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Pinar Del Río Insightsas of Oct 2026
Population size
190 K People
Population growth
-1.2%
Age distribution 0-14
16 %
Age distribution 15-64
68.3 %
Age distribution 65+
15.7 %
Household size
3.2 People
Household composition
Nuclear families dominant nan
Education level
99.8 % literacy
Median household income
80 USD/month
Employment rate
75 %
Job growth
-0.5 %
Dominant industries
Tobacco agriculture, tourism nan
Cost of living index
45 index (US=100)
Retail sales per capita
150 USD/year
Disposable income
50 USD/month
Spending behavior by category - apparel
10 % of total
Spending behavior by category - dining
15 % of total
Spending behavior by category - electronics
5 % of total
Existing retail mix
Small shops, markets, limited chains nan
Number of competitors
50 stores
Market saturation
Medium nan
Presence of anchor tenants
Limited nan
Foot traffic from nearby businesses
Moderate nan
Rent costs
300 USD/month
Property values
50,000 USD
Zoning laws
State-controlled nan
Business permits
Required annually nan
Availability of retail space
Limited nan
Proximity to major roads
High nan
Public transportation access
Good nan
Parking availability
Moderate nan
Pedestrian traffic
High in center nan
Vehicle traffic
Low nan
Public transport accessibility
Medium nan
Commute times
15-30 minutes
Work patterns
Shift-based in agriculture nan
Shopping preferences
Local markets nan
Brand affinity
Low for imports nan
Consumer loyalty
High to local vendors nan
Entertainment and leisure trends
Outdoor, cultural events nan
Crime statistics
4.5 per 100,000
Shoplifting rates
Low nan
Public safety measures
Police patrols nan
Tourist spending
20 USD/visitor/day
Tourist footfall
50,000 visitors/year
Major local events
Tobacco harvest festival nan
Seasonal attractions
Viñales Valley nan
E-commerce penetration
5 %
Click-and-collect adoption
Negligible nan
Local preference for in-store shopping
95 %
Total retail space
10,000 sqm
Retail space per capita
52 SQM
Projected growth in retail space
1 % annually
Retail leakage rate
20 %
Sustainable retail demand
Medium nan
Grocery market share distribution - Top 3 retailers & market share
Local markets 60%, State stores 30%, Private 10% nan
Consumer spending patterns
Necessity-focused nan
Grocery expenditure trends
Increasing 5% % annually
Luxury retail performance
Low nan
Shopping trips to other cities - % of residents
15 %
Preferred brand categories - Luxury fashion
Negligible nan
Preferred brand categories - Value fashion
High nan
Number of existing malls
0 nan
Retail market gaps
Electronics, imported goods nan
Trade area population
200,000 people
Retail potential in catchment area
Medium nan
Projected retail growth rate
2 % annually
Public transport access
Bus network nan
Walkability score
7/10 score
Road infrastructure & car access
Adequate nan
Surrounding land use & future developments
Agricultural, tourism-focused nan
Retail Destinations in Pinar Del Río
Browse 1 retail destination in Pinar Del Río, Cuba. Explore retail leasing opportunities, space availability, and market analytics on Occupi.
Pinar Del Río at a Glance
- Total Properties1
- CountryCuba

