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Specialty RetailTourist & Duty-FreePremium Dining & LifestyleHome & LifestyleQuick-Service Dining

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Large Footprint RetailMass MarketFashion Anchors

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As Safiyyah Museum & Park in Madinah is a mixed-use destination combining cultural, leisure, and limited retail elements. It primarily functions as a museum and park complex with historical exhibits and landscaped grounds, complemented by a small number of retail kiosks and souvenir shops that cater mostly to tourists and pilgrims visiting the city. The retail offer is modest and highly seasonal, with peaks during Hajj and Umrah periods.

While the setting is attractive and unique, it does not provide the scale, visibility, or footfall typical of a dedicated shopping center, and its retail mix is tightly focused on local crafts, Islamic books, and memorabilia rather than broad consumer categories.

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Hours of Operation

Hours

Checking...
Monday07:30 AM — 11:30 PM
Tuesday07:30 AM — 11:30 PM
Wednesday07:30 AM — 11:30 PM
Thursday07:30 AM — 11:30 PM
Friday01:00 PM — 12:00 AM
Saturday07:30 AM — 11:30 PM
Sunday07:30 AM — 11:30 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

First Ring Rd - King Faisal, Madinah, Saudi Arabia

Insights

Strengths: Unique Cultural Setting

The park’s historical significance and beautiful landscaping offer a differentiated experience that no standard mall can replicate, creating a niche for high-margin cultural goods and services aimed at visitors who value authenticity and heritage.

Weaknesses: Limited Retail Depth

The retail footprint is small and highly dependent on religious tourism seasons, which results in uneven sales throughout the year and limits the ability to support a wide variety of tenants or brands looking for consistent daily foot traffic.

Considerations: Alignment with Retail Goals

Retailers should evaluate if their concept aligns with the site’s cultural and religious context; products that do not resonate with the heritage theme or serve the needs of visiting pilgrims may struggle to find traction in this environment.

Building Details

Property Type
Community
Gross Leasable Area
10,000
Year Built
2023
Parking Spaces
300
Average Monthly Footfall
666,667
Owner
BLAD AS SAFIYYAH Co.
Anchor Tenants
The Story of Creation Museum, Gold Mart, The Dates central Market, DAMAS, kingdom gold, Almusbah, Al Tazaj, Baskin Robbins

Detailed Market Analytics

Primary Catchment Area
10 Kilometers
Secondary Catchment Area
25 Kilometers
Catchment area population
1,200,000 People
Population growth rate
2.5 %
Median age
30 Years
Household size
5.2 People
Education level (tertiary)
35.0 %

Median household income
72,000 SAR
Unemployment rate
6.8 %
Cost of living index
65 Index

Retail spending per capita
12,500 SAR
Spending on apparel
2,800 SAR
Spending on groceries
4,200 SAR
Spending on electronics
1,900 SAR

Annual foot traffic
8,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
25.0 %
Sales per square meter
18,000 SAR

Number of retail stores
85 Stores
Anchor tenant presence
Yes Binary
Competitor density (same category)
3 Malls
Tenant diversity
70.0 %
Unique Concepts
15.0 %

Number of Levels
7 Levels
Average rent per square meter
2,500 SAR
Vacancy rate
4.0 %
Lease term flexibility
Medium Category
Available retail space
400 SQUARE METERS
Gross Leasable Area
10,000 Square meters

Proximity to main roads
0.5 Kilometers
Public transport access
Yes Binary
Parking spaces
300 Spaces
Pedestrian traffic
High Category

E-commerce competition
High Category
Click-and-collect adoption
40.0 %
Internet penetration
98.6 %

Retail crime rate
Low Category
Security measures
High Category

Promotional events
20 Events
Loyalty program penetration
50.0 %
Digital signage presence
Yes Binary

Projected foot traffic growth
5.0 %
New tenant pipeline
10 Stores
Mall expansion plans
Yes Binary
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Madinah

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