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Daily Essentials & GroceryQuick-Service DiningLocal ServicesHypermarket TrafficNational Chains

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Ultra-Luxury PositioningLarge Footprint RetailDestination Retail

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Al Yarmouk Plaza is a community shopping center in Riyadh's Munsiyah District, situated on Dammam Road west of the intersection with Al-Sahabah Road. With a total built-up area of 16,700 square meters and a gross leasable area (GLA) of 9,300 square meters, it features 20 retail outlets, making it a modest-sized neighborhood mall focused on everyday shopping needs. Anchored by Danube supermarket and McDonald's, the tenant mix emphasizes essential retail, quick-service dining, and local services, catering to nearby residential communities.

The property benefits from its proximity to residential areas in northern Riyadh, providing convenient access for local shoppers via major roads, though public transport options are limited. In the broader Riyadh retail market, where overall occupancy rates reached 92% in Q1 2025 and mall rents increased by 4% year-over-year, Al Yarmouk Plaza positions as an affordable leasing option for smaller retailers seeking stable, low-traffic locations.

Market reports indicate community malls like this one experience footfall primarily from drive-in traffic, estimated at moderate levels compared to super-regional centers with millions of annual visitors.

Leasing advantages include potentially lower base rents around SAR 1,800-2,200 per square meter annually, suitable for budget-conscious tenants, with opportunities for percentage-of-sales clauses to align with performance. However, challenges include competition from larger nearby malls such as Al Nakheel (GLA 105,000 sqm, 91% occupancy) and Granada Center, which draw higher footfall through diverse entertainment and premium brands.

The area's middle-income demographics, comprising families and young professionals, support steady demand for groceries and fast food but limit luxury or high-end retail viability.

Operational quality appears standard for a smaller center, with no reported major infrastructure issues, though aging elements could pose maintenance risks.

Overall, it suits tenants targeting localized trade rather than broad market capture, with risks from market saturation in Riyadh's north where supply exceeds demand in secondary locations.

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Hours of Operation

Hours

Checking...
Monday09:00 AM — 11:00 PM
Tuesday09:00 AM — 11:00 PM
Wednesday09:00 AM — 11:00 PM
Thursday09:00 AM — 11:00 PM
Friday10:00 AM — 11:00 PM
Saturday10:00 AM — 11:00 PM
Sunday09:00 AM — 11:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Al Yarmouk Plaza, Riyadh, Saudi Arabia

Insights

Demographics and Footfall

Munsiyah District features a middle-class residential profile with families and working professionals, population density supporting daily essentials shopping. Footfall is estimated at 500,000-800,000 annually, driven by local residents via car access on Dammam Road; however, it lags behind prime malls' 3-5 million visitors due to limited entertainment draw and weekday dips from office commutes. Accessibility is fair but hindered by Riyadh's traffic congestion, with no direct metro links, potentially reducing impulse visits from broader demographics.

Competition and Market Position

Faces stiff competition from established centers like Al Nakheel Mall (4.6 miles away) and Granada Center (3.2 miles), which offer superior tenant mixes including international fashion and cinemas, capturing higher discretionary spend. Al Yarmouk Plaza holds a niche as a convenience hub in a saturated northern Riyadh market, where community mall occupancy averages 85-90%, but risks tenant churn if larger rivals expand promotions. Market reports highlight excessive supply pressuring secondary assets, with Grade B rents falling 4-6% amid e-commerce growth eroding 25% of physical retail share.

Lease Terms and Risks

Rents for similar community malls range SAR 1,800-2,500 per sqm yearly, with 5-year terms common and 5% annual escalations; turnover rents at 8-10% of sales provide flexibility but expose tenants to low-traffic variability. Key risks include infrastructure maintenance in potentially aging facilities, weak category performance in non-essentials due to online competition, and economic sensitivity in middle-income areas where consumer spending fluctuates with oil prices and Vision 2030 diversification efforts.

Building Details

Property Type
Neighborhood
Gross Leasable Area
9300
Year Built
2016
Parking Spaces
400
Average Monthly Footfall
62,500
Owner
Unified Real Estate Development
Anchor Tenants
Danube Supermarket, McDonald's

Detailed Market Analytics

Primary Catchment Area
5 km radius
Secondary Catchment Area
20 km radius
Catchment area population
45,000 People
Population growth rate
2.5 %
Median age
32 Years
Household size
4.2 Persons
Education level (tertiary)
35.0 %

Median household income
15,000 SAR/month
Unemployment rate
5.2 %
Cost of living index
85 Index (US=100)

Retail spending per capita
2,500 USD/year
Spending on apparel
500 USD/year
Spending on groceries
1,200 USD/year
Spending on electronics
400 USD/year

Annual foot traffic
750,000 Visitors
Dwell time
45 Minutes
Conversion rate
25.0 %
Sales per square meter
7,500 SAR/sqm/year

Number of retail stores
25 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
Medium Density
Tenant diversity
High Diversity
Unique Concepts
5 Concepts

Gross Leasable Area
9,300 sqm
Number of Levels
2 Levels
Average rent per square meter
1,500 SAR/sqm/year
Vacancy rate
8.0 %
Lease term flexibility
Medium Flexibility
Available retail space
900 SQM

Proximity to main roads
Direct Access
Public transport access
Good Access
Parking spaces
400 Spaces
Pedestrian traffic
Moderate Traffic

E-commerce competition
High Competition
Click-and-collect adoption
30.0 %
Internet penetration
99.0 %

Retail crime rate
Low Rate
Security measures
Comprehensive Measures

Promotional events
12 Events/year
Loyalty program penetration
20.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
3.0 %
New tenant pipeline
5 Tenants
Mall expansion plans
nan Plans
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Riyadh

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