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International ChainsNational ChainsFamily EntertainmentCinema & LeisureHypermarket Traffic

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Ultra-Luxury PositioningSmall Format RetailBudget Brands

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The Mall of Qatar, located in the Rawdat Al Jahhaniya district of Al Rayyan, Qatar, spans approximately 465,000 square meters of gross leasable area across three floors and opened in 2017. Positioned adjacent to Al Rayyan Stadium and a 5-star hotel, it serves as a super-regional destination 20 minutes west of Doha city center via the Dukhan Highway, with direct access from the Doha Metro Red Line for enhanced connectivity.

The property features over 500 retail outlets, including anchors like Carrefour hypermarket, alongside international brands in fashion (Zara, H&M, Adidas), luxury (Philipp Plein, Hackett London), beauty (The Body Shop, MAC), and electronics. Dining options exceed 100 venues, ranging from global cuisines to a large food court, while entertainment includes an indoor theme park, skating rink, multiplex cinema, and live performance stages.

Annual footfall is estimated at 20 million visitors, supported by 7,000 parking spaces and family-oriented facilities. In Qatars retail market, projected to grow at 4.1% CAGR to USD 22.83 billion by 2030, the mall holds a strong position among prime assets with stable occupancy around 75-80% in organized retail segments.

Leasing advantages include flexible terms post-COVID rent exemptions, competitive rents averaging QAR 200-205 per square meter in Al Rayyan, and a diverse tenant mix driving cross-traffic. However, market saturation from competitors like Doha Festival City poses risks to secondary categories, and the suburban location may limit impulse visits compared to central malls.

Operational quality is high with modern infrastructure, though aging elements could emerge in 5-10 years. Demographic draw includes affluent expats (88% of Qatars 2.9 million population) and locals from surrounding high-net-worth developments, with strong tourism influx boosting seasonal performance.

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Hours of Operation

Hours

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Monday10:00 AM — 11:00 PM
Tuesday10:00 AM — 11:00 PM
Wednesday10:00 AM — 11:00 PM
Thursday10:00 AM — 12:00 AM
Friday10:00 AM — 12:00 AM
Saturday10:00 AM — 11:00 PM
Sunday10:00 AM — 11:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Street 373, Al Rayyan, Qatar

Insights

Demographics and Footfall

Al Rayyan municipality, home to Mall of Qatar, features a diverse demographic profile with approximately 650,000 residents, predominantly expatriates from South Asia, Europe, and the Arab world, alongside Qatari nationals. The areas affluent residential developments, including 10,000 planned villas for high-net-worth individuals, contribute to a median household income exceeding USD 100,000 annually, supporting mid-to-upper retail spending. Family-oriented culture drives demand for entertainment and leisure, with 60% of visitors aged 18-45. Annual footfall reaches 20 million, up 5-8% year-over-year in prime Qatar malls per 2025 reports, bolstered by tourism (2.6 million room nights sold in Q1 2025). Challenges include seasonal fluctuations tied to expatriate mobility and competition diluting per-visit spending, averaging QAR 150-200 based on market data.

Tenant Mix and Occupancy

The tenant mix emphasizes a balanced 40% fashion and accessories, 20% dining, 15% electronics and home goods, 15% entertainment/leisure, and 10% services, featuring 70% international brands like Zara, H&M, Bershka, Adidas, and luxury options such as Philipp Plein. Anchors like Carrefour ensure steady traffic, while unique attractions like the indoor theme park differentiate it. Occupancy stands at 75-85% for prime spaces, with overall organized retail in Qatar at 75%, per Knight Frank and Cushman & Wakefield 2025 reports. Strengths include high retention of experiential tenants, but weaknesses arise from saturation in fast fashion, leading to occasional vacancies in secondary zones. This mix supports co-tenancy synergies for retailers targeting families and young professionals.

Competition and Lease Terms

Mall of Qatar faces competition from super-regional peers like Doha Festival City (larger at 500,000 sq m) and Villaggio Mall, which capture 30-40% of Dohas retail traffic, potentially reducing footfall by 10-15% in overlapping categories per IMARC Group analysis. Proximity to Lusail City developments adds emerging rivalry. Accessibility via metro and highway mitigates some access issues, but 29 km from Doha center limits walk-in trade. Lease terms offer base rents of QAR 180-220 per square meter annually for prime locations, with turnover rents at 5-8% of sales, and incentives like rent-free periods up to 6 months for new tenants. Risks include escalating operational costs from energy-intensive features and market saturation pressuring renewals, though Qatars economic growth (GDP up 2.5% in 2025) sustains demand.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
256,000
Year Built
2016
Parking Spaces
10,000
Average Monthly Footfall
1,250,000
Owner
Power International Holding
Anchor Tenants
Carrefour, KidzMondo, Sazeli, Novo Cinemas

Detailed Market Analytics

Primary Catchment Area
5 km
Secondary Catchment Area
15 km
Catchment area population
1,000,000 People
Population growth rate
2.5 %
Median age
32 Years
Household size
3.2 People
Education level (tertiary)
45.0 %

Median household income
120,000 QAR/year
Unemployment rate
0.1 %
Cost of living index
85 Index

Retail spending per capita
6,000 USD/year
Spending on apparel
1,200 USD/year
Spending on groceries
2,500 USD/year
Spending on electronics
800 USD/year

Annual foot traffic
15,000,000 Visitors
Dwell time
120 Minutes
Conversion rate
25.0 %
Sales per square meter
5,000 QAR/sqm/year

Number of retail stores
520 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
3 Stores per category
Tenant diversity
High Diversity
Unique Concepts
20 Concepts

Gross Leasable Area
256,000 sqm
Number of Levels
3 Levels
Average rent per square meter
182 QAR/sqm/month
Vacancy rate
8.0 %
Lease term flexibility
Medium Flexibility
Available retail space
10,000 sqm

Proximity to main roads
Direct Access
Public transport access
High Access
Parking spaces
10,000 Spaces
Pedestrian traffic
High Traffic

E-commerce competition
High Competition
Click-and-collect adoption
60.0 %
Internet penetration
99.0 %

Retail crime rate
Low Rate
Security measures
Advanced Measures

Promotional events
Multiple annually Events
Loyalty program penetration
40.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
5.0 %
New tenant pipeline
Ongoing Pipeline
Mall expansion plans
Planned Plans
City Snapshot
Al Rayyan

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Top retail destinations across Qatar.

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City Snapshot
Al Rayyan

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