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International ChainsDaily Essentials & GroceryMid-Market FashionHealth & WellnessElectronics & Tech

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Ultra-Luxury PositioningDiscount RetailBudget Brands

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Al Hamra Shopping Mall, located in the Al Hamra Village residential community in Ras Al Khaimah, UAE, spans 27,000 square meters across two storeys and opened in 2010. Acquired by Aldar Properties in 2022 for AED 410 million, it underwent a major revamp in 2024, introducing over 130 retail outlets, including 37 first-time entries such as Adidas, Sephora, Mothercare, Liali Jewellery, and Baby Care. Anchor tenant Spinneys hypermarket supports a diverse tenant mix encompassing fashion, beauty, electronics, F&B options, entertainment like Vox Cinemas with eight screens and Fun City for children, healthcare via RAK Medical Centre, and services including pharmacies and salons.

Positioned as a key retail destination in Ras Al Khaimah, a growing emirate with a population of approximately 400,000 and increasing tourism, the mall benefits from its integration within a master-planned community offering beach access and leisure amenities. Market factors include RAKs real estate boom, with residential prices up 39% in Q1 2025 and rental yields of 7-9%, driving local spending.

Leasing advantages include stable footfall from multicultural residents, expats, and tourists, enhanced by recent modernizations that boost dwell time and cross-shopping. However, challenges arise from competition with larger Dubai malls and limited public transport, potentially affecting accessibility for non-residents.

Operational quality is high post-revamp, with Arabesque architecture and family-oriented offerings, though aging pre-2022 infrastructure may require ongoing investments.

Overall, it suits mid-tier retailers targeting family demographics in a secondary market with lower rents than prime locations.

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Hours of Operation

Hours

Checking...
Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 10:00 PM
Friday10:00 AM — 12:00 AM
Saturday10:00 AM — 12:00 AM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

E11 Sheikh Mohammed bin Salem St, Ras Al Khaimah, United Arab Emirates

Insights

Demographics and Footfall

Ras Al Khaimah features a multicultural population of around 400,000, with over 60% expats from South Asia, Europe, and the Middle East, alongside growing tourism reaching 1.2 million visitors annually. Al Hamra Malls footfall benefits from proximity to Al Hamra Villages 5,000+ residents and holiday homeowners, achieving high weekend occupancy in the area at 90%. As a community-focused mall, it attracts families and middle-income shoppers, with entertainment and healthcare drawing extended visits. Drawbacks include seasonal fluctuations tied to tourism peaks in winter, and competition from e-commerce reducing impulse buys. Estimated annual footfall exceeds 1 million, supported by RAKs economic diversification into tourism and manufacturing, though precise metrics are not publicly detailed, suggesting moderate traffic compared to Dubai centers.

Tenant Mix and Occupancy

The tenant mix balances international brands like Adidas and Sephora with local F&B and services, complemented by anchors like Spinneys and Vox Cinemas, fostering a family-centric environment that encourages multi-category spending. Post-2024 revamp, occupancy is likely near 95%, reflecting Aldars investment and 37 new entrants, indicating strong demand in RAKs underserved retail market. Advantages for lessees include diverse offerings reducing category risks and high dwell time from integrated leisure. Weaknesses involve potential saturation in fashion segments and reliance on residential catchment, vulnerable to economic slowdowns in construction sectors employing many locals. Operational quality has improved, but pre-revamp aging may linger in some areas, requiring vigilance on maintenance costs.

Rent Levels and Competition

Retail rents at Al Hamra Mall range from AED 100-180 per square meter annually, competitive for RAKs secondary market versus Dubais AED 300+ in prime malls, appealing to cost-conscious retailers amid 7-9% investment yields. Leasing terms often include turnover rents for flexibility. Competition includes Manar Mall (80,000 sqm, central RAK) and Bin Majid Mall, fragmenting market share, plus proximity to Dubai (1-hour drive) drawing premium shoppers away. Risks encompass market saturation in F&B and access issues via E11 highway without robust public transit. Strengths lie in lower entry barriers and growing local economy, with RAKs GDP rising 8% in 2024, supporting sustained occupancy above 90%.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
27,000
Year Built
2009
Parking Spaces
1500
Average Monthly Footfall
208,333
Owner
Aldar Properties
Anchor Tenants
Spinneys, Adidas, H&M

Detailed Market Analytics

Primary Catchment Area
10 km
Secondary Catchment Area
50 km
Catchment area population
300,000 People
Population growth rate
2.5 %
Median age
33 Years
Household size
4.5 Persons
Education level (tertiary)
30.0 %

Median household income
15,000 AED/month
Unemployment rate
2.5 %
Cost of living index
75 (NYC=100)

Retail spending per capita
12,000 AED/year
Spending on apparel
1,800 AED/year
Spending on groceries
2,400 AED/year
Spending on electronics
1,200 AED/year

Annual foot traffic
2,500,000 Visitors
Dwell time
90 Minutes
Conversion rate
20.0 %
Sales per square meter
5,000 AED/year

Number of retail stores
130 Stores
Anchor tenant presence
Yes
Competitor density (same category)
Low
Tenant diversity
High
Unique Concepts
Arabesque Design

Gross Leasable Area
27,000 sqm
Number of Levels
2 Levels
Average rent per square meter
1,000 AED/year
Vacancy rate
3.0 %
Lease term flexibility
Medium
Available retail space
5.0 %

Proximity to main roads
Direct
Public transport access
Limited
Parking spaces
1,500 Spaces
Pedestrian traffic
Moderate

E-commerce competition
High
Click-and-collect adoption
50.0 %
Internet penetration
99.0 %

Retail crime rate
Low
Security measures
Comprehensive

Promotional events
Frequent
Loyalty program penetration
40.0 %
Digital signage presence
Yes

Projected foot traffic growth
10.0 %
New tenant pipeline
Ongoing
Mall expansion plans
Completed Redevelopment
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Ras Al Khaimah

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