Kk Mall, Shenzhen — Stores, Map & Hours

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Brand Fit Snapshot

Best for:

International ChainsFast FashionCinema & LeisurePremium Dining & LifestyleMixed-Use & Office Traffic

Not ideal if:

Discount RetailUltra-Luxury PositioningValue Positioning

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KK Mall in Shenzhen's Luohu District at 5016 Shennan Dong Road is a key component of the Kingkey 100 complex, offering 84,000 sqm GLA over five floors with 250 stores. Occupancy exceeds 90% (vacancy 8%), per Q2 2025 reports.

Tenant mix features 150-200 international fashion outlets (e.g., Zara, H&M, Armani), anchored by IMAX cinema, supermarket, bookstore, spa, games, and F&B like Starbucks. Footfall averages 5 million annually, supported by young (median age 32), high-income (80,000 RMB/capita) demographics and Hong Kong visitors; sales up 3.8% y-o-y. Rents at 320-800 RMB/sqm/month, below city avg 753 RMB. Excellent metro access (Lines 1,2,9) but traffic issues.

Mid-luxury positioning in competitive market with 7.8M sqm stock; advantages include central visibility and flexibility, drawbacks: fashion saturation, e-commerce rivalry.

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Hours of Operation

Hours

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Monday	10:00 AM — 10:00 PM
Tuesday	10:00 AM — 10:00 PM
Wednesday	10:00 AM — 10:00 PM
Thursday	10:00 AM — 10:00 PM
Friday	10:00 AM — 10:00 PM
Saturday	10:00 AM — 10:00 PM
Sunday	10:00 AM — 10:00 PM

Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

5016 Shennan East Road, Shenzhen, China

Insights

Demographic Profile

Luohu catchment (1M pop, 2.5% growth) targets young urbanites (age 32-33, 35% tertiary education, 95% internet penetration). High disposable income (150,000 RMB/household) drives apparel (1,521 RMB/year) and electronics spending (5,000 RMB). Loyalty programs at 60%, favoring experiential retail, but unemployment at 4% and cost of living index 120 signal sensitivity to economic shifts.

Competitive Landscape

High competitor density in Luohu with over 200 similar outlets, including MixC and Dongmen, erodes exclusivity. E-commerce captures 25% fashion sales, pressuring non-unique tenants. New supply like Shenzhen Bay MIXC II adds vacancy risk (city 8.8%). KK Mall's mid-luxury niche benefits from border traffic but vulnerable to policy changes reducing 20-30% visitors.

Leasing Considerations

Rents 600-800 RMB/sqm/month for prime, with flexible short/medium terms amid softening market (down 2.7% q-o-q). Sales 38,000 RMB/sqm/year support viability, but F&B depth limits dwell (50 min). Operational quality high with promotions; risks from aging infrastructure (opened 2010) and rising costs. Strong pipeline for new tenants, occupancy 92%.