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Hypermarket TrafficDaily Essentials & GroceryCinema & LeisureQuick-Service DiningNational Chains

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Ultra-Luxury Positioning
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Big C Da Nang is a shopping center located at 255-257 Hung Vuong Street in Da Nang, Vietnam, built in 2001 with a gross leasable area of 15,000 square meters across two levels and owned by Central Retail Corporation. It accommodates 40 retail stores, anchored by the Big C hypermarket, CGV Cinema, and restaurants such as Gogi House and Kichi-Kichi, focusing on essentials, entertainment, and dining. The primary catchment area spans 5 km with a population of 1 million, featuring a median age of 32 years, household size of 3.6 persons, and median household income of 5,500 USD annually.

Annual foot traffic totals 2 million visitors, with a 45-minute dwell time and 70% conversion rate, supported by 800 parking spaces and high public transport access. Occupancy rate is 95%, with 1,000 square meters available for leasing. Average rent stands at 25 USD per square meter per month, with flexible 3-5 year lease terms. In Da Nangs retail market, which maintains stable occupancy of 85-90% as per 2025 reports, the property benefits from a growing urban youth demographic comprising 60% under 40 and average monthly disposable incomes of 18 million VND.

Leasing advantages include steady 5% yearly footfall growth, monthly promotional events, and a loyalty program reaching 30% of customers. Challenges involve high e-commerce penetration at 75% internet usage, competition from three similar properties per 100,000 residents, aging infrastructure requiring potential upgrades, and saturation in grocery and apparel categories, which may impact performance in weak segments.

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Hours of Operation

Hours

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Monday08:00 AM — 10:00 PM
Tuesday08:00 AM — 10:00 PM
Wednesday08:00 AM — 10:00 PM
Thursday08:00 AM — 10:00 PM
Friday08:00 AM — 10:00 PM
Saturday08:00 AM — 10:00 PM
Sunday08:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

255-257 Hung Vuong Street, Da Nang, Vietnam

Insights

Demographics and Footfall

Da Nangs demographics include 60% urban youth under 40 years old, with population growth at 2.5% annually and median household income of 5,500 USD, supporting retail spending of 2,500 USD per capita yearly, broken down as 900 USD on groceries, 68 USD on apparel, and 150 USD on electronics. Big C Da Nangs 5 km primary catchment serves 1 million residents with low unemployment of 2.5%. Annual footfall reaches 2 million visitors, driven by 40% shopping and 35% dining motivations, with medium pedestrian traffic and projected 5% growth. Accessibility is enhanced by direct main road proximity and high public transport, though peak tourist seasons may cause congestion risks.

Tenant Mix and Occupancy

The tenant mix at Big C Da Nang comprises medium diversity with 40 stores, anchored by Big C for groceries, CGV Cinema for entertainment, and F&B outlets like Gogi House and Kichi-Kichi, attracting 35% of visitors for dining. Unique concepts number five, including family-friendly zones. Occupancy is strong at 95%, with a low 5% vacancy rate and 1,000 square meters available, indicating robust demand and ongoing new tenant pipeline. Preferences favor interactive childrens areas, diverse international cuisine, and trendy sustainable fashion for young adults. However, categories like high-end luxury face challenges due to moderate income levels and market focus on essentials.

Rent Levels and Market Risks

Rent averages 25 USD per square meter per month in this secondary Da Nang location, below prime rates of 30-50 USD, with 3-5 year terms offering flexibility. Annual sales per square meter are 7,500 USD, reflecting moderate performance amid stable market occupancy of 85% citywide. Operational quality includes monthly events, digital signage, and CCTV security, with low retail crime at one incident per 1,000 visitors. Risks encompass high e-commerce competition with 75% internet penetration and 60% click-and-collect adoption, aging 2001 infrastructure potentially needing maintenance, and saturation in essentials categories from competitor density of three per 100,000 people, which could pressure footfall in non-anchor spaces.

Building Details

Property Type
Shopping Centre
Gross Leasable Area
10,000
Year Built
2001
Parking Spaces
800
Average Monthly Footfall
166,667
Owner
Central Retail Corporation
Anchor Tenants
Big C, CGV Cinema, Gogi House, Kichi-Kichi

Detailed Market Analytics

Primary Catchment Area
5 km
Secondary Catchment Area
20 km
Catchment area population
1,000,000 People
Population growth rate
2.5 %
Median age
32 Years
Household size
3.6 Persons
Education level (tertiary)
25.0 %

Median household income
5,500 USD per year
Unemployment rate
2.5 %
Cost of living index
45 Index (US=100)

Retail spending per capita
2,500 USD per year
Spending on apparel
68 USD per capita
Spending on groceries
900 USD per capita
Spending on electronics
150 USD per capita

Annual foot traffic
2,000,000 Visitors
Dwell time
45 Minutes
Conversion rate
70.0 %
Sales per square meter
7,500 USD per year

Number of retail stores
40 Stores
Anchor tenant presence
Yes
Competitor density (same category)
3 Per 100,000 people
Tenant diversity
Medium
Unique Concepts
5

Gross Leasable Area
10,000 sqm
Number of Levels
2 Levels
Average rent per square meter
25 USD per month
Vacancy rate
5.0 %
Lease term flexibility
3-5 Years
Available retail space
1,000 Square meters

Proximity to main roads
Direct
Public transport access
High
Parking spaces
800 Spaces
Pedestrian traffic
Medium

E-commerce competition
High
Click-and-collect adoption
60.0 %
Internet penetration
75.0 %

Retail crime rate
1 Incidents per 1,000 visitors
Security measures
CCTV and Guards

Promotional events
Monthly
Loyalty program penetration
30.0 %
Digital signage presence
Yes

Projected foot traffic growth
5.0 %
New tenant pipeline
Ongoing
Mall expansion plans
Minor upgrades
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Da Nang

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