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Emart Go Vap, located at 366 Phan Van Tri Street, Ward 5, Go Vap District, Ho Chi Minh City, opened in 2015 as Vietnam's first Emart hypermarket with a $60 million investment. The property features 11,900 square meters of leasable area within a 19,700 square meter structure, including a hypermarket, food court, children's edutainment zone, and health services. It caters to Go Vap's 630,000 residents, mainly middle-income families earning 15-25 million VND monthly, generating 12,000-15,000 daily visitors.

Parking includes 1,500 motorbike spots and 150 car spaces. In HCMC's non-CBD retail market, occupancy reached 93.6% in Q2 2025 per Cushman & Wakefield, with average rents at $52.6 per square meter per month, ranging from $20 to $117. Suburban expansion supports leasing, offering lower costs than CBD's $240+ rates.

Tenant mix emphasizes groceries, consumer goods, fashion, and F&B, attracting local shoppers. Advantages include stable demand and demographic alignment; challenges encompass competition from Lotte Mart and Aeon, plus traffic congestion affecting access.

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Hours of Operation

Hours

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Monday07:30 AM — 10:30 PM
Tuesday07:30 AM — 10:30 PM
Wednesday07:30 AM — 10:30 PM
Thursday07:30 AM — 10:30 PM
Friday07:30 AM — 10:30 PM
Saturday07:30 AM — 10:30 PM
Sunday07:30 AM — 10:30 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

366 Phan Van Tri Street, Ho Chi Minh City, Vietnam

Insights

Demographics and Footfall

Go Vap District encompasses 630,000 residents, predominantly middle-class families with monthly incomes of 15-25 million VND, supporting essential retail needs. Emart Go Vap draws 12,000-15,000 daily visitors from this base, bolstered by residential proximity. Market insights from Occupi highlight suburban footfall growth at 5-7% annually, driven by rising disposable incomes in HCMC peripherals. However, intense motorbike traffic and urban sprawl present access hurdles, potentially limiting peak-hour influxes.

Market Position and Occupancy

Positioned in HCMC's suburban non-CBD segment, Emart Go Vap aligns with a 93.6% occupancy rate as of Q2 2025, indicating robust tenant demand amid new supply pressures. Rents average $52.6/sqm/month, providing affordability relative to CBD benchmarks. JLL reports net absorption of 1,300 sqm in Q3 2024, 85% in non-CBD areas like Go Vap. Risks include footfall erosion from market saturation and economic slowdowns, with hypermarket competition from Big C and Co.opmart in adjacent districts.

Tenant Mix and Leasing Terms

Tenant composition focuses on Emart's core hypermarket offerings in groceries and appliances, complemented by diverse F&B outlets in the food court and service kiosks for a comprehensive shopping experience. Leasing benefits from flexible 3-5 year terms with turnover-based structures, suitable for pop-ups and essentials. Savills notes high operational quality via modern 2015 infrastructure, though potential aging raises maintenance concerns. Weaknesses in non-grocery categories arise from consumer shifts toward online retail, amid HCMC's 92% overall modern retail occupancy.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
10,500
Year Built
2015
Parking Spaces
800
Average Monthly Footfall
125,000
Owner
THACO Group
Anchor Tenants
Emart

Detailed Market Analytics

Primary Catchment Area
Go Vap District District
Secondary Catchment Area
Tan Binh, District 12, Phu Nhuan Districts
Catchment area population
1,500,000 People
Population growth rate
2.5 %
Median age
32 Years
Household size
3.5 Persons
Education level (tertiary)
25.0 %

Median household income
35,000,000 VND per month
Unemployment rate
3.6 %
Cost of living index
45 Index (NYC=100)

Retail spending per capita
2,000 USD per year
Spending on apparel
300 USD per year
Spending on groceries
800 USD per year
Spending on electronics
200 USD per year

Annual foot traffic
1,500,000 Visitors
Dwell time
1.5 Hours
Conversion rate
25.0 %
Sales per square meter
5,000 USD per year

Number of retail stores
50 Stores
Anchor tenant presence
Emart Hypermarket Yes/No
Competitor density (same category)
High Qualitative
Tenant diversity
Medium Qualitative
Unique Concepts
Korean Products Section Qualitative

Gross Leasable Area
10,500 sqm
Number of Levels
2 Levels
Average rent per square meter
25 USD per month
Vacancy rate
5.0 %
Lease term flexibility
Medium Qualitative
Available retail space
500 SQUARE METERS

Proximity to main roads
Direct access to Phan Van Tri Street Qualitative
Public transport access
Bus routes available Qualitative
Parking spaces
800 Spaces
Pedestrian traffic
High Qualitative

E-commerce competition
High Qualitative
Click-and-collect adoption
Increasing Qualitative
Internet penetration
77.0 %

Retail crime rate
Low Qualitative
Security measures
CCTV and guards Qualitative

Promotional events
Weekly Frequency
Loyalty program penetration
40.0 %
Digital signage presence
Yes Yes/No

Projected foot traffic growth
7.0 %
New tenant pipeline
Ongoing Qualitative
Mall expansion plans
nan Qualitative
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