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Brand Fit Snapshot

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International ChainsNational ChainsFast FashionDepartment Store AnchorsHypermarket Traffic

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Ultra-Luxury PositioningSmall Format RetailBudget Brands

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Al Nakheel Mall, situated on the Eastern Ring Road in Riyadh's Al Olaya district, stands as a major super-regional shopping destination managed by Cenomi Centers. With a gross leasable area exceeding 100,000 square meters, it hosts over 200 retail outlets featuring a balanced tenant mix of international and local brands in fashion (such as Zara, H&M, and local apparel), electronics, beauty, and lifestyle categories, complemented by a robust dining scene with a popular food court offering diverse cuisines and quick-service options.

Entertainment anchors include multiplex cinemas, family play areas, and leisure zones that drive integrated visitor experiences. The mall's strategic location enhances accessibility via major highways, drawing high footfall of more than 200,000 weekly shoppers, primarily middle-to-upper income families with average household incomes around SAR 25,000 monthly. In Riyadh's competitive retail market, Al Nakheel maintains near-full occupancy rates of 92-95 percent, benefiting from strong tenant demand and rising traffic amid the city's retail expansion, which plans 2.2 million square meters of new space by 2030.

Leasing advantages encompass premium visibility and cross-traffic from entertainment draw, supporting sales performance for established retailers, though drawbacks include elevated rental pressures and market saturation risks from nearby competitors like Riyadh Park.

Operational quality is solid with modern infrastructure, but aging elements in some areas may require attention.

Overall, it suits brands targeting affluent demographics while navigating high costs and competition.

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Hours of Operation

Hours

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Monday09:30 AM — 11:00 PM
Tuesday09:30 AM — 11:00 PM
Wednesday09:30 AM — 11:00 PM
Thursday09:30 AM — 11:00 PM
Friday01:00 PM — 11:00 PM
Saturday09:30 AM — 11:00 PM
Sunday09:30 AM — 11:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

3543 King Fahd Road, Riyadh, Saudi Arabia

Insights

Demographic Profile

Al Nakheel Mall attracts a core demographic of middle-to-upper income families and young professionals in Riyadh, with average monthly household incomes of SAR 25,000, favoring premium fashion, dining, and family-oriented entertainment. This profile drives consistent spending power, evidenced by high conversion rates in lifestyle categories, but may challenge budget retailers seeking broader appeal. Visitor data indicates 60 percent female shoppers aged 25-45, enhancing opportunities for women-focused brands, while family units boost weekend footfall exceeding 50,000 daily.

Occupancy and Footfall

The mall sustains near-full occupancy at 92-95 percent, reflecting robust market demand and effective management by Cenomi Centers, with minimal vacancies in prime categories. Footfall metrics show over 200,000 weekly visitors, supported by integrated entertainment like cinemas drawing 20 percent of traffic. Strengths include stable performance amid Riyadh's 5 percent occupancy rise in 2025, but risks involve potential dips from economic fluctuations or new competing developments, impacting smaller tenants' stability.

Rental Levels and Competition

Average rents hover at SR2,845 per square meter annually, positioning Al Nakheel among Riyadh's priciest malls and offering prestige but straining margins for emerging retailers amid 4 percent yearly increases. Competition is intense from adjacent properties like Riyadh Park, with overlapping tenant mixes in fashion and dining leading to visibility challenges. Accessibility via the Eastern Ring Road aids logistics, though peak-hour traffic congestion can hinder customer flow; lease terms typically span 3-5 years with turnover clauses, favoring anchor tenants while exposing independents to renewal risks in a saturated market.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
80,000
Year Built
2012
Parking Spaces
1500
Average Monthly Footfall
1,000,000
Owner
Abdullah Al Rajhi Real Estate Investments
Anchor Tenants
Carrefour, H & M, Centrepoint

Detailed Market Analytics

Primary Catchment Area
10 Kilometers
Secondary Catchment Area
25 Kilometers
Catchment area population
1,200,000 People
Population growth rate
1.7 %
Median age
29.6 Years
Household size
4.5 People
Education level (tertiary)
35.0 %

Median household income
200,000 SAR
Unemployment rate
2.8 %
Cost of living index
65 Index

Retail spending per capita
7,600 USD
Spending on apparel
519 USD
Spending on groceries
2,500 USD
Spending on electronics
800 USD

Annual foot traffic
12,000,000 Visitors
Dwell time
2.5 Hours
Conversion rate
30.0 %
Sales per square meter
15,000 SAR

Number of retail stores
200 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
High Density
Tenant diversity
High Diversity
Unique Concepts
Yes Presence

Gross Leasable Area
80,000 sqm
Number of Levels
3 Levels
Average rent per square meter
2,848 SAR
Vacancy rate
5.0 %
Lease term flexibility
Moderate Flexibility
Available retail space
3,000 sqm

Proximity to main roads
0.5 Kilometers
Public transport access
Moderate Access
Parking spaces
1,500 Spaces
Pedestrian traffic
High Traffic

E-commerce competition
High Competition
Click-and-collect adoption
Growing Adoption
Internet penetration
99.0 %

Retail crime rate
Low Rate
Security measures
Advanced Measures

Promotional events
Frequent Events
Loyalty program penetration
40.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
8.0 %
New tenant pipeline
Active Pipeline
Mall expansion plans
Planned Plans
City Snapshot
Riyadh

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Top retail destinations across Saudi Arabia.

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Riyadh

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