Brand Fit Snapshot
Best for:
Not ideal if:
Similar properties you might like:
Quick assessment - takes 30 seconds
Plaza Singapura, located at 68 Orchard Road, Singapore 238839, stands as a key retail property in Singapore central shopping belt. Established in 1974 and managed by CapitaLand Integrated Commercial Trust, the mall features a gross leasable area of 629,000 square feet across nine floors, with seven dedicated to retail and two basements. Major renovations in 2012, valued at S$150 million, expanded space by 25 percent, added 80 new shops, and introduced a distinctive wave facade, while 2015 enhancements upgraded interiors, lighting, and amenities like nursing rooms.
Accessibility is a strength, with direct connection to Dhoby Ghaut MRT interchange serving three lines, plus 752 parking lots, facilitating easy access for commuters. The mall positions itself as a mid-market destination appealing to families, teenagers, and young adults, contrasting with luxury-focused neighbors on Orchard Road.
Tenant mix encompasses diverse categories: fashion with brands like Uniqlo, H&M, and Cotton On; food and beverage options including international cuisines at outlets such as Five Guys, Co Chung, and Akimitsu; entertainment through Golden Village cinema; supermarket Cold Storage; value stores like Daiso and Muji; beauty, electronics, hobbies with anime and cosplay on level seven; and services. This broad profile supports basic consumer needs and national chain retailers, enhancing appeal amid tourism recovery, where visitor arrivals reached 96 percent of 2019 levels in early 2025.
Leasing benefits from high occupancy at 98.6 percent for retail portfolio in first half 2025, modest rent growth of 0.3 percent quarter-on-quarter in Orchard prime areas, and event-driven footfall, though competition from upscale malls and rising costs present challenges.
Interested in this property?
Choose how you'd like to proceed
Advertise at this property?
Reach high-intent shoppers across digital screens, atria, and experiential placements.
Hours of Operation
Hours
| Monday | 10:00 AM — 10:00 PM |
| Tuesday | 10:00 AM — 10:00 PM |
| Wednesday | 10:00 AM — 10:00 PM |
| Thursday | 10:00 AM — 10:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 10:00 AM — 10:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographic Profile and Catchment
Dhoby Ghaut subzone has a resident population of around 540 as of 2024, characterized by urban, commercial density with limited residential presence. The malls catchment extends broadly to include young professionals from nearby central business districts, students from institutions like Singapore Management University and Nanyang Academy of Fine Arts, families from surrounding areas, and international tourists drawn to Orchard Road. This mix creates a diverse shopper base with middle-income levels, favoring casual fashion, dining, and entertainment. Market factors include high pedestrian traffic from MRT connectivity, but urban congestion during peaks may deter some visitors, while tourism rebound supports discretionary spending.
Competition and Market Risks
Orchard Road features intense retail competition from luxury-oriented malls such as ION Orchard, Ngee Ann City, and Paragon, which capture high-end shoppers and may divert premium traffic from Plaza Singapura mass-market focus. Reports indicate overall retail vacancy rising to 6.8 percent in Q1 2025 due to new supply and tenant turnover amid elevated costs, signaling potential saturation. Contextual factors like elastic consumer spending dampen revenue despite improved footfall in some areas, posing risks for lease stability. However, the malls positioning for everyday needs and accessibility mitigate some competitive pressures.
Rent Levels and Operational Quality
Prime retail rents in Orchard averaged S$29.90 per square foot per month in Q1 2025, with modest 0.3 percent quarter-on-quarter growth, while category medians declined to S$11.68 per square foot in Q2, reflecting varied performance. Plaza Singapura benefits from strong occupancy above 96 percent, enabling mid-single-digit rent uplifts, aligned with portfolio trends. Operational quality is supported by 2015 upgrades to facilities and ongoing maintenance, though the structures age since 1974 necessitates vigilance against infrastructure wear. Accessibility and tenant diversity aid performance, but high rents contribute to tenant exits in the sector.
Building Details
Detailed Market Analytics
City Snapshot
Singapore
Comprehensive market intelligence for retail expansion in this city

Other Retail Destinations in Singapore
Discover more shopping centers in Singapore.
Popular in Singapore
Top retail destinations across Singapore.
Interested in this property?
Choose how you'd like to proceed
Advertise at this property?
Reach high-intent shoppers across digital screens, atria, and experiential placements.
City Snapshot
Singapore
Comprehensive market intelligence for retail expansion in this city























