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Located in the upscale Vedado neighborhood of Havana, Cuba, at the intersection of Calle 19 and Calle B, this property functions primarily as an open-air farmers market known as Mercado Agropecuario 19 y B. Established as a key produce hub, it features around 50 stalls offering fresh fruits, vegetables, meats, and some imported goods, with a focus on higher-quality items compared to other markets in the city.
The tenant mix includes independent vendors, small family-run operations, and occasional state-affiliated sellers, catering to local residents, diplomats, and tourists. Occupancy remains high at approximately 90%, driven by daily footfall estimated at 1,000-2,000 visitors, peaking on weekends.
Accessibility is strong via public buses, taxis, and walking from nearby residential areas, though parking is limited.
Rent levels for stalls are modest, around 100-300 USD monthly in foreign currency, reflecting Cubas dual-currency system remnants post-reform.
Market position is favorable in a neighborhood with a demographic profile of middle-income professionals, expats, and government officials, contributing to average sales per vendor of 500-1,000 USD weekly. Strengths include vibrant community atmosphere and low operational costs, but drawbacks involve seasonal produce variability and competition from nearby dollar stores.
Overall, it offers stable leasing for food-related retail amid Havanas recovering economy, influenced by tourism rebound and private sector growth, yet challenged by national supply chain issues and economic volatility.
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Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 11:00 AM — 06:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Footfall
Vedado hosts a diverse demographic including affluent locals, foreign diplomats, and tourists, with household incomes averaging 500-1,000 USD monthly for expats versus lower for Cubans. Footfall at 19 y B reaches 1,500 daily on average, surging to 3,000 on Saturdays, supported by proximity to hotels and offices. This drives consistent vendor traffic, but economic constraints limit spending power, with average transaction values at 5-10 USD, per market reports on Havana agro-markets. Accessibility via Line 1 bus enhances appeal, though pedestrian congestion poses minor risks to customer experience.
Competition and Tenant Mix
Competing sites include Plaza Carlos III mall and other agro-mercados like 17 y 6, offering similar produce but less premium selection. Tenant mix emphasizes fresh goods vendors (70%), with 20% for meats and 10% for sundries, fostering synergy for complementary retail like prepared foods. However, market saturation in produce categories risks price undercutting, and weak non-food categories limit diversification. Operational quality is fair, with basic infrastructure, but aging facilities require maintenance, impacting long-term viability amid broader Havana retail competition from MLC stores.
Leasing Terms and Risks
Lease terms involve state-mediated agreements for stalls, typically 1-3 years at 150-250 USD monthly, payable in USD or MLC, with low turnover due to vendor loyalty. Advantages include flexible subletting for private cuentapropistas post-2011 reforms. Risks encompass supply disruptions from import restrictions, political instability affecting foreign investment, and infrastructure decay like poor drainage during rains. Occupancy hovers at 85-95%, but economic downturns could reduce footfall by 20-30%, as seen in recent reports on Cuban retail performance.
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