Brand Fit Snapshot
Best for:
Not ideal if:
Similar properties you might like:
Quick assessment - takes 30 seconds
The Colonnade Outlets is the upscale outdoor component of Sawgrass Mills, located at 12801 W Sunrise Blvd in Sunrise, Florida, a suburb in Broward County within the Greater Miami metropolitan area. This luxury outlet destination spans approximately 70 designer brand stores in an open-air setting, featuring 60 market-exclusive outlets such as Gucci, Prada, Balenciaga, Salvatore Ferragamo, and Burberry.
As part of the larger Sawgrass Mills complex, which totals 2.37 million square feet with over 350 retailers, it benefits from the malls status as the largest outlet and value retail center in the United States, owned and operated by Simon Property Group. Sawgrass Mills ranks number one in Simons portfolio for annual total sales, drawing over 40 million visitors annually from local, national, and international markets, including significant tourist traffic due to proximity to Fort Lauderdale-Hollywood International Airport (15 miles) and major highways like the Sawgrass Expressway and Florida Turnpike.
The tenant mix emphasizes high-end fashion and accessories, complemented by casual dining pavilions, 15 full-service restaurants, and entertainment options at The Oasis core. Recent enhancements include interior refurbishments, a new concourse, and the addition of a 174-room AC Hotel by Marriott adjacent to The Colonnade, enhancing the shop-and-stay experience.
Leasing advantages include strong footfall metrics supporting high conversion rates, exclusive brand positioning that attracts affluent shoppers, and flexible spaces for pop-ups or expansions, such as the recent Primark debut. However, retailers should consider seasonal tourism fluctuations and competition from nearby outlets. Occupancy at Sawgrass Mills remains robust at around 95 percent, with base rents for luxury outlets estimated at 25 to 40 dollars per square foot annually, varying by location and tenant profile.
The surrounding areas operational quality is high, with modern infrastructure post-refurbishments, though the original 1990 build may present occasional maintenance needs.
Interested in this property?
Choose how you'd like to proceed
Advertise at this property?
Reach high-intent shoppers across digital screens, atria, and experiential placements.
Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 09:00 PM |
| Saturday | 10:00 AM — 09:00 PM |
| Sunday | 11:00 AM — 08:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographics and Trade Area
Sunrise, Florida, has a population of approximately 96,600 residents as of 2023, projected to reach 100,000 by 2026, with a diverse demographic profile including 42 percent foreign-born residents, primarily from Latin America. Median household income stands at 72,107 dollars, while average household income is 88,291 dollars, indicating a middle to upper-middle class base with spending power for value and luxury retail. The trade area extends to the broader Broward County and Greater Miami region, encompassing over 2 million households within a 30-mile radius, bolstered by tourism from South Floridas 15 million annual visitors. This supports strong retail performance, particularly for outlet shopping, though economic sensitivities in tourism-dependent areas could impact discretionary spending during downturns.
Accessibility and Footfall
The Colonnade Outlets benefits from excellent accessibility via major thoroughfares including the Sawgrass Expressway (SR 869), Florida Turnpike, and Alligator Alley (I-75), with average daily traffic counts exceeding 100,000 vehicles on adjacent roads. Proximity to Fort Lauderdale-Hollywood International Airport (20-minute drive) and Miami International Airport (40 minutes) facilitates high tourist influx. Annual footfall at Sawgrass Mills surpasses 40 million visitors, translating to robust daily traffic of over 100,000, with peak seasons in winter drawing international shoppers. Public transit options are limited, relying on Broward County Transit buses, potentially challenging for non-drivers, but ample parking (over 10,000 spaces) mitigates this. Overall, this drives competitive sales productivity, estimated at 800 to 1,000 dollars per square foot annually for top performers.
Competition and Market Risks
The Colonnade Outlets operates in a saturated South Florida retail market, facing direct competition from nearby Dolphin Mall (35 miles south) and Orlando Premium Outlets (200 miles), which also target outlet shoppers. Local big-box and lifestyle centers like The Shops at Pembroke Gardens add pressure in mid-tier categories. E-commerce growth has softened physical retail in apparel, with national outlet vacancy rates around 8 percent in 2025, though Sawgrass Mills maintains above-average occupancy. Potential risks include hurricane season disruptions, rising operational costs from inflation, and shifting consumer preferences toward experiential retail. Lease terms typically involve 5-10 year commitments with percentage rents on sales exceeding thresholds, offering upside for high-volume tenants but exposure to market volatility.
Building Details
Detailed Market Analytics
City Snapshot
Sunrise, FL
Comprehensive market intelligence for retail expansion in this city

Other Retail Destinations in Sunrise
Discover more shopping centers in Sunrise.
Popular in United States
Top retail destinations across United States.
Interested in this property?
Choose how you'd like to proceed
Advertise at this property?
Reach high-intent shoppers across digital screens, atria, and experiential placements.
City Snapshot
Sunrise, FL
Comprehensive market intelligence for retail expansion in this city






















.jpeg)










