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SM City Davao, commonly referred to as SM Ecoland, is positioned at Quimpo Boulevard corner Tulip Drive in the Matina district of Davao City, Philippines. Established in 2001, it expanded significantly in July 2025, boosting its gross floor area to about 285,820 square meters and establishing it as the largest mall in Mindanao. The seven-level addition incorporates two retail levels, two parking levels, and three levels for National University-Davao, diversifying its function beyond pure retail.
Tenant mix comprises anchors like The SM Store and SM Supermarket, alongside cinemas, fashion outlets such as H&M and Bench, dining from Jollibee to local eateries, and services including Watsons and National Bookstore. In Davao Citys retail sector, featuring 12 centers and 1,000,000 square meters of space with 8% vacancy, SM Ecoland commands a leading market share owing to its scale and location. Leasing benefits encompass elevated footfall from 1.8 million residents, including a youthful demographic with rising middle-class spending on lifestyle and essentials.
Accessibility via major thoroughfares and jeepneys supports steady traffic, though congestion poses challenges. Operational aspects include updated facilities in the new wing, but the original structure shows signs of wear. Average rents hover at 30 PHP per square foot citywide, potentially higher for premium spots here. Competition from SM Lanang Premier and Abreeza Mall, plus e-commerce growth, introduces saturation risks in apparel and gadgets, while F&B and education integration offer resilience.
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Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 10:00 AM — 09:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Footfall
Davao City supports a population of over 1.8 million, with a median age around 25 and a growing middle class fueled by agriculture, tourism, and BPO sectors. Household incomes average PHP 300,000 annually, driving demand for affordable retail. SM Ecoland sees high footfall, likely exceeding 10 million visitors yearly post-expansion, as a key social and shopping destination for locals in Matina and surrounding areas. However, footfall dips during rainy seasons and competes with outdoor markets; accessibility is aided by public transport but hindered by urban traffic snarls on Quimpo Boulevard.
Tenant Mix and Occupancy
The tenant composition at SM Ecoland spans fashion (35-40%), food and beverage (25%), entertainment including four cinemas (15%), and health/beauty/services (20%). Over 300 stores operate, with anchors drawing consistent traffic. Occupancy stands at approximately 92-95%, aligning with SM Primes portfolio average, though new expansion spaces may take 6-12 months to fully lease amid economic recovery. Strengths lie in diverse, family-oriented mix boosting cross-shopping; weaknesses include overrepresentation in fast fashion amid online rivals and potential voids in luxury segments due to local purchasing power limits.
Lease Terms and Competition Risks
Base rents for retail spaces range from 35-55 PHP per square foot monthly, plus common area maintenance fees of 10-15 PHP/psf and percentage rents on sales thresholds. Standard leases span 5-7 years with 5-7% annual escalations and renewal options. Key risks involve competition from SM Lanang Premier (266,000 sqm expanding) and Abreeza Mall, fragmenting market share in a saturated Davao environment with 12 centers. Additional challenges encompass infrastructure strain from high volume, regulatory hurdles for expansions, and vulnerability to regional economic shifts like agricultural price volatility affecting consumer spending.
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Davao City
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Davao City
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