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Havana Insightsas of Oct 2026
Population size
2.2 M People
Population growth
-0.5%
Age distribution
Median age 42 years years
Household size
3.0 People
Household composition
70% nuclear families %
Education level
99% literacy rate %
Median household income
6,649 CUP/month
Employment rate
49.1 %
Job growth
-2.0 %
Dominant industries
Tourism and services nan
Cost of living index
1,217 USD/month
Disposable income
200 USD/month
Spending behavior by category - apparel
15 % of income
Spending behavior by category - dining
10 % of income
Spending behavior by category - electronics
5 % of income
Existing retail mix
55% private, 45% state %
Market saturation
High nan
Presence of anchor tenants
Limited nan
Foot traffic from nearby businesses
Moderate nan
Rent costs
300 USD/month
Property values
40,569 USD
Zoning laws
State-controlled nan
Business permits
Streamlined for MSMEs nan
Availability of retail space
Increasing nan
Proximity to major roads
High in central areas nan
Public transportation access
Moderate nan
Parking availability
Limited nan
Pedestrian traffic
High in historic center nan
Vehicle traffic
Moderate nan
Public transport accessibility
Fair nan
Commute times
30-45 minutes
Work patterns
Flexible due to shortages nan
Shopping preferences
Local markets and private stores nan
Brand affinity
Limited international brands nan
Consumer loyalty
High to trusted locals nan
Entertainment and leisure trends
Cultural events and beaches nan
Crime statistics
1,319 crimes Jan-Jun 2025 incidents
Shoplifting rates
Increasing nan
Public safety measures
Police presence in tourist areas nan
Tourist spending
917 million USD
Tourist footfall
1.6 million visitors
Major local events
Havana International Jazz Festival nan
Seasonal attractions
Beaches in summer nan
E-commerce penetration
Low, under 5 %
Click-and-collect adoption
Minimal nan
Local preference for in-store shopping
High, 95 %
Projected growth in retail space
5 % annually
Retail leakage rate
High %
Sustainable retail demand
Moderate nan
Major upcoming retail projects
Expansion of USD stores nan
Grocery market share distribution - Top 3 retailers & market share
Private stores 55%, State 45%, Informal 20 %
Consumer spending patterns
Essentials first nan
Grocery expenditure trends
Increasing in private %
Luxury retail performance
Low nan
Top mall shopping preferences
3ra y 70 Shopping Center nan
Shopping trips to other cities - % of residents
10 %
Key drivers for mall visits
Availability of goods nan
Preferred brand categories - Luxury fashion
Low preference nan
Preferred brand categories - Value fashion
High nan
Number of existing malls
Few, around 5 nan
Retail market gaps
Imported goods and variety nan
Trade area population
2,156,000 people
Retail potential in catchment area
Moderate nan
Projected retail growth rate
3 %
Preferred mall layouts
Open-air and mixed-use nan
Public transport access
Good in central Havana nan
Walkability score
High, 80/100 score
Road infrastructure & car access
Adequate grid system nan
Parking capacity in comparable malls
Limited, 100-200 spaces spaces
Surrounding land use & future developments
Mixed residential-commercial nan
Retail Destinations in Havana
Browse 12 retail destinations in Havana, Cuba. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Havana at a Glance
- Total Properties12
- CountryCuba
