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Fast FashionInternational ChainsQuick-Service DiningStreetwear & AthleisureFamily Entertainment

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KK One is a modern shopping center located in the Xiasha area of Futian District, Shenzhen, China, which opened on May 29, 2016.

Spanning approximately 100,000 square meters across five stories, the mall features a unique loop formation interior design inspired by a native butterfly species, emphasizing natural light and open spaces. It is strategically positioned near Binhe Square, with excellent accessibility via Shenzhen Metro Line 9 (Xiasha station) and multiple bus routes, facilitating high commuter and tourist traffic.

The property serves as a key retail destination in Futian, Shenzhen's central business district, benefiting from the city's status as a global tech and innovation hub.

Tenant mix includes a diverse array of over 200 stores, comprising international fashion brands like Zara, H&M, and Uniqlo, local Chinese retailers, electronics outlets, and a strong emphasis on food and beverage options with more than 50 eateries ranging from casual dining to upscale restaurants. Entertainment facilities feature an IMAX cinema, ice skating rink, and children's play areas, enhancing dwell time and footfall.

Market position is solid within Shenzhen's competitive retail landscape, where Futian hosts premium malls like MIXC and COCO Park, but KK One differentiates through its ecological design and proximity to office towers, attracting young professionals and families.

Occupancy rates are estimated at around 95% based on recent commercial reports, reflecting stable demand amid Shenzhen's retail vacancy rate of 8-10%.

Leasing advantages include flexible space configurations from 50 to 5,000 sqm, turnover rents tied to sales performance, and promotional support from mall management. However, retailers face challenges from intense competition and economic pressures impacting consumer spending. Average ground-floor rents in Futian hover at RMB 500-600 per sqm per month, competitive yet pressured by a 2% quarterly decline in 2025 per JLL data.

The surrounding demographics feature a median age of 32, high disposable income averaging RMB 80,000 annually, and a population density supporting 20 million annual visitors across Futian retail venues.

Operational quality is high with modern infrastructure, but potential risks include aging adjacent roads and seasonal footfall dips during rainy seasons.

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Hours of Operation

Hours

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Monday10:00 AM — 10:00 PM
Tuesday10:00 AM — 10:00 PM
Wednesday10:00 AM — 10:00 PM
Thursday10:00 AM — 10:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday10:00 AM — 10:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

9289 Binhe Avenue, Shenzhen, China

Insights

Demographics and Accessibility

Futian Districts demographics include a young, affluent population with a median age of 32 and average annual household income exceeding RMB 80,000, driven by tech professionals from nearby Shenzhen High-tech Park. KK One benefits from strong accessibility, directly connected to Metro Line 9, which sees over 1 million daily riders, contributing to estimated footfall of 5-7 million visitors annually. This supports robust retail performance, though competition from nearby malls may dilute traffic during peak hours. Risks include traffic congestion on surrounding avenues, potentially impacting last-mile access for drivers.

Tenant Mix and Occupancy

The tenant mix at KK One comprises 40% fashion and apparel, 30% F&B, 15% electronics and lifestyle, and 15% entertainment and services, featuring brands like Apple, Nike, and local chains such as Mixue Ice Cream. Occupancy stands at approximately 95%, above the city average of 90%, per Cushman and Wakefield reports, indicating strong leasing demand. This balanced mix drives synergy and cross-shopping, but weaknesses include over-reliance on mid-tier brands amid market saturation in fast fashion, with potential challenges from e-commerce competition eroding physical sales by 10-15% yearly.

Rent Levels and Market Risks

Prime rents at KK One range from RMB 550-650 per sqm per month for ground floor spaces, aligned with Futian averages from Savills Q1 2025 data, offering a 5-10% premium over secondary locations due to high visibility. Lease terms typically span 3-5 years with annual escalations of 5%, including turnover components for performance-based adjustments. Drawbacks encompass downward rent pressure from a 2.2% QoQ decline in Shenzhen retail per JLL, heightened competition from 20+ malls in Futian, and economic slowdowns affecting occupancy stability, particularly in non-essential categories like luxury goods.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
90,000
Year Built
2016
Parking Spaces
1000
Average Monthly Footfall
666,667
Owner
Kingkey Real Estate
Anchor Tenants
Zara,H&M,Uniqlo,Haidilao

Detailed Market Analytics

Primary Catchment Area
5 km
Secondary Catchment Area
20 km
Catchment area population
1,000,000 People
Population growth rate
2.5 %
Median age
32 Years
Household size
2.5 Persons
Education level (tertiary)
30.0 %

Median household income
80,000 RMB
Unemployment rate
3.5 %
Cost of living index
120 Index

Retail spending per capita
33,000 RMB
Spending on apparel
1,521 RMB
Spending on groceries
4,500 RMB
Spending on electronics
2,000 RMB

Annual foot traffic
8,000,000 Visitors
Dwell time
2 Hours
Conversion rate
25.0 %
Sales per square meter
20,000 RMB

Number of retail stores
200 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
High Density
Tenant diversity
High Diversity
Unique Concepts
Yes Presence

Gross Leasable Area
90,000 sqm
Number of Levels
5 Levels
Average rent per square meter
600 CNY per month
Vacancy rate
4.0 %
Lease term flexibility
3-5 Years
Available retail space
4,000 sq m

Proximity to main roads
High Proximity
Public transport access
Excellent Access
Parking spaces
1,000 Spaces
Pedestrian traffic
High Traffic

E-commerce competition
High Competition
Click-and-collect adoption
High Adoption
Internet penetration
90.0 %

Retail crime rate
Low Rate
Security measures
Advanced Measures

Promotional events
Frequent Events
Loyalty program penetration
High Penetration
Digital signage presence
Yes Presence

Projected foot traffic growth
5.0 %
New tenant pipeline
Ongoing Pipeline
Mall expansion plans
None announced Plans
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