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Le Forum D'achat is a historic mixed-use shopping center located at 2313 Sainte-Catherine Street West in downtown Montreal, Quebec, Canada. Opened in 1924, it spans 89,000 square meters of gross leasable area and is owned by Ben Ashkenazy through Investissements Forum Canadien Inc. The property features 85 stores, with key anchors including Cineplex Cinemas Forum and Dawson College, which contribute to its appeal as an entertainment and educational hub.
Tenant mix emphasizes flagship stores, department stores, entertainment brands, and international chains, with visitor interests split as 40% shopping, 35% dining, and 25% home decor. Surrounding demographics include a 5 km population of 250,000, average age of 38 years, household size of 2.4 persons, average income of 75,000 CAD, and unemployment rate of 5.8%.
Accessibility is rated high, supported by 1,500 parking spaces and proximity to public transit in a densely populated urban area. Annual footfall reaches 4.5 million visitors, with average dwell time of 85 minutes, indicating strong engagement. Sales per square meter stand at 7,200 CAD, while base rent levels are approximately 350 CAD per square meter per year.
Market position is solid in Montreal's competitive retail landscape, benefiting from downtown vibrancy but facing saturation in fashion and dining categories.
Leasing advantages include high visibility, diverse foot traffic from locals and tourists, and ongoing events (18 per year) that boost exposure. However, potential challenges encompass moderate competition from nearby centers like Place Montreal Trust and CF Complexe Desjardins, desires for enhanced family amenities, and the need for updates to address aging infrastructure in a property over a century old.
Growth potential is estimated at 2.5%, with 6 new tenants under consideration, making it suitable for experiential retail but less ideal for convenience-focused operations amid evolving consumer preferences toward online and sustainable options.
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Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 11:00 AM — 06:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Accessibility
The surrounding 5 km radius hosts 250,000 residents with an average age of 38 and household income of 75,000 CAD, supporting mid-tier retail spending of around 4,800 CAD annually per capita on goods and services. Unemployment at 5.8% reflects stable employment conditions in Montreal's service-oriented economy. High accessibility ratings stem from its central downtown location, integrating seamlessly with metro stations and bus routes, though parking availability of 1,500 spaces is medium-rated, potentially constraining peak-hour access for vehicle-dependent shoppers. This demographic profile favors entertainment and dining draws, but risks include gentrification pressures altering income mixes and competition from e-commerce eroding physical visits.
Tenant Mix and Competition
With 85 tenants, the mix rates high in variety, featuring anchors like Cineplex and Dawson College that drive 4.5 million annual visitors, but medium competition from proximate malls such as Eaton Centre and underground city networks.
Strengths lie in international and entertainment brands, yet weaknesses include limited family-friendly zones and calls for more diverse dining and sustainable fashion options, with 25% of visitors seeking trendy streetwear. Operational quality is moderate, with safety incidents at 2.1 per 1,000 visitors and digital integration rated high. Retailers should evaluate saturation in apparel categories, where market reports indicate 10-15% vacancy risks in similar urban properties, balanced by the center's event programming enhancing dwell time to 85 minutes.
Lease Terms and Performance Metrics
Base rents average 350 CAD per square meter annually, competitive for downtown Montreal where psf rates range 40-60 CAD, offering value for high-traffic spaces with sales productivity at 7,200 CAD per square meter. Occupancy remains stable though not quantified precisely, supported by 375,000 monthly footfall and 2.5% growth potential via 6 prospective tenants. Drawbacks include aging infrastructure from 1924 origins, potentially raising capex needs, and contextual factors like seasonal tourism fluctuations impacting Q4 performance. Market insights from ICSC reports highlight Montreal's 85-90% average occupancy, positioning Le Forum well but advising due diligence on percentage rents tied to sales thresholds amid 5-7% annual retail inflation.
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Montreal, QC
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