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Terminal 21 Korat, situated on Mittraphap Road in Mueang District, Nakhon Ratchasima, is a 75,000 sqm regional shopping center that opened in 2017 under Siam Retail Development Co., Ltd. It adopts an airport terminal concept with seven themed floors representing global cities like Tokyo, London, Paris, Istanbul, San Francisco, and Hollywood, featuring replicas such as an indoor Eiffel Tower. The tenant mix comprises 250 stores: 40% fashion with international brands including H&M and Zara alongside local apparel; 30% dining from fast-casual chains to specialty eateries; 15% entertainment anchored by SF Cinema City, The Rink Ice Arena, and Fanpekka Theme Park; and 15% services like electronics and accessories.
Key anchors include Foodland Supermarket, HomePro, and Sports World. Occupancy rate holds at 92%, aligning with Thailand's 5-6% suburban retail growth in 2023. Footfall averages 8,000-12,000 daily visitors, rising 20-30% during promotions, totaling 21.9 million annually with a 2.5-hour dwell time. The catchment area covers Nakhon Ratchasima's 2.6 million residents, targeting an urban population of 821,000 with 35% middle-class households earning 15,000-25,000 THB monthly.
Accessibility benefits from Highway 2 proximity, public buses, and 2,500 parking spaces, though peak congestion occurs.
Leasing advantages feature rents of 900-1,200 THB per sqm monthly with incentives like rent-free periods, supporting mid-tier retailers amid experiential positioning that draws students and families, despite challenges from e-commerce and seasonal agriculture.
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Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 09:00 PM |
| Saturday | 10:00 AM — 09:00 PM |
| Sunday | 10:00 AM — 09:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographic Profile
Nakhon Ratchasima Province has 2.6 million residents, with an urban core of 821,000 people averaging 40 years old, 3.1 persons per household, and 0.2% annual growth. About 35% are middle-class with monthly incomes of 15,000-25,000 THB. Annual spending includes 20,000 THB on fashion, 8,000 THB on dining, 5,000 THB on electronics, and 3,000 THB on entertainment. Proximity to Suranaree University of Technology drives weekday student traffic, while families boost weekends. Economic index at 50 (Bangkok=100) with 1.0% growth supports retail, but agriculture ties introduce spending fluctuations.
Competitive Landscape
Primary competitors include Central Plaza (150,000 sqm GLA, 20,000 daily footfall, anchored by Central Department Store) and The Mall Korat (extensive department store options, higher footfall). These larger venues dominate scale and visibility, pressuring niche categories at Terminal 21 Korat. Provincial retail market expands 5% annually, but saturation in fashion and F&B necessitates differentiation through theming and events. Competition influences rent negotiations and requires robust co-tenancy protections to maintain occupancy.
Leasing Considerations
Prime rents range from 900-1,200 THB per sqm per month, reaching 1,500 THB for premium locations, with incentives such as rent-free periods for new tenants. At 92% occupancy, vacancy risk remains low, bolstered by modern 2017 infrastructure and high operational quality including security and event spaces. Challenges encompass category saturation risks, e-commerce capturing 40% of sales, and agricultural seasonality reducing footfall. Mid-tier retailers benefit from diverse mix and 4% annual sales growth potential, though access congestion may affect logistics.
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Nakhon Ratchasima
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Nakhon Ratchasima
Comprehensive market intelligence for retail expansion in this city












































