Genena City, Sharm El Sheikh — Stores, Map & Hours

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Brand Fit Snapshot

Best for:

International ChainsNational ChainsPremium Dining & LifestyleFamily EntertainmentTourist & Duty-Free

Not ideal if:

Ultra-Luxury PositioningBudget BrandsSmall Format Retail

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Soho Square Sharm El Sheikh Mall Amusement City

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Genena City is a large, mixed-use retail and entertainment complex located in the city of Sharm El Sheikh, Egypt. Known for its wide variety of shops, restaurants, and entertainment options, it attracts both locals and international tourists. The mall is designed to provide an enjoyable shopping experience, featuring both global and local brands, along with a focus on leisure and dining. It is centrally located, which offers easy access to both residential and tourist areas.

However, the mall can experience significant crowding, especially during peak tourist seasons, which may affect customer shopping experiences and reduce the convenience for retailers. Additionally, while the mall has a diverse range of stores, its overall foot traffic can fluctuate seasonally, with lower volumes during the off-peak months, which may impact consistent sales for some retailers.

Overall, while Genena City offers a bustling environment for high-traffic retailers, it may not be ideal for businesses that rely on more consistent, steady foot traffic throughout the year.

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Hours of Operation

Hours

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Monday	10:00 AM — 11:00 PM
Tuesday	10:00 AM — 11:00 PM
Wednesday	10:00 AM — 11:00 PM
Thursday	10:00 AM — 11:00 PM
Friday	10:00 AM — 12:00 AM
Saturday	10:00 AM — 12:00 AM
Sunday	10:00 AM — 11:00 PM

Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Halomy, Street 38, Sharm El Sheikh, Egypt

Insights

Location Accessibility

Genena City enjoys a prime location in Sharm El Sheikh, easily accessible from major residential and tourist areas, making it a strong choice for retailers targeting both local and international customers.

Foot Traffic Variability

Foot traffic at Genena City can vary significantly, with peaks during the high tourist season and quieter periods during the off-peak months. This variability may affect sales performance, particularly for businesses relying on consistent foot traffic.

Retail Variety and Leasing

The mall hosts a mix of international and local brands, providing a competitive environment for retailers. However, it may be challenging for small businesses to stand out among global brands, particularly in a market that is heavily reliant on tourism.