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Mazaya Centre is a mixed-use development located on Sheikh Zayed Road in Dubai, opened in 2000, featuring 130,000 square feet of retail space across ground and mezzanine floors. It includes approximately 50 retail units, four restaurants and coffee shops, with anchor tenants such as Brands for fashion, Homes R Us for furniture, Pier Import for home goods, and a hypermarket (formerly Spinneys, now possibly replaced).
The upper floors house 132 residential apartments and 48 commercial offices, both reported as fully occupied, contributing to stable internal footfall. Positioned in the bustling Trade Centre area near the World Trade Centre Metro Station, it serves as a neighborhood retail hub for quick shopping needs among local professionals, expats, and residents in nearby Jumeirah and Al Wasl districts.
Accessibility is strong with 600 dedicated parking spaces, proximity to major highways connecting the emirates, and public transport options including buses and metro within 5-10 minutes walk. Dubai's retail market in 2025 shows low vacancy rates around 5-8% for prime locations, with average rents for similar neighborhood centers at AED 40-60 per square foot annually, driven by population growth and tourism recovery.
The tenant mix emphasizes convenience retail, fashion, and dining, appealing to a demographic of middle-to-upper income expatriates (over 80% of Dubai's population) aged 25-50, with family-oriented offerings.
Leasing advantages include flexible unit sizes averaging 969 square feet, access to building amenities like gym, pools, and 24-hour security, and potential for steady traffic from on-site residents and offices. However, as an older property, it faces challenges from competition with larger malls like Dubai Mall (just across the road) and City Walk, which draw higher footfall (Dubai Mall averages 80-100 million visitors yearly vs.
neighborhood centers' 1-5 million). Market saturation in high-street retail along Sheikh Zayed Road and aging infrastructure may require investments in renovations to maintain appeal.
Operational quality is solid with multilingual concierge and central AC, but noise from the busy road could impact customer experience despite mitigation measures.
Overall, it offers balanced leasing opportunities for mid-tier retailers seeking lower entry barriers compared to flagship malls, with risks tied to economic fluctuations in Dubai's tourism-dependent economy.
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Hours of Operation
Hours
| Monday | 10:00 AM — 10:00 PM |
| Tuesday | 10:00 AM — 10:00 PM |
| Wednesday | 10:00 AM — 10:00 PM |
| Thursday | 10:00 AM — 10:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 10:00 AM — 10:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Accessibility
The Trade Centre area surrounding Mazaya Centre features a diverse, affluent demographic primarily consisting of expatriates (85% of Dubai residents), professionals aged 25-45, and families in nearby Jumeirah and Al Wasl. Household incomes average AED 20,000-50,000 monthly, supporting mid-range retail spending. Footfall benefits from 600 on-site parking spaces and excellent connectivity via Sheikh Zayed Road, World Trade Centre Metro (9-minute walk), and bus stops within 3-4 minutes. Estimated annual footfall is 2-4 million visitors, driven by convenience for local workers and residents rather than tourism, with peak traffic during evenings and weekends. Proximity to business hubs like DIFC (5 km) enhances weekday visits, though competition from larger venues may limit growth potential.
Tenant Mix and Occupancy
The retail tenant mix at Mazaya Centre focuses on convenience and lifestyle categories: 50 units including fashion (Brands), home furnishings (Homes R Us, Pier Import), groceries (hypermarket), and F&B (4 outlets like Daniel Restaurant for Persian cuisine). Occupancy for retail is estimated at 85-95%, aligned with Dubai's low citywide vacancy of 6% in 2025 per JLL reports, supported by fully occupied residential and office components generating captive traffic. Strengths include diverse, non-competitive anchors fostering cross-shopping, but weaknesses arise from limited luxury or entertainment options, potentially capping sales per square foot at AED 1,500-2,500 annually versus AED 3,000+ in prime malls. Operational quality is maintained with 24-hour security and amenities, though aging fixtures (building 25 years old) pose minor risks to tenant satisfaction.
Lease Terms and Market Risks
Lease terms for Mazaya Centre typically feature 3-5 year agreements with base rents of AED 45-55 per square foot, plus 8-12% turnover rent, offering flexibility for smaller retailers amid Dubai's rising market (10-15% yoy rent growth in H1 2025). Advantages include turnkey spaces with building services and lower fit-out costs compared to new developments. However, risks include intense competition from nearby Dubai Mall and City Walk, which boast superior tenant mixes and higher footfall, potentially eroding market share in saturated categories like fashion and dining. Economic vulnerabilities in Dubai's retail sector, such as tourism slowdowns (footfall down 5% in off-peak seasons), and infrastructure needs for upgrades could pressure occupancy. Market reports from Cavendish Maxwell highlight stable but cautious expansion for neighborhood centers, advising diversified tenant strategies to mitigate saturation.
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Dubai
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