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Luxury Fashion HousesHigh-End Flagship StoresPremium Dining & LifestyleDesigner BoutiquesTourist & Duty-Free

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Discount RetailValue PositioningBudget Brands

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Greenbelt is a premier mixed-use retail complex in Makatis Ayala Center, spanning approximately 12 hectares with a 2.8-hectare central garden that blends indoor and outdoor spaces for shopping, dining, and entertainment. Developed by Ayala Malls, it consists of multiple buildings including Greenbelt 1 through 5, positioning it as a luxury destination in the heart of the Philippines central business district.

The property attracts affluent professionals, expatriates, and tourists due to its proximity to corporate offices, hotels, and residential areas.

Tenant mix emphasizes high-end fashion, luxury brands like Louis Vuitton and Gucci, upscale F&B outlets comprising about 40 percent of space, and lifestyle retailers, with entertainment options such as cinemas and arcades.

Market position remains strong amid Metros robust retail sector, with low vacancy rates around 2-3 percent across prime malls as of Q1 2025 per Colliers reports.

Leasing advantages include high footfall exceeding 50,000 daily visitors, supported by the business districts economic activity, and consistent occupancy near 98 percent, enabling stable revenue streams for tenants.

Accessibility via Ayala Avenue MRT station and elevated walkways to adjacent properties like Glorietta enhances visibility. However, prime rents range from PHP 1,300 to 2,000 per square meter per month in 2025 according to Knight Frank and JLL analyses, reflecting premium positioning but potentially challenging for mid-tier retailers. Ongoing redevelopment of Greenbelt 1, announced in 2025, aims to modernize facilities and boost foot traffic by over 40 percent based on prior phases.

Operational quality is high with well-maintained infrastructure, though competition from nearby malls and traffic congestion pose risks to accessibility during peak hours.

Demographic profile features high-income earners with average household incomes above PHP 100,000 monthly, driving demand for premium categories.

Overall, Greenbelt offers solid leasing potential for brands targeting upscale consumers, balanced against high operational costs and market saturation in luxury segments.

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Hours of Operation

Hours

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Monday11:00 AM — 09:00 PM
Tuesday11:00 AM — 09:00 PM
Wednesday11:00 AM — 09:00 PM
Thursday11:00 AM — 09:00 PM
Friday11:00 AM — 10:00 PM
Saturday11:00 AM — 10:00 PM
Sunday11:00 AM — 09:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Ayala Avenue, Makati, Philippines

Insights

Demographics and Footfall

Greenbelt serves a demographic of affluent professionals and expatriates in Makatis central business district, where average household incomes exceed PHP 100,000 monthly per market reports. Proximity to over 1 million office workers and luxury hotels generates daily footfall surpassing 50,000 visitors, bolstered by events and dining appeal. This supports strong sales performance in premium categories, though seasonal fluctuations from business travel may impact consistency, with data from ULI case studies indicating 40 percent foot traffic growth post-redevelopments.

Tenant Mix and Occupancy

The tenant mix allocates roughly 40 percent to F&B and dining, 35 percent to fashion and luxury retail, and 25 percent to lifestyle and entertainment per Ayala Malls directories. High occupancy at 98 percent reflects robust demand, with low vacancy in Metros 7.9 million sqm retail space as of Q1 2025 per Colliers. Strengths include diverse anchors enhancing cross-shopping, but weaknesses arise from saturation in luxury brands, potentially limiting opportunities for new entrants in similar categories amid competition from adjacent Glorietta.

Lease Terms and Risks

Prime rents at PHP 1,300-2,000 per sqm per month in 2025 per JLL and Knight Frank reports position Greenbelt as a high-cost venue, with typical lease terms of 5-10 years including percentage rents on sales. Advantages encompass stable occupancy and prime visibility, but risks include heavy traffic on Ayala Avenue reducing accessibility and elevated competition from SM Makati and online retail eroding physical sales. Aging elements in older sections like Greenbelt 1, undergoing 2025 redevelopment, may temporarily disrupt operations, per Ayala announcements.

Building Details

Property Type
Shopping Centre
Gross Leasable Area
150,000
Year Built
1988
Parking Spaces
5000
Average Monthly Footfall
3,650,000
Owner
Ayala Land
Anchor Tenants
Rustan’s Department Store, Marks & Spencer, Debenhams

Detailed Market Analytics

Primary Catchment Area
5 km radius
Secondary Catchment Area
20 km radius
Catchment area population
2,000,000 People
Population growth rate
1.5 %
Median age
28 Years
Household size
3.8 Persons
Education level (tertiary)
60.0 %

Median household income
500,000 PHP
Unemployment rate
3.0 %
Cost of living index
150 Index (Manila=100)

Retail spending per capita
20,000 PHP
Spending on apparel
5,000 PHP per year
Spending on groceries
10,000 PHP per year
Spending on electronics
3,000 PHP per year

Annual foot traffic
43,800,000 Visitors
Dwell time
2 Hours
Conversion rate
20.0 %
Sales per square meter
100,000 PHP per year

Number of retail stores
600 Stores
Anchor tenant presence
Yes Presence
Competitor density (same category)
High Density
Tenant diversity
High Diversity
Unique Concepts
Luxury and green spaces Concepts

Gross Leasable Area
150,000 sqm
Number of Levels
5 Levels
Average rent per square meter
1,500 PHP per month
Vacancy rate
4.0 %
Lease term flexibility
Standard 3-5 years Years
Available retail space
5,000 sqm

Proximity to main roads
Excellent Proximity
Public transport access
High Access
Parking spaces
5,000 Spaces
Pedestrian traffic
High Traffic

E-commerce competition
High Competition
Click-and-collect adoption
70.0 %
Internet penetration
73.0 %

Retail crime rate
Low Rate
Security measures
CCTV and guards Measures

Promotional events
Frequent Events
Loyalty program penetration
50.0 %
Digital signage presence
Yes Presence

Projected foot traffic growth
5.0 %
New tenant pipeline
Ongoing Pipeline
Mall expansion plans
Redevelopment Plans
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