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Mercury Ville is a compact retail center within the Mercury Tower, a 25-story Grade A office building located at 540 Ploenchit Road in Pathumwan district, Bangkok central business district, at the intersection of Ploenchit and Lang Suan roads. The retail component covers about 6,745 square meters across ground to fourth floors, divided into shopping areas serving office workers and urban residents.

Tenant mix focuses on convenience and lifestyle: premium cafes like Starbucks, international restaurants including Japanese and Thai options, beauty clinics such as Black Pearl and hair salons, fashion and accessory shops, banking services from major Thai banks, laundry facilities, and a small clinic.

Accessibility is a key strength, with direct skybridge to BTS Chidlom station, facilitating easy commuter access, and ample underground parking for 500+ vehicles. In Bangkok retail market, characterized by high competition and post-pandemic recovery with 4-6% sector growth projected for 2025 per industry reports, Mercury Ville holds a niche position as a neighborhood hub rather than a major destination, benefiting from surrounding office occupancy above 90% and affluent demographics including professionals earning over 80,000 THB monthly.

Leasing advantages encompass flexible unit sizes from 50-300 sqm suitable for SMEs, percentage rent structures based on sales to mitigate risks, and base rents estimated at 1,200-2,000 THB/sqm/month, lower than mega-malls like Siam Paragon. Drawbacks include limited footfall estimated at 4,000-8,000 daily primarily weekdays, vulnerability to economic downturns affecting office traffic, and category saturation in F&B and beauty amid nearby competitors.

Overall, it offers practical opportunities for retailers targeting quick-service and essential needs in a high-density urban setting with stable operational quality from modern infrastructure.

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Hours of Operation

Hours

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Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 10:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

540 Phloen Chit Road, Bangkok, Thailand

Insights

Demographics and Footfall

Pathumwan district demographics feature affluent white-collar workers, expats, and young professionals, with average household income around 100,000 THB monthly and high education levels. The CBD location drives weekday footfall of approximately 5,000-7,000 visitors, supported by 18,000 sqm of adjacent office space and proximity to embassies and luxury condos. However, weekend traffic drops to half due to less residential density, and overall metrics lag behind larger malls, posing risks for sales-dependent leases in a market where tourism recovery influences variability.

Competition and Market Position

Mercury Ville competes with nearby venues like Central Chidlom (500m away, 50,000 sqm, 20,000+ daily footfall) and Amarin Plaza, which draw broader crowds with anchor stores and events. Its market position emphasizes convenience for tower tenants and BTS users, maintaining occupancy around 85-95% through service-focused mix. Risks include tenant churn from F&B oversupply in CBD, where 30% of spaces are dining-related, and potential market saturation as Bangkok retail vacancy hovers at 10-15% per recent analyses, favoring established brands over newcomers.

Lease Terms and Operational Quality

Retail lease terms include base rents of 1,500-2,200 THB/sqm/month plus 5-8% turnover rent, with 3-6 months rent-free for fit-outs and co-tenancy protections. The property boasts modern facilities like air-conditioned walkways and reliable utilities in the 2000s-era tower, but surrounding traffic congestion on Ploenchit Road can hinder access during rush hours. Operational challenges involve limited event spaces reducing promotional potential, and reliance on office synergy in a sector facing e-commerce pressures, though high accessibility mitigates some access issues for prime CBD positioning.

Building Details

Property Type
Shopping Centre
Gross Leasable Area
6894
Year Built
1999
Parking Spaces
100
Average Monthly Footfall
83,333
Owner
T PRIME Real Estate Investment Trust
Anchor Tenants
Starbucks, Boots, Matsumoto Kiyoshi, Savoey

Detailed Market Analytics

Primary Catchment Area
5 km
Secondary Catchment Area
10 km
Catchment area population
500,000 People
Population growth rate
1.2 %
Median age
35 Years
Household size
2.5 Persons
Education level (tertiary)
40.0 %

Median household income
30,000 THB per month
Unemployment rate
1.0 %
Cost of living index
70 Index (NY=100)

Retail spending per capita
60,000 THB per year
Spending on apparel
12,000 THB per year
Spending on groceries
24,000 THB per year
Spending on electronics
8,000 THB per year

Annual foot traffic
1,000,000 Visitors
Dwell time
60 Minutes
Conversion rate
20.0 %
Sales per square meter
50,000 THB per sqm per year

Number of retail stores
25 Stores
Anchor tenant presence
Yes
Competitor density (same category)
High
Tenant diversity
Medium
Unique Concepts
Yes

Gross Leasable Area
6,894 sq m
Number of Levels
4 Levels
Average rent per square meter
2,000 THB per sqm per month
Vacancy rate
5.0 %
Lease term flexibility
Medium
Available retail space
nan sq m

Proximity to main roads
High
Public transport access
Excellent
Parking spaces
100 Spaces
Pedestrian traffic
High

E-commerce competition
High
Click-and-collect adoption
Medium %
Internet penetration
80.0 %

Retail crime rate
Low
Security measures
Yes

Promotional events
Yes
Loyalty program penetration
Medium %
Digital signage presence
Yes

Projected foot traffic growth
5.0 %
New tenant pipeline
nan
Mall expansion plans
No
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