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Essaouira Insightsas of Oct 2026
Population size
78 K People
Age distribution
30% under 25
50% 25-54
20% 55+ %
50% 25-54
20% 55+ %
Household size
4.5 People
Median household income
6,500 USD
Dominant industries
Tourism, fishing, retail
Cost of living index
65 index
Retail sales per capita
1,200 USD
Disposable income
4,000 USD
Number of competitors
150 businesses
Market saturation
Moderate
Foot traffic from nearby businesses
5,000 people/day
Rent costs
10 USD/sq ft/year
Property values
1,500 USD/sq m
Zoning laws
Restricted retail zones
Business permits
6-12 months
Availability of retail space
Limited
Proximity to major roads
0.5 km
Public transportation access
Moderate
Parking availability
Limited
Pedestrian traffic
3,000 people/day
Vehicle traffic
2,500 vehicles/day
Commute times
20 minutes
Work patterns
40% remote, 60% on-site %
Shopping preferences
70% in-store, 30% online %
Brand affinity
Local and value brands
Consumer loyalty
High
Entertainment and leisure trends
Cafes, beach activities
Crime statistics
1,200 incidents/100,000 people
Public safety measures
Police patrols, CCTV
Tourist spending
10,000,000 USD/year
Tourist footfall
200,000 visitors/year
Major local events
Gnaoua Festival
Seasonal attractions
Summer beach tourism
Total retail space
4645 sqm
Retail space per capita
0 sqm
Sustainable retail demand
Moderate
Luxury retail performance
Low
Preferred brand categories
Value fashion, local crafts
Number of existing malls
0 malls
Total retail footfall
1,500,000 visits/year
Retail market gaps
Mid-tier retail, electronics
Trade area population
100,000 people
Retail potential in catchment area
Moderate
Walkability score
70 index
Road infrastructure & car access
Moderate
Surrounding land use & future developments
Residential, tourism
Retail Destinations in Essaouira
Browse 1 retail destination in Essaouira, Morocco. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Essaouira at a Glance
- Total Properties1
- CountryMorocco
