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Remraam Retail Centre is a compact neighborhood shopping hub located in the Remraam residential community within Dubailand, Dubai, off E311 Sheikh Mohammed Bin Zayed Road. Established in 2010 and owned by Dubai Holding, it features 25,000 sqm of gross leasable area across one level, with approximately 35 units emphasizing convenience and essential services. The tenant mix is anchored by Geant supermarket (20-30% of space) and Aster Clinic, supplemented by pharmacies, F&B outlets, and general retail, comprising 60% in F&B and everyday retail.
Occupancy rates are stable at 92-95%, supported by short-term leases of 3-5 years for non-anchors and low 5% vacancy. Average monthly footfall reaches 62,500, equating to 750,000 annual visitors with a 25% conversion rate and 1.5-hour dwell time, driven by captive traffic from 5,000-7,000 local residents.
Rent levels are moderate at AED 150-250 per sqm annually, with sales potential of AED 5,000-8,000 per sqm yearly.
Accessibility includes 500 on-site parking spaces (1:200 sqm ratio) and good intra-community access, though public transport is limited and E311 congestion impacts peak-hour traffic by 10-15%. The market position in Dubai secondary retail benefits from Dubailand 5% annual population growth and 39-46% rental surges, offering leasing advantages for value-oriented retailers in groceries, healthcare, and quick-service dining via steady community reliance.
However, external draw is constrained, with competition from larger malls like Dubai Festival City (25-30 minutes away) and moderate saturation (3 centers per sq km) posing risks to expansion in fashion or luxury categories.
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Hours of Operation
Hours
| Monday | 08:00 AM — 10:00 PM |
| Tuesday | 08:00 AM — 10:00 PM |
| Wednesday | 08:00 AM — 10:00 PM |
| Thursday | 08:00 AM — 10:00 PM |
| Friday | 08:00 AM — 10:00 PM |
| Saturday | 08:00 AM — 10:00 PM |
| Sunday | 08:00 AM — 10:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographic Profile
The catchment includes 5,000-7,000 residents in Remraam, expanding to 150,000 within 5 km, with 2.5% annual growth and median age of 32 years; 65% are families with average household size of 3.8 persons. Over 70% are middle-income expats from South Asia, Europe, and Arab countries, with average monthly income of AED 18,000. Spending patterns favor essentials: USD 1,200 annually on groceries, USD 800 on F&B, USD 250 on apparel, and USD 150 on health and beauty, supporting demand for convenience retail but limiting luxury opportunities. High family presence with children under 12 drives needs for pharmacies and quick dining.
Competitive Landscape
In Dubai secondary retail, Remraam Retail Centre competes with nearby Dragon Mart (15 minutes drive) and larger destinations like Dubai Festival City Mall (25-30 minutes), amid moderate saturation of 3 centers per sq km. It excels in local convenience with captive footfall but faces challenges from prime malls higher sales (AED 15,000+ per sqm annually vs. local AED 5,000-8,000). Risks include expat migration to central areas and Dubailand aging infrastructure, potentially requiring upgrades; however, community self-containment ensures low vacancy and steady performance for essential tenants.
Leasing Considerations
Rents range AED 150-250 per sqm annually, with 3-5 year terms for non-anchors and high 92-95% occupancy due to community dependency. Advantages encompass ample parking, modern facilities, 24/7 security, and 5% yearly growth potential from Dubailand expansion, including 12 annual events boosting engagement. Drawbacks involve car reliance, limited public transport, and E311 peak congestion reducing footfall 10-15%; operational quality is solid but scale limits high-end tenants, with medium competition and no current vacancies listed for immediate opportunities.
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