NEW

Brand Fit Snapshot

Best for:

Luxury Fashion HousesHigh-End Flagship StoresDesigner BoutiquesPremium Dining & LifestyleStreetwear & Athleisure

Not ideal if:

Budget BrandsMass Market
Want to know if your brand fits?
Quick assessment - takes 30 seconds
Check Your Fit

Sanlitun Taikoo Li, situated in Beijing's Chaoyang District at the core of the Sanlitun entertainment and shopping precinct, is an upscale open-air retail destination managed by Swire Properties. Covering 1,622,846 sq ft across three sections—South (2008), North (2010), and West (2021)—it hosts over 200 retail stores and nearly 70 restaurants. The tenant mix focuses on luxury fashion (e.g., Celine, Bottega Veneta, Loewe), flagship concepts (Apple's Asia Flagship+, Gentle Monster's largest store), and diverse F&B options like Tao Tao Ju.

As a landmark in Beijing's retail landscape, it draws affluent demographics and benefits from the city's retail recovery, with high footfall in a market adding 500,000 sq m of space in 2025.

Leasing advantages encompass 99% occupancy, premium visibility in a vibrant hutong-inspired layout, LEED Gold sustainability rating, and subway connectivity via Lines 10, 17, and future Line 3. Average Beijing rents at RMB 2,130 per sq m monthly position it competitively, though premiums apply; however, open-air design introduces weather risks, and ongoing North section renovations may disrupt short-term performance amid 10.5% city vacancy and 14.8% rent decline forecast.

For Advertisers
Advertise at this property?

Reach high-intent shoppers across digital screens, atria, and experiential placements.

Hours of Operation

Hours

Checking...
Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 10:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

No. 19 Sanlitun Road, Beijing, China

Insights

"Demographic Profile and Footfall"

Primary visitors include young professionals aged 25-40 with incomes above RMB 200,000 annually, expatriates, and tourists seeking trendy experiences in Sanlitun's cosmopolitan setting. Footfall has rebounded strongly post-2023, with daily averages exceeding 20,000 and peaks over 50,000 on weekends, driven by nightlife integration and events; this supports high dwell times and sales conversion, but economic slowdowns could affect spending patterns in luxury categories.

Tenant Mix and Occupancy

The curated mix of 200+ outlets features luxury brands (Acne Studios flagship, ARCTERYX), lifestyle stores, and 70 F&B venues, fostering cross-category traffic and experiential appeal. Occupancy remains at 99%, underscoring robust demand in Beijing's 16.9 million sq m retail stock, yet tenant mix enhancements in the North section caused a 4% sales decline recently, highlighting operational risks during refurbishments and potential voids in weak categories like non-essential retail.

Rent Levels, Competition, and Risks

Prime asking rents hover at RMB 3,000-5,000 per sq m monthly, exceeding the city average of RMB 2,130 amid a forecasted 14.8% decline in 2025 due to oversupply. Competition from proximate venues like Parkview Green and China World Mall intensifies saturation in luxury segments, with access via subways aiding but traffic congestion posing challenges; aging infrastructure in surrounding areas and market saturation amplify risks for new entrants, balanced by the site's iconic status and awards for design excellence.

Building Details

Property Type
Shopping Centre
Gross Leasable Area
120,000
Year Built
2008
Parking Spaces
1200
Average Monthly Footfall
2,083,333
Owner
Swire Properties
Anchor Tenants
Apple, Gentle Monster, UNIQLO, Acne Studios, Loewe, Bottega Veneta, Celine, ARC’TERYX, Tao Tao Ju, San Qing Tan

Detailed Market Analytics

Primary Catchment Area
10 km
Secondary Catchment Area
50 km
Catchment area population
2,500,000 People
Population growth rate
1.5 %
Median age
39 Years
Household size
2.6 Persons
Education level (tertiary)
35.0 %

Median household income
180,000 CNY per year
Unemployment rate
5.0 %
Cost of living index
95 Index (Beijing=100)

Retail spending per capita
45,000 CNY per year
Spending on apparel
12,000 CNY per capita per year
Spending on groceries
15,000 CNY per capita per year
Spending on electronics
8,000 CNY per capita per year

Annual foot traffic
25,000,000 Visitors
Dwell time
2.5 Hours
Conversion rate
25.0 %
Sales per square meter
15,000 CNY per sqm per month

Number of retail stores
350 Stores
Anchor tenant presence
Yes
Competitor density (same category)
High
Tenant diversity
High
Unique Concepts
Cultural Events

Gross Leasable Area
120,000 sqm
Number of Levels
4 Levels
Average rent per square meter
1,500 CNY per sqm per month
Vacancy rate
4.0 %
Lease term flexibility
Medium
Available retail space
5,000 sqm

Proximity to main roads
Direct
Public transport access
Excellent
Parking spaces
1,200 Spaces
Pedestrian traffic
High

E-commerce competition
High
Click-and-collect adoption
60.0 %
Internet penetration
95.0 %

Retail crime rate
Low
Security measures
Advanced

Promotional events
50 Per year
Loyalty program penetration
40.0 %
Digital signage presence
Full

Projected foot traffic growth
5.0 %
New tenant pipeline
Ongoing
Mall expansion plans
Renovation
City Snapshot
Beijing

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
Get City Snapshot
City Snapshot Report Preview
Sample

Discover more shopping centers in Beijing.

Top retail destinations across China.

For Advertisers
Advertise at this property?

Reach high-intent shoppers across digital screens, atria, and experiential placements.

City Snapshot
Beijing

Comprehensive market intelligence for retail expansion in this city

Market DataDemographicsTenant Mix
Get City Snapshot
City Snapshot Report Preview
Sample
Brands Wanted · 5,400 SF

1–1.5 year lease, below market rent, 2nd-generation, fully operational, cosmetic build-out only — move-in ready

At Market Street – The Woodlands, TX, USA

More Info