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Department Store AnchorsHypermarket TrafficCinema & LeisureNational ChainsFamily Entertainment

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Ultra-Luxury PositioningSmall Format Retail

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Setia City Mall in Setia Alam, Shah Alam, Selangor, Malaysia, covers 1.2 million square feet of net lettable area over four levels, positioning it as Shah Alams largest retail destination since its 2012 opening and 2022 expansion. With over 4,000 parking bays and connectivity via Setia Alam Highway, NKVE, and Federal Highway, it achieves 98% occupancy as of mid-2024 per Lendlease data, indicating robust demand.

Tenant mix features anchors like AEON supermarket, Parkson department store, and Golden Screen Cinemas, alongside 20-26% F&B allocation, varied fashion outlets, dining options, and leisure facilities tailored to family shoppers. Annual footfall estimates 17-19 million visitors post-expansion, up from 13 million, driven by enhanced amenities and regional appeal. The catchment draws from Shah Alams 650,000+ population, focused on middle-class families and professionals in growing Setia Alam township.

Leasing benefits include base rents of RM12-18 per square foot monthly for prime ground-floor spaces, with 5% biennial escalations and 7-10% turnover rent on sales above RM1,500 psf, offering flexibility in a stable market.

Operational quality benefits from proactive management, though initial infrastructure from 2012 may need updates. Challenges encompass competition from AEON Shah Alam and new Elmina Lakeside Mall, plus e-commerce pressures projecting 3% retail sales decline year-over-year and 5% vacancy increase by 2025 per CBRE insights, potentially affecting non-essential retail categories amid Selangor market saturation.

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Hours of Operation

Hours

Checking...
Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 10:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

7, Persiaran Setia Dagang, Shah Alam, Malaysia

Insights

Demographic Profile

Shah Alams population exceeds 650,000, with Setia Alam township attracting young families, professionals, and middle-income households earning RM6,000-8,000 monthly on average. Ethnic composition includes 60% Malays, 25% Chinese, 10% Indians, and growing expatriates, supporting spending on family-oriented F&B, fashion, and entertainment. Residential density in nearby developments like Setia Eco Park boosts repeat footfall, but urban expansion risks diluting primary catchment focus. Data from local market reports highlight a median age of 30-40, favoring experiential retail over pure transactional shopping, though economic sensitivities could impact discretionary budgets in weaker categories.

Footfall and Accessibility

Post-2021 expansion, annual footfall reaches 17-19 million, a 30-50% increase from pre-expansion 13 million, per industry estimates, reflecting strong local and sub-regional draw. Accessibility excels with direct links to Kuala Lumpur (20-30 minutes) and suburbs via major highways, plus ample 4,000+ parking to handle peaks. This supports consistent traffic for anchors and mid-tier tenants. Drawbacks include occasional congestion on Federal Highway during rush hours, potentially reducing impulse buys, and reliance on car-dependent demographics in less transit-rich Shah Alam, where public transport options remain limited compared to urban KL malls.

Competition and Lease Terms

Competition intensifies from nearby AEON Shah Alam (comparable size, hypermarket focus) and 2024-opened Elmina Lakeside Mall targeting value segments, alongside broader Selangor saturation with over 20 malls within 20km radius. This pressures fashion and specialty retail, with e-commerce contributing to projected 5% vacancy rise in 2025. Lease terms offer base RM12-18 psf monthly for ground floor, escalating 5% every two years, plus turnover component at 7-10% above RM1,500 psf threshold, providing upside for high-performers but risks adjustments in downturns. Strengths lie in diverse mix insulating against category weaknesses, yet tenants should negotiate clauses for economic contingencies given 3% YoY sales dip in regional retail per CBRE.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
111,000
Year Built
2012
Parking Spaces
4000
Average Monthly Footfall
1,000,000
Owner
SP Setia Berhad and Asian Retail Investment Fund (Lendlease)
Anchor Tenants
Parkson, Lulu Hypermarket, Golden Screen Cinemas, Aeon

Detailed Market Analytics

Primary Catchment Area
10 km
Secondary Catchment Area
20 km
Catchment area population
1,200,000 People
Population growth rate
2.0 %
Median age
31 Years
Household size
4.0 Persons
Education level (tertiary)
25.0 %

Median household income
8,000 MYR/month
Unemployment rate
3.6 %
Cost of living index
110 Index

Retail spending per capita
5,000 MYR/year
Spending on apparel
500 MYR/year
Spending on groceries
1,200 MYR/year
Spending on electronics
800 MYR/year

Annual foot traffic
12,000,000 Visitors
Dwell time
2 Hours
Conversion rate
25.0 %
Sales per square meter
5,000 MYR/sqm/year

Number of retail stores
327 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
Medium Density
Tenant diversity
High Diversity
Unique Concepts
Yes Presence

Gross Leasable Area
111,000 sqm
Number of Levels
4 Levels
Average rent per square meter
150 MYR/sqm/month
Vacancy rate
5.0 %
Lease term flexibility
Medium Flexibility
Available retail space
2,000 sqm

Proximity to main roads
High Proximity
Public transport access
Medium Access
Parking spaces
4,000 Spaces
Pedestrian traffic
Medium Traffic

E-commerce competition
High Competition
Click-and-collect adoption
Increasing Adoption
Internet penetration
90.0 %

Retail crime rate
Low Rate
Security measures
Enhanced Measures

Promotional events
Frequent Events
Loyalty program penetration
High Penetration
Digital signage presence
Yes Presence

Projected foot traffic growth
10.0 %
New tenant pipeline
Ongoing Pipeline
Mall expansion plans
Completed Plans
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Shah Alam

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