Brand Fit Snapshot
Best for:
Not ideal if:
Similar properties you might like:
Quick assessment - takes 30 seconds
Paradise Walk Chengdu, developed by Longfor Group under their Paradise Walk brand, is a 90,000 sqm retail complex opened in 2019 located at 339 Xishun Street in western Chengdu. As part of a mixed-use development with office towers and residential components, it functions as a community-oriented retail destination in an expanding urban submarket. The tenant mix allocates over 40% to F&B outlets including Haidilao hotpot, Hongxiashe, and Kaojiang, complemented by fashion brands like Uniqlo and H&M, beauty services, entertainment such as Wanda Cinema, and a total of 180 stores anchored by RT-Mart.
This composition drives cross-category traffic and supports a 120-minute average dwell time. In Chengdu's retail market, featuring 8.52 million sqm of stock and 2.9% year-on-year sales growth through 2024, the property holds a solid position with 97% occupancy against citywide rates of 9.6% to 10.3%, bolstered by limited new supply and integrated residential footfall.
Leasing advantages encompass prime rents at RMB 414 per sqm per month, annual sales of RMB 120,000 per sqm, and a 25% conversion rate, appealing to retailers in lifestyle and dining segments.
Accessibility is facilitated by metro proximity, major roads, and 1,500 parking spaces, though peak-hour congestion presents minor challenges. Drawbacks include competition from central venues like IFS and Taikoo Li, e-commerce penetration at 30% of sales, and potential saturation in F&B categories amid broader economic pressures on middle-income spending.
Interested in this property?
Choose how you'd like to proceed
Advertise at this property?
Reach high-intent shoppers across digital screens, atria, and experiential placements.
Hours of Operation
Hours
| Monday | 10:00 AM — 10:00 PM |
| Tuesday | 10:00 AM — 10:00 PM |
| Wednesday | 10:00 AM — 10:00 PM |
| Thursday | 10:00 AM — 10:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 10:00 AM — 10:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographic Profile
The catchment area within a 5 km primary radius encompasses 1,200,000 residents growing at 1.5% annually, characterized by young professionals, families, and middle-income households with a median age of 36 years, average household size of 3.1 persons, 32% tertiary education attainment, median annual income of RMB 52,000, and per capita retail spending of RMB 28,500. Apparel spending averages RMB 1,479 per year, groceries RMB 6,200, and electronics RMB 2,100, indicating balanced demand for everyday and discretionary retail. Unemployment stands at 5.2%, with a cost of living index of 92 relative to national average of 100, supporting stable but sensitive consumer patterns in west Chengdu's urbanizing context.
Occupancy and Tenant Mix
Occupancy remains high at 97%, consistent with Longfor Group portfolio averages, reflecting robust leasing demand in a market with vacancy edging up citywide to 10.3% in 2024 due to subdued activity. The tenant mix prioritizes F&B at over 40% with anchors like Haidilao and Kaojiang, alongside fashion from Uniqlo and H&M, entertainment via Wanda Cinema, and 180 total outlets including RT-Mart. This diversity fosters 2.2 million annual visitors and RMB 120,000 per sqm sales, though ongoing adjustments address F&B saturation risks and promote non-traditional retail to sustain performance amid 1.9% year-on-year city sales growth.
Accessibility and Competition
Situated in west Chengdu with multi-level entries, transparent facades, and a rooftop piazza, the property offers solid accessibility via nearby metro lines, Beixing Avenue, and 1,500 parking spaces, generating average daily footfall of 6,666 and 5% projected growth. However, peak traffic congestion and high competitor density from 8.52 million sqm urban retail stock, including central hubs like IFS and Taikoo Li, intensify rivalry. E-commerce and click-and-collect comprise 30% of sales, while loyalty programs reach 40% of visitors; risks include access issues for outer catchment and market saturation, necessitating performance-based lease terms typically 3-5 years with incentives for anchors.
Building Details
Detailed Market Analytics
City Snapshot
Chengdu
Comprehensive market intelligence for retail expansion in this city

Other Retail Destinations in Chengdu
Discover more shopping centers in Chengdu.
Popular in China
Top retail destinations across China.
Interested in this property?
Choose how you'd like to proceed
Advertise at this property?
Reach high-intent shoppers across digital screens, atria, and experiential placements.
City Snapshot
Chengdu
Comprehensive market intelligence for retail expansion in this city









































