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Brand Fit Snapshot

Best for:

Health & WellnessHome & LifestyleDaily Essentials & GroceryLocal ServicesMixed-Use & Office Traffic

Not ideal if:

Discount RetailUltra-Luxury PositioningLarge Footprint Retail

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The Point is a mixed-use retail and office development in Sea Point, Cape Town, spanning approximately 23,500 square meters total area, with the retail component serving as a neighborhood shopping center focused on wellness, lifestyle, and convenience. Opened in 2015 following a R300 million redevelopment of the former Galleria, it is located on Regent Road, offering easy access via Main Road and proximity to the Sea Point Promenade.

The tenant mix emphasizes health and wellness with anchors like Checkers supermarket, Dis-Chem Pharmacy, multiple gyms (BUC, SWEAT1000, BASI Pilates), medical facilities (radiology, optometry, dentistry), and fitness studios. Food options include NV-80 Grill & Bar, Poké Co, Schoon Bakery, and Chef Chen Sushi. Fashion and services cover Pick n Pay Clothing, jewelry stores, banking (Nedbank), laundry, and pet care.

This diverse mix caters to daily needs and lifestyle enhancement in an airy, naturally lit architectural design that has elevated local standards.

Market position: Positioned in affluent Sea Point, it benefits from high residential density and tourism draw, with strong occupancy implied by active tenant roster.

Leasing advantages include prime visibility on busy Regent Road, pedestrian access to promenade traffic, and synergies from wellness focus aligning with local health-conscious demographics. Potential drawbacks: Competition from nearby centers like Sea Point Pavillion and Canal Walk farther afield; parking limitations in dense urban setting; vulnerability to seasonal tourism fluctuations. Footfall supported by local population of over 20,000 in Sea Point, plus visitors, though exact metrics unavailable; estimated moderate for neighborhood scale.

Rent levels in area average R200-250 per square meter monthly for similar retail spaces.

Overall, suitable for health, food, and service retailers targeting upper-middle-income locals and tourists, but requires assessment of access constraints and market saturation in fashion categories.

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Hours of Operation

Hours

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Monday07:00 AM — 08:00 PM
Tuesday07:00 AM — 08:00 PM
Wednesday07:00 AM — 08:00 PM
Thursday07:00 AM — 08:00 PM
Friday07:00 AM — 08:00 PM
Saturday07:00 AM — 08:00 PM
Sunday07:00 AM — 08:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

King Fahd Expressway, Cape Town, South Africa

Insights

Demographics and Catchment

Sea Point features a cosmopolitan, affluent demographic with median household incomes above national average, targeting LSM 8-10 residents including professionals, expatriates, and retirees. Population density high at around 25,000 in 2 km radius, with diverse mix of young families, singles, and tourists drawn to Atlantic Seaboard lifestyle. Strong appeal for wellness-oriented retail due to health-focused community; proximity to CBD (5 km) enhances commuter traffic. Challenges include gentrification pressures displacing lower-income groups, potentially narrowing core customer base, but supports premium pricing for compatible tenants.

Competition and Market Factors

Faces competition from adjacent retail strips on Main Road and nearby centers like Pavilion Shopping Centre, which offer similar convenience mixes. Broader Cape Town market shows saturation in grocery and pharmacy categories, with national retail vacancy at 5-7% per 2025 reports. Strengths in unique wellness tenant concentration differentiate it; however, e-commerce growth and post-pandemic shifts to experiential retail pose risks. Footfall benefits from promenade proximity (estimated 1-2 million annual visitors), but internal traffic moderate compared to super-regional malls like Canal Walk (over 20 million visitors yearly).

Lease Terms and Operational Quality

Retail rents in Sea Point average R225 per square meter monthly for 200 m² units, with escalations tied to CPI (around 5% annually). Occupancy appears high based on full tenant directory, though exact rates not public; mixed-use integration with offices boosts daytime traffic. Operational strengths include modern infrastructure post-2015 rebuild, natural lighting, and security; parking sufficient for neighborhood scale but constrained by urban density. Risks: Aging elements in surrounding area may require future capex; lease structures favor long-term commitments (3-5 years) with turnover rents possible for food tenants. Accessibility via public transport good, but vehicle ingress/egress challenged by one-way streets.

Building Details

Property Type
Mixed-Use
Gross Leasable Area
50,000
Parking Spaces
500
Average Monthly Footfall
416,667
Owner
Red Sea Markets Company Ltd. Asir & Tourism Development Fund

Detailed Market Analytics

Primary Catchment Area
5 km Radius
Secondary Catchment Area
20 km Radius
Catchment area population
500,000 People
Population growth rate
1.45 %
Median age
27 Years
Household size
3.3 Persons
Education level (tertiary)
20.0 %

Median household income
150,000 ZAR per year
Unemployment rate
31.9 %
Cost of living index
80 Index (US=100)

Retail spending per capita
3,000 ZAR per year
Spending on apparel
1,600 ZAR per person
Spending on groceries
12,000 ZAR per person
Spending on electronics
1,700 ZAR per person

Annual foot traffic
5,000,000 Visitors
Dwell time
50 Minutes
Conversion rate
55.0 %
Sales per square meter
10,000 ZAR

Number of retail stores
50 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
High Density
Tenant diversity
Medium Diversity
Unique Concepts
Yes Presence

Gross Leasable Area
50,000 sqm
Number of Levels
3 Levels
Average rent per square meter
250 ZAR
Vacancy rate
5.8 %
Lease term flexibility
Medium Flexibility
Available retail space
1,000 sqm

Proximity to main roads
High Proximity
Public transport access
Good Access
Parking spaces
500 Spaces
Pedestrian traffic
High Traffic

E-commerce competition
High Competition
Click-and-collect adoption
Growing Adoption
Internet penetration
77.5 %

Retail crime rate
High Rate
Security measures
Layered Measures

Promotional events
Yes Events
Loyalty program penetration
50.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
2.1 %
New tenant pipeline
Yes Pipeline
Mall expansion plans
R35 billion Investment
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