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International ChainsNational ChainsPremium Dining & LifestyleFamily EntertainmentSpecialty Retail

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Ultra-Luxury PositioningDiscount RetailBudget Brands

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Cenomi The View Mall, located in Riyadh, is positioned as a contemporary shopping and leisure destination designed to cater to both families and young professionals. Featuring a blend of local and international brands, it offers a variety of retail, dining, and entertainment options. Its modern architecture and open spaces create an inviting atmosphere, while its size and tenant mix aim to compete with established malls in Riyadh.

Despite its strong positioning, it faces stiff competition from larger, more established centers with wider brand offerings and footfall.

Accessibility and parking are adequate but can become congested during peak times, and while the mall attracts a steady local audience, it may have limited regional draw compared to flagship destinations.

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Smashbox storefront photo

Smashbox

Beauty, Health & Personal Care
Floor First Floor
Cinnabon storefront photo

Cinnabon

Food & Dining
Floor Ground Floor

Cinnabon at Cenomi The View Mall in Riyadh offers a delightful experience for...

Adidas storefront photo

Adidas

Sports, Fitness & Outdoor
Floor Ground Floor

Adidas at Cenomi The View Mall in Riyadh offers a comprehensive selection of ...

Caffe de Classe storefront photo

Caffe de Classe

Food & Dining
Floor Ground Floor
Crepe Affair storefront photo

Crepe Affair

Food & Dining
Floor First Floor

Crêpe n Dip, established in 2017, is a Saudi-owned 'crêpery concept kitchen' ...

Bobbi Brown storefront photo

Bobbi Brown

Beauty, Health & Personal Care
Floor First Floor

Bobbi Brown is a renowned cosmetics brand specializing in makeup and skincare...

Hours of Operation

Hours

Checking...
Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

3224 طريق الملك عبدالعزيز, Riyadh, Saudi Arabia

Insights

Competitive Landscape

The mall operates in a highly competitive Riyadh market where larger malls like Riyadh Park and Granada Center offer broader retail mixes and higher visibility, which can make it challenging for mid-sized malls to consistently attract premium tenants and footfall.

Tenant Mix Quality

The tenant mix includes well-known fashion and lifestyle brands, but some gaps remain in terms of high-demand international luxury or exclusive anchor stores, which could limit appeal to affluent shoppers seeking unique experiences.

Operational Considerations

While the mall benefits from its modern design and family-friendly orientation, periodic congestion in parking and access roads during evenings and weekends could impact customer experience, suggesting operational improvements may be needed.

Building Details

Property Type
Regional
Gross Leasable Area
55,000
Year Built
2021
Parking Spaces
1500
Average Monthly Footfall
666,667
Owner
Cenomi Centers

Detailed Market Analytics

Primary Catchment Area
5 km
Secondary Catchment Area
15 km
Catchment area population
1,200,000 People
Population growth rate
2.5 %
Median age
29 Years
Household size
5.2 People
Education level (tertiary)
35.0 %

Median household income
72,000 SAR per year
Unemployment rate
7.4 %
Cost of living index
65 Index

Retail spending per capita
15,000 SAR per year
Spending on apparel
3,000 SAR per year
Spending on groceries
4,500 SAR per year
Spending on electronics
2,000 SAR per year

Annual foot traffic
8,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
12,000 SAR

Number of retail stores
222 Stores
Anchor tenant presence
Yes
Competitor density (same category)
15.0 %
Tenant diversity
80.0 %
Unique Concepts
10.0 %

Number of Levels
2 Levels
Average rent per square meter
2,500 SAR per year
Vacancy rate
8.0 %
Lease term flexibility
Medium
Available retail space
4,400 Square Meters
Gross Leasable Area
55,000 Square meters

Proximity to main roads
0.5 km
Public transport access
Yes
Parking spaces
1,500 Spaces
Pedestrian traffic
High

E-commerce competition
High
Click-and-collect adoption
40.0 %
Internet penetration
98.6 %

Retail crime rate
Low
Security measures
High

Promotional events
50 Events per year
Loyalty program penetration
30.0 %
Digital signage presence
Yes

Projected foot traffic growth
5.0 %
New tenant pipeline
10 Stores
Mall expansion plans
No
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Riyadh

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