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Outlet & Off-PriceInternational ChainsNational ChainsFamily EntertainmentStreetwear & Athleisure

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Ultra-Luxury PositioningPremium PositioningHyper-Local Concepts

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Vaughan Mills, located at 1 Bass Pro Mills Drive in Vaughan, Ontario, Canada, is one of the largest enclosed shopping centres in the country, spanning approximately 1.3 million square feet of gross leasable area. Owned and managed by Ivanhoé Cambridge, it serves as a premier outlet and value-oriented retail destination in the Greater Toronto Area, attracting over 15 million visitors annually due to its strategic position at the intersection of Highways 400 and 7, providing excellent accessibility for local residents and tourists.

The property features more than 220 tenants, with a tenant mix heavily weighted toward discount outlets from brands such as Nike, Adidas, Michael Kors, and Coach, alongside entertainment anchors like Bass Pro Shops, LEGOLAND Discovery Centre, and an AMC cinema. This composition supports high footfall, particularly on weekends and holidays, driven by the region's growing population of 2.2 million within a 20-kilometer radius, characterized by middle-to-upper-income households with an average family income exceeding $100,000.

Occupancy stands at 98% as of 2024, reflecting strong demand in a market with limited outlet space.

Leasing advantages include competitive base rents estimated at $30-50 per square foot annually, plus percentage rents on sales, benefiting from robust sales productivity around $792 per square foot. The mall's market position is bolstered by Vaughan's economic growth, including proximity to Canada's Wonderland and emerging residential developments, though it faces challenges from e-commerce shifts and nearby traditional malls like CF Markville.

Operational quality is high, with modern infrastructure and ongoing investments in digital enhancements and sustainability.

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Hours of Operation

Hours

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Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 09:00 PM
Saturday10:00 AM — 09:00 PM
Sunday11:00 AM — 07:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

1 Bass Pro Mills Drive, Vaughan, Canada

Insights

Demographics and Accessibility

The trade area encompasses Vaughan and surrounding York Region communities, with a population of about 2.2 million within 20 km, featuring a diverse demographic including 40% visible minorities and a median household income of $95,000. High accessibility via Highways 400 and 7, plus public transit options like York Region Transit and GO Bus, supports annual footfall exceeding 15 million visitors. However, peak traffic can lead to congestion, and reliance on vehicular access poses risks during inclement weather or construction on major routes.

Tenant Mix and Occupancy

Vaughan Mills hosts 220+ tenants across categories like fashion outlets (60%), entertainment (10%), and dining (15%), with anchors driving 40% of traffic. Occupancy at 98% indicates a stable, value-focused environment suitable for discount retailers, but the outlet-heavy mix limits opportunities for full-price luxury brands. Weak categories include electronics, impacted by online competition, while strong performance in experiential retail highlights the mall's tourism appeal.

Market Factors and Risks

In the competitive GTA retail landscape, Vaughan Mills benefits from low market saturation in outlets but contends with nearby centres like Toronto Premium Outlets and CF Fairview Mall. Rent levels range $30-50 PSF base, with additional 5-7% overage on sales above $600 PSF thresholds, offering cost-effective entry for high-volume tenants. Risks include economic sensitivity in tourism-driven traffic and potential infrastructure aging, though recent capital improvements mitigate operational challenges.

Building Details

Property Type
Outlet
Gross Leasable Area
120,000
Year Built
2004
Parking Spaces
6500
Average Monthly Footfall
1,133,333
Owner
Ivanhoé Cambridge
Anchor Tenants
Bass Pro Shops Outdoor World, Saks Off 5th, Adidas, Uniqlo, Legoland Discovery Centre

Detailed Market Analytics

Primary Catchment Area
10 km
Secondary Catchment Area
50 km
Catchment area population
2,500,000 people
Population growth rate
2.5 %
Median age
41 years
Household size
3.1 people/household
Education level (tertiary)
35 percent

Median household income
124,000 CAD/year
Unemployment rate
5.5 %
Cost of living index
105 index

Retail spending per capita
10,500 CAD/year
Spending on apparel
1,200 CAD/year
Spending on groceries
3,800 CAD/year
Spending on electronics
1,000 CAD/year

Annual foot traffic
13,600,000 visitors/year
Dwell time
111 minutes
Conversion rate
25 %
Sales per square meter
10,732 CAD/sqm/year

Number of retail stores
250 stores
Anchor tenant presence
Yes presence
Competitor density (same category)
Medium density
Tenant diversity
High diversity
Unique Concepts
20 concepts

Gross Leasable Area
120,000 sqm
Number of Levels
2 levels
Average rent per square meter
400 CAD/sqm/month
Vacancy rate
2 %
Lease term flexibility
High flexibility
Available retail space
2,400 sqm

Proximity to main roads
0 km
Public transport access
Direct access
Parking spaces
6,500 spaces
Pedestrian traffic
High traffic

E-commerce competition
High competition
Click-and-collect adoption
40 %
Internet penetration
92 %

Retail crime rate
3 percent
Security measures
CCTV and guards measures

Promotional events
50 events/year
Loyalty program penetration
25 percent
Digital signage presence
Yes presence

Projected foot traffic growth
5 percent/year
New tenant pipeline
10 tenants
Mall expansion plans
Ongoing plans
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Vaughan, ON

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Vaughan, ON

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