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Brand Fit Snapshot

Best for:

National ChainsDaily Essentials & GroceryQuick-Service DiningFamily EntertainmentTourist & Duty-Free

Not ideal if:

Ultra-Luxury PositioningLarge Footprint Retail

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The Marina Shopping Center in Essaouira is a mid-sized shopping mall located in the heart of the city. It offers a variety of local and international retail outlets, a food court, and entertainment options. While it benefits from foot traffic due to its central location near popular tourist attractions, it faces challenges related to limited parking availability and a small retail space compared to larger malls in the region.

The property also has seasonal variations in customer traffic, with higher volume during the summer months when tourism peaks.

Overall, it provides a reasonable choice for retailers looking to tap into the local and tourist market, but it may not offer the same extensive exposure or logistical support as larger shopping centers.

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Hours of Operation

Hours

Checking...
Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Avenue de la Corniche, Essaouira, Morocco

Insights

Foot Traffic

The mall experiences significant seasonal foot traffic, with peak times during the summer months, driven by Essaouira's tourism. However, foot traffic during the off-season can be limited.

Parking Availability

Limited parking space is a notable issue at the Marina Shopping Center, especially during peak hours. This may affect the convenience for customers who prefer to drive to the location.

Competition from Larger Malls

In comparison to larger shopping centers in nearby cities, Marina Shopping Center offers a more intimate, localized experience, but may struggle to compete in terms of retail variety and infrastructure.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
12,000
Year Built
2018
Parking Spaces
300
Average Monthly Footfall
208,333
Owner
Unknown
Anchor Tenants
Carrefour, LC Waikiki

Detailed Market Analytics

Primary Catchment Area
10 km
Secondary Catchment Area
25 km
Catchment area population
500,000 People
Population growth rate
1.5 %
Median age
32 Years
Household size
4.2 People
Education level (tertiary)
25.0 %

Median household income
12,000 USD
Unemployment rate
8.5 %
Cost of living index
65 Index

Retail spending per capita
2,500 USD
Spending on apparel
600 USD
Spending on groceries
1,200 USD
Spending on electronics
400 USD

Annual foot traffic
2,500,000 Visitors
Dwell time
90 Minutes
Conversion rate
30.0 %
Sales per square meter
4,000 USD

Number of retail stores
40 Stores
Anchor tenant presence
Yes
Competitor density (same category)
3 Malls
Tenant diversity
70.0 %
Unique Concepts
15.0 %

Number of Levels
2 Levels
Average rent per square meter
30 USD
Vacancy rate
5.0 %
Lease term flexibility
Medium
Available retail space
600 SQUARE METERS
Gross Leasable Area
12,000 Square meters

Proximity to main roads
0.5 km
Public transport access
Yes
Parking spaces
300 Spaces
Pedestrian traffic
High

E-commerce competition
Moderate
Click-and-collect adoption
40.0 %
Internet penetration
85.0 %

Retail crime rate
Low
Security measures
High

Promotional events
20 Events
Loyalty program penetration
35.0 %
Digital signage presence
Yes

Projected foot traffic growth
3.0 %
New tenant pipeline
5 Tenants
Mall expansion plans
No
City Snapshot
Essaouira

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For Retailers
Interested in this property?

Choose how you'd like to proceed

See if you're a fitQuick assessment of brand-property match
Submit Your BrandJoin the network and connect with property teams
Send an inquiryAsk about leasing, pop-ups, or partnerships
For Advertisers
Advertise at this property?

Reach high-intent shoppers across digital screens, atria, and experiential placements.

Send an inquiryTell us about your campaign — placements, budget, timing
City Snapshot
Essaouira

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
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