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La Plaza Mall in Guaynabo, Puerto Rico, is a neighborhood shopping center spanning 210,455 square feet on PR-20, southwest of San Juan. Anchored by Amigo Supermarket, Burlington, Capri, Me Salve, and Planet Fitness, its tenant mix prioritizes grocery, discount retail, pharmacy, and fitness, catering to daily needs. Occupancy at 90% signals robust demand, aligning with Puerto Rico shopping centers 5% year-over-year sales growth in 2023.

Serving Guaynabos affluent suburb with 89,000 residents and median income of $35,100, it draws middle-class families and commuters.

Accessibility via major roads supports convenience, though metro traffic can hinder. Positioned as a local hub amid competition from San Patricio Plaza and Plaza Las Americas, it avoids regional draw but fosters loyalty. Leasing perks include $28 per square foot rents plus CAM and 10-year minimums for stability. Advantages encompass diverse essentials and renovation updates; drawbacks feature limited tourist traffic, economic vulnerabilities like hurricanes, and category saturation in basics.

Operational aspects show solid management, moderate footfall from locals, and potential for health-focused expansions, making it viable for steady retail operations.

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Hours of Operation

Hours

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Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Avenida Francisco Paco Carvajal, Guaynabo, Puerto Rico

Insights

Demographics and Customer Profile

Guaynabo boasts 89,000 residents with a median household income of $35,100, surpassing Puerto Ricos average, attracting middle to upper-middle class shoppers focused on value and convenience. The demographic includes many families and 25-54 year olds, driving demand for grocery, apparel, and wellness categories. Proximity to San Juan adds professional commuters, but income inequality and dependence on the metro economy pose risks during downturns or post-disaster recoveries, potentially softening spending on non-essentials.

Competition and Market Position

As a compact open-air center, La Plaza Mall competes with nearby enclosed giants like San Patricio Plaza (640,000 SF) and Plaza Las Americas, emphasizing quick local visits over leisure shopping. Market factors include Puerto Ricos retail rebound with high occupancy, yet saturation in discount and supermarket spaces limits expansion there. Strengths lie in underserved fitness and pharmacy niches; challenges involve indirect competition from online retail and e-commerce growth, alongside broader economic issues like inflation and tourism variability affecting the islands overall performance.

Lease Terms, Accessibility, and Operations

Rents average $28/SF annually plus CAM charges, offering affordability for the San Juan metro, with mandatory 10-year leases promoting tenant commitment but restricting flexibility. Accessibility excels on PR-20 with ample parking, though peak-hour congestion from urban sprawl is a drawback. Operations benefit from recent partial renovations enhancing appeal, but older sections may incur higher upkeep. Footfall remains steady for neighborhood traffic, supported by 90% occupancy, yet lacks high-volume events; risks include aging infrastructure and vulnerability to tropical storms disrupting access and sales.

Building Details

Property Type
Shopping Centre
Gross Leasable Area
19,550
Year Built
1990
Parking Spaces
800
Average Monthly Footfall
150,000
Owner
Gator Investments
Anchor Tenants
Amigo Supermarket, Burlington, Capri, Planet Fitness

Detailed Market Analytics

Primary Catchment Area
5 Km radius
Secondary Catchment Area
20 Km radius
Catchment area population
250,000 People
Population growth rate
-0.5 %
Median age
46.6 Years
Household size
2.5 Persons per household
Education level (tertiary)
3225 %

Median household income
46,048 USD
Unemployment rate
3.0 %
Cost of living index
113 Index (US=100)

Retail spending per capita
8,500 USD per year
Spending on apparel
1,200 USD per capita per year
Spending on groceries
3,200 USD per capita per year
Spending on electronics
600 USD per capita per year

Annual foot traffic
1,800,000 Visitors
Dwell time
45 Minutes
Conversion rate
25.0 %
Sales per square meter
4,200 USD

Number of retail stores
85 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
High Density
Tenant diversity
Medium Diversity
Unique Concepts
5 Unique stores

Gross Leasable Area
19,550 sqm
Number of Levels
1 Levels
Average rent per square meter
18 USD per month
Vacancy rate
8.0 %
Lease term flexibility
Medium Flexibility
Available retail space
3,500 Square meters

Proximity to main roads
Adjacent Access
Public transport access
Good Access
Parking spaces
800 Spaces
Pedestrian traffic
Medium Traffic

E-commerce competition
High Competition
Click-and-collect adoption
Moderate Adoption
Internet penetration
85.0 %

Retail crime rate
Medium Rate
Security measures
CCTV and guards Measures

Promotional events
12 Events per year
Loyalty program penetration
20.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
1.5 %
New tenant pipeline
10 New tenants
Mall expansion plans
None planned Plans
City Snapshot
Guaynabo

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Guaynabo

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