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Brand Fit Snapshot

Best for:

High-End Flagship StoresInternational ChainsPremium Dining & LifestyleCinema & LeisureFamily Entertainment

Not ideal if:

Value PositioningBudget BrandsSmall Format Retail

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Marassi Galleria, located in the heart of Manama, Bahrain, is one of the premier shopping destinations in the region. It features a range of high-end international brands and local retail offerings, providing a variety of dining and entertainment options. The mall's modern design, abundant parking, and spacious layout make it a highly attractive location for both shoppers and retailers. However, due to its location in a premium area, rental rates can be relatively high.

The competition is stiff as it competes with other nearby malls offering similar retail experiences. Still, its location offers potential for high foot traffic, particularly from tourists and residents alike. The mall has strong regional appeal and draws in a well-to-do demographic, but retailers should be prepared for higher operational costs.

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Hours of Operation

Hours

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Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 12:00 AM
Friday10:00 AM — 12:00 AM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Marassi Al Bahrain, Manama, Bahrain

Insights

Demographic Insights

Marassi Galleria attracts a high-income clientele, including both local Bahraini residents and international visitors. The demographics skew towards affluent consumers who are willing to spend on luxury and premium brands, but this could also result in a more limited customer base for value-focused retailers.

Retail Opportunities

Given its high foot traffic and upscale location, the mall provides excellent visibility for brands targeting high-end customers. However, retailers offering mid-range or budget goods might struggle to stand out amidst the premium offerings.

Competition Landscape

The mall faces competition from nearby retail destinations like The Avenues and City Centre Bahrain, which also cater to high-end consumers. Retailers need to carefully assess the potential for market saturation and differentiate their offerings to maintain a competitive edge.

Building Details

Property Type
Super Regional
Gross Leasable Area
113,000
Year Built
2021
Parking Spaces
5265
Average Monthly Footfall
666,667
Owner
Eagle Hills Diyar Company WLL
Anchor Tenants
Cineco (13 screens), Bahrain Aquarium & Underwater Zoo, Trampoline Park, FEC, Outdoor Park

Detailed Market Analytics

Primary Catchment Area
10 Kilometers
Secondary Catchment Area
25 Kilometers
Catchment area population
1,490,000 People
Population growth rate
1.5 %
Median age
32.5 Years
Household size
4.2 People
Education level (tertiary)
35.0 %

Median household income
72,095 USD
Unemployment rate
3.8 %
Cost of living index
70 Index

Retail spending per capita
4,500 USD
Spending on apparel
900 USD
Spending on groceries
1,200 USD
Spending on electronics
600 USD

Annual foot traffic
8,000,000 Visitors
Dwell time
120 Minutes
Conversion rate
25.0 %
Sales per square meter
3,500 USD

Number of retail stores
560 Stores
Anchor tenant presence
Yes
Competitor density (same category)
10.0 %
Tenant diversity
80.0 %
Unique Concepts
15.0 %

Number of Levels
3 Levels
Average rent per square meter
50 USD
Vacancy rate
5.0 %
Lease term flexibility
Medium
Available retail space
5,650 Square Meters
Gross Leasable Area
113,000 Square meters

Proximity to main roads
0.5 Kilometers
Public transport access
Yes
Parking spaces
5,265 Spaces
Pedestrian traffic
High

E-commerce competition
14.48 %
Click-and-collect adoption
30.0 %
Internet penetration
99.0 %

Retail crime rate
Low
Security measures
High

Promotional events
50 Events
Loyalty program penetration
40.0 %
Digital signage presence
Yes

Projected foot traffic growth
5.0 %
New tenant pipeline
20 Stores
Mall expansion plans
No
City Snapshot
Manama

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Top retail destinations across Bahrain.

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Manama

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