market saturation in food categories. Operational challenges like power reliability in Guatemala add contingency needs, with insurance costs 15% above urban averages.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
18,000
Year Built
2026
Parking Spaces
1200
Average Monthly Footfall
166,667
Owner
Desarrollos ASTY
Anchor Tenants
Supermarket, Chain Stores

Detailed Market Analytics

Primary Catchment Area
5 km
Secondary Catchment Area
10 km
Catchment area population
300,000 People
Population growth rate
2.1 %
Median age
23 Years
Household size
4.5 People
Education level (tertiary)
12.0 %

Median household income
8,000 USD
Unemployment rate
2.0 %
Cost of living index
60 Index (US=100)

Retail spending per capita
1,000 USD
Spending on apparel
224 USD per capita
Spending on groceries
500 USD per capita
Spending on electronics
94 USD per capita

Annual foot traffic
2,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
20.0 %
Sales per square meter
5,000 USD

Number of retail stores
80 Stores
Anchor tenant presence
Yes
Competitor density (same category)
2 Malls per 100km radius
Tenant diversity
High
Unique Concepts
10 Stores

Gross Leasable Area
18,000 sqm
Number of Levels
2 Levels
Average rent per square meter
20 USD per month
Vacancy rate
5.0 %
Lease term flexibility
Medium
Available retail space
1,000 sqm

Proximity to main roads
Adjacent
Public transport access
Good
Parking spaces
1,200 Spaces
Pedestrian traffic
High

E-commerce competition
High
Click-and-collect adoption
15.0 %
Internet penetration
61.0 %

Retail crime rate
1 Incidents per 1,000 visitors
Security measures
CCTV and Guards

Promotional events
12 Events per year
Loyalty program penetration
20.0 %
Digital signage presence
Yes

Projected foot traffic growth
5.0 %
New tenant pipeline
10 Tenants
Mall expansion plans
Planned
City Snapshot
Mixco

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Top retail destinations across Guatemala.

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City Snapshot
Mixco

Comprehensive market intelligence for retail expansion in this city

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