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Uptown Shopping Centre is a 866,600 square foot open-air regional shopping centre located in Saanich, part of Greater Victoria, British Columbia, at the intersection of Douglas Street and Uptown Boulevard. Redeveloped in phases starting around 2013, it features a mixed-use format with retail, office, and emerging residential components, including over 300 planned homes. The centre serves as a key suburban destination in the Capital Regional District, drawing from a population of approximately 400,000 with strong regional accessibility via Highway 1 and public transit.

Tenant mix comprises about 90 stores across diverse categories: major anchors include Walmart, Best Buy, Whole Foods Market (40,000 square feet), Michaels, PetSmart, and Shoppers Drug Mart, supporting everyday needs and specialty retail. Food and beverage options feature around 15 outlets such as Browns Socialhouse, Starbucks, and The Canadian Brewhouse, enhancing dwell time. Fashion and services include Bluenotes, Laura, banks like RBC and Scotiabank, beauty salons, and professional offices.

Market position reflects suburban retail strength amid downtown challenges, with Greater Victoria shopping centre vacancy at 4.0% in Q4 2024 per Colliers, though regional centres saw a rise to 5.6%. Saanich-specific vacancy stands at 5.3%, indicating solid but pressured occupancy.

Leasing advantages include affordable upscale spaces in a secure, luxurious environment, with potential for cross-traffic from offices and future residents.

Operational quality benefits from LEED certification and community integration, though competition from nearby centres like Tillicum and evolving e-commerce pose risks. Footfall benefits from local demographics and events, but lacks precise metrics; general suburban trends show stable absorption in smaller formats.

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Hours of Operation

Hours

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Monday10:00 AM — 06:00 PM
Tuesday10:00 AM — 06:00 PM
Wednesday10:00 AM — 06:00 PM
Thursday10:00 AM — 06:00 PM
Friday10:00 AM — 06:00 PM
Saturday10:00 AM — 06:00 PM
Sunday11:00 AM — 05:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

3440 Saanich Road, Victoria, Canada

Insights

Demographics Profile

Uptown draws from Saanich and Greater Victorias suburban demographics, where the Capital Regional District population exceeds 400,000, with 2.5% annual growth driven by families and professionals. Median household income in Saanich is around CAD 90,000, higher than the provincial average, supporting mid-tier retail spending. Trade area includes affluent households with a mix of young families (25-44 age group prominent) and retirees, favoring grocery, home goods, and casual dining. Proximity to University of Victoria influences student and faculty traffic, boosting services like Optiks International and financial outlets. However, aging population segments may limit fashion category performance, aligning with regional centres broader appeal over youth-focused downtown venues.

Competitive Landscape

Uptown operates in a competitive Greater Victoria retail market with nearby centres like Tillicum Centre (96-97% occupancy) and Mayfair Shopping Centre drawing similar footfall. Suburban growth favors Uptown position, but regional centres face 5.6% vacancy rise in 2024 due to fashion sector weaknesses and e-commerce shifts, per Colliers data. Strengths include strong anchors like Walmart and Whole Foods, mitigating risks from closures elsewhere, such as Fairways Market. Downtown Victoria struggles with 11.0% street vacancy from social issues and low weekday traffic, positioning Uptown as a safer alternative. Access via major arterials provides advantage, though saturation in grocery and big-box categories requires differentiated tenant mix to maintain 95% estimated occupancy.

Leasing Metrics and Risks

Leasing at Uptown emphasizes affordable rates in an upscale setting, with estimated asking rents for suburban regional spaces at CAD 25-35 per square foot triple net, based on Victoria market norms. Occupancy hovers near 95%, impacted by 2024 net absorption decline of -86,681 square feet citywide. Advantages include flexible office-retail hybrids and future residential synergy for increased footfall. Risks encompass rising vacancies in Saanich (5.3%) from economic pressures and construction disruptions, plus infrastructure aging in older phases. Tenant mix supports balanced performance, but weak categories like apparel face headwinds; operational quality remains high with secure parking and events, aiding lease renewals despite market saturation.

Building Details

Property Type
Shopping Centre
Gross Leasable Area
80,515
Year Built
2013
Parking Spaces
2800
Average Monthly Footfall
416,667
Owner
Morguard Investments Limited
Anchor Tenants
Whole Foods, Best Buy, Walmart, Shoppers Drug Mart, Michaels

Detailed Market Analytics

Primary Catchment Area
5 km
Secondary Catchment Area
20 km
Catchment area population
200,000 People
Population growth rate
1.5 %
Median age
42.8 Years
Household size
2.3 Persons per household
Education level (tertiary)
35.0 %

Median household income
93,000 CAD
Unemployment rate
4.5 %
Cost of living index
110 Index (Canada=100)

Retail spending per capita
12,500 CAD per year
Spending on apparel
1,200 CAD per capita
Spending on groceries
4,500 CAD per capita
Spending on electronics
800 CAD per capita

Annual foot traffic
5,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
8,000 CAD

Number of retail stores
100 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
3 Malls within 10 km
Tenant diversity
High Level
Unique Concepts
Yes Presence

Gross Leasable Area
80,515 sqm
Number of Levels
3 Levels
Average rent per square meter
400 CAD per year
Vacancy rate
4.0 %
Lease term flexibility
Medium Level
Available retail space
2,000 sq m

Proximity to main roads
Direct Access
Public transport access
High Level
Parking spaces
2,800 Spaces
Pedestrian traffic
High Level

E-commerce competition
High Level
Click-and-collect adoption
High Level
Internet penetration
95.0 %

Retail crime rate
Low Level
Security measures
Advanced Level

Promotional events
Frequent Frequency
Loyalty program penetration
Medium Level
Digital signage presence
Yes Presence

Projected foot traffic growth
3.0 %
New tenant pipeline
Ongoing Status
Mall expansion plans
Residential integration Plans
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