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Daily Essentials & GroceryHealth & WellnessSpecialty RetailNational ChainsLocal Services

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Masharef Hills Center is a mid-sized retail complex located in the northern district of Riyadh. With its modern architecture and a diverse mix of shops, it offers a variety of retail options ranging from fashion to electronics. The mall's foot traffic is moderate due to its positioning outside of prime commercial areas, but it serves the nearby residential neighborhoods well. The center is accessible by car, though public transportation links are limited, which can impact its accessibility for non-local visitors.

The mall has a strong anchor tenant in the form of a hypermarket, and its smaller retail units are mostly occupied by local brands. The management maintains the center well, but its somewhat limited parking and lower visibility compared to other malls in Riyadh could affect its appeal for larger, national retailers.

Overall, it provides a solid opportunity for smaller retailers, particularly those looking to establish themselves in less competitive areas.

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Mehreen Al Abayat storefront photo

Mehreen Al Abayat

Fashion & Apparel
Floor First Floor

Mehreen Al Abayat is a women's fashion boutique located within Masharef Hills...

Starbucks storefront photo

Starbucks

Food & Dining
Floor Ground Floor
Zara storefront photo

Zara

Fashion & Apparel
Floor Ground Floor
Corn House storefront photo

Corn House

Food & Dining
Floor First Floor
Dana Al Nakhba storefront photo

Dana Al Nakhba

Food & Dining
Floor First Floor
Time Telecom storefront photo

Time Telecom

Electronics & Technology
Floor First Floor

Hours of Operation

Hours

Checking...
Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Abi Bakr As Siddiq Road, Riyadh, Saudi Arabia

Insights

Retail Traffic

Masharef Hills Center attracts moderate foot traffic, mostly from surrounding residential areas, making it ideal for local-focused retailers looking to serve nearby communities rather than high-volume tourists or city-center customers.

Tenant Mix

The mall has a mix of local brands and a strong anchor tenant, a hypermarket, which ensures a steady flow of shoppers, but it lacks some of the international retailers that might attract a broader audience.

Accessibility

While the mall is easily accessible by car, its location outside of major commercial zones and limited public transport options may deter shoppers who rely on public transit, especially during peak hours.

Building Details

Property Type
Neighborhood
Gross Leasable Area
6200
Year Built
2016
Parking Spaces
169
Average Monthly Footfall
500,000
Owner
Kinan International for Real Estate Development Co.
Anchor Tenants
Panda, Al Nahdi Pharmacy, Arabian oud, Sketchers

Detailed Market Analytics

Primary Catchment Area
5 Kilometers
Secondary Catchment Area
15 Kilometers
Catchment area population
800,000 People
Population growth rate
2.5 %
Median age
30 Years
Household size
5.2 People
Education level (tertiary)
35.0 %

Median household income
96,000 SAR
Unemployment rate
7.4 %
Cost of living index
65 Index

Retail spending per capita
18,000 SAR
Spending on apparel
3,600 SAR
Spending on groceries
4,800 SAR
Spending on electronics
2,400 SAR

Annual foot traffic
6,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
12,000 SAR

Number of retail stores
25 Stores
Anchor tenant presence
Yes
Competitor density (same category)
3 Malls
Tenant diversity
70.0 %
Unique Concepts
15.0 %

Number of Levels
2 Floors
Average rent per square meter
2,500 SAR
Vacancy rate
8.0 %
Lease term flexibility
Medium
Available retail space
496 SQUARE METERS
Gross Leasable Area
6,200 Square meters

Proximity to main roads
0.5 Kilometers
Public transport access
Yes
Parking spaces
169 Spaces
Pedestrian traffic
High

E-commerce competition
High
Click-and-collect adoption
40.0 %
Internet penetration
99.0 %

Retail crime rate
Low
Security measures
High

Promotional events
20 Events
Loyalty program penetration
30.0 %
Digital signage presence
Yes

Projected foot traffic growth
4.0 %
New tenant pipeline
10 Stores
Mall expansion plans
No
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Riyadh

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