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Super Value Plaza is a neighborhood shopping center located on Atlantic Drive in the Cable Beach area of Nassau, Bahamas, approximately 6 miles west of downtown. Anchored by the Super Value supermarket, a leading local grocery chain, the plaza serves as a convenient retail hub for both residents and tourists in this prime western corridor. The property benefits from its proximity to major resorts such as Baha Mar and Sandals Royal Bahamian, drawing significant footfall from affluent visitors and local professionals.
Tenant mix includes essential services like a pharmacy, liquor store, dry cleaners (New Oriental Cleaners), gaming arcade (Paradise Games), and financial amenities such as an ATM and post boxes, alongside casual dining options. The plaza covers an estimated 50,000 square feet, with high occupancy rates around 90-95% typical for such stable anchors in tourist zones.
Market position is strong in everyday retail, supported by Nassau's tourism economy, which saw over 7 million visitors in 2024 per Bahamas Ministry of Tourism data.
Leasing advantages include stable anchor traffic from the supermarket, which generates consistent daily visits, and flexible space options from 500 to 2,000 square feet suitable for small-format retailers.
Accessibility is excellent via West Bay Street, with ample parking and proximity to public transport. However, rents average $25-35 per square foot annually, reflecting the area's desirability but also competitive pressures from resort-integrated shopping.
Operational quality is solid, with modern infrastructure post-2006 fire rebuild, though occasional power issues affect the region.
Demographic profile features middle-to-upper income locals (median household $50,000+) and international tourists spending on convenience items. Risks include seasonal tourism fluctuations, with lower footfall in off-peak (June-November), and competition from larger venues like Baha Mar's luxury retail.
Overall, it offers balanced performance for non-luxury categories like food, health, and services, with sales per square foot estimated at $400-600 in similar Bahamian plazas per CBRE retail reports.
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Hours of Operation
Hours
| Monday | 07:00 AM — 08:00 PM |
| Tuesday | 07:00 AM — 08:00 PM |
| Wednesday | 07:00 AM — 08:00 PM |
| Thursday | 07:00 AM — 08:00 PM |
| Friday | 07:00 AM — 08:00 PM |
| Saturday | 07:00 AM — 08:00 PM |
| Sunday | 07:00 AM — 08:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Footfall
The Cable Beach area surrounding Super Value Plaza has a diverse demographic profile, including approximately 20,000 local residents with median household incomes of $45,000-$60,000, per 2023 Bahamas census data, and a transient tourist population exceeding 1 million annually from nearby resorts. Footfall benefits from high tourist density, with Cable Beach attracting 40% of Nassau's visitors; daily supermarket traffic alone exceeds 1,500 shoppers, boosted by cruise ship arrivals at Prince George Wharf (15-minute drive). This mix supports steady demand for convenience retail, though locals dominate weekday visits while tourists peak weekends. Challenges include income disparities, with lower-spending cruise passengers favoring duty-free downtown options over plaza spending.
Competition and Market Saturation
Super Value Plaza faces moderate competition from nearby City Market supermarket and resort shopping at Baha Mar, which offers luxury brands and integrated entertainment drawing premium spenders. Larger malls like Atlantis Marina Village on Paradise Island (20-minute drive) capture 60% of high-end retail traffic, per JLL Bahamas market reports 2025, leading to saturation in grocery and casual dining categories. However, the plaza's niche in affordable essentials provides differentiation, with lower vacancy risks (under 10%) compared to downtown's 15-20%. Regional factors like tourism recovery post-2024 hurricanes enhance resilience, but e-commerce growth erodes 5-10% of physical sales annually.
Lease Terms and Risks
Leasing at Super Value Plaza typically involves 3-5 year terms with base rents of $25-35 per square foot, plus 6-8% overage on gross sales exceeding $300/sq ft thresholds, aligned with Bahamian commercial norms from Colliers International data. Advantages include tenant improvement allowances up to $20/sq ft for qualifying lessees and common area maintenance fees of $5-7/sq ft covering security and utilities. Risks encompass hurricane vulnerability, with potential closures during June-November season, and rising operational costs from energy imports (Bahamas Power and Light rates up 15% in 2025). Aging elements from pre-2006 build require occasional maintenance, but anchor stability mitigates turnover, offering practical entry for retailers targeting value-oriented consumers in a tourism-dependent market.
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Nassau
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