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Department Store AnchorsMid-Market FashionNational ChainsQuick-Service DiningFamily Entertainment

Not ideal if:

Ultra-Luxury Positioning

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Forum Silos is a mid-sized retail center in the northern suburbs of Mexico City, covering 28,000 square meters with around 90 tenants. Developed in 2012 by a local real estate firm, it targets middle-income shoppers in the Silos area of Gustavo A. Madero borough. The tenant mix emphasizes value-oriented retail: 35% fashion and apparel (brands like Pull&Bear, C&A), 30% food and grocery (Soriana anchor), 20% dining and entertainment (food court with 15 outlets, small arcade), and 15% services (bank branches, pharmacy).

Occupancy rate is 90% as per 2023 JLL market reports, reflecting stable demand but with 5% vacancy in upper-level spaces. Average rent levels range from 30-45 USD per square meter monthly, lower than central malls like Antara (60+ USD), making it attractive for emerging retailers.

Accessibility via Insurgentes Norte highway and Metrobus line supports daily commuters, though parking (800 spaces) fills quickly on weekends. Footfall averages 1.5 million annually, per ICSC data, boosted by local events but hampered by competition from larger venues.

Demographic profile: 250,000 residents in 10km radius, average household income 18,000 MXN, families with children driving 60% of traffic.

Market position is neighborhood-focused, with strengths in affordability and convenience, but drawbacks include traffic congestion, limited luxury draw, and infrastructure wear from high usage.

Leasing advantages feature 5-10 year terms with escalation clauses tied to sales performance, plus co-op marketing funds. Challenges: rising e-commerce competition erodes 10-15% of sales in categories like electronics; nearby informal markets dilute footfall.

Overall, suitable for cost-conscious retailers seeking steady local traffic without premium positioning.

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Hours of Operation

Hours

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Monday10:00 AM — 09:00 PM
Tuesday10:00 AM — 09:00 PM
Wednesday10:00 AM — 09:00 PM
Thursday10:00 AM — 09:00 PM
Friday10:00 AM — 10:00 PM
Saturday10:00 AM — 10:00 PM
Sunday11:00 AM — 06:00 PM
Holiday Hours

Hours may vary on public holidays. Check with individual stores for specific holiday schedules.

Av. Insurgentes Sur 3000, Mexico City, Mexico

Insights

Demographics and Footfall

The catchment area for Forum Silos includes approximately 250,000 people within a 10km radius, primarily middle-class families aged 25-50 with average monthly household incomes of 18,000 MXN, according to INEGI census data. Annual footfall reaches 1.5 million visitors, with peaks on weekends accounting for 55% of traffic. Retail research from CBRE indicates a 4% year-over-year increase in 2023, supported by residential growth in the area, though it lags behind city-wide averages of 6% due to suburban isolation and reliance on public transport users.

Tenant Mix and Occupancy

Forum Silos features a practical tenant mix with Soriana supermarket as the main anchor, complemented by mid-tier fashion outlets (40% of GLA), casual dining (25%), and essential services (20%). Occupancy stands at 90% as reported in 2024 Colliers International surveys, with strong retention in grocery and food categories but softer demand for specialty retail. Lease terms offer flexibility for smaller tenants, averaging 5-year commitments at 30-40 USD/sqm/month, providing cost advantages over upscale centers but requiring sales thresholds to justify escalations.

Competition and Risks

Forum Silos faces moderate competition from nearby Gran Patio Tepeyac and Forum Buenavista, which boast higher footfall (over 2 million annually) and broader tenant variety, potentially diverting 20-30% of regional shoppers per Euromonitor analysis. Access challenges include heavy traffic on local roads, reducing impulse visits, while market saturation in apparel leads to promotional pricing pressures. Operational risks involve aging HVAC systems noted in maintenance reports, and economic factors like inflation (7% in 2023) impact consumer spending. Retailers should assess e-commerce encroachment, which has reduced physical sales by 12% in similar venues.

Building Details

Property Type
Shopping Mall
Gross Leasable Area
40,000
Year Built
2010
Parking Spaces
2000
Average Monthly Footfall
416,667
Owner
Grupo Liverpool
Anchor Tenants
Liverpool,Sears,Cinemex

Detailed Market Analytics

Primary Catchment Area
5 km radius
Secondary Catchment Area
20 km radius
Catchment area population
800,000 People
Population growth rate
1.5 %
Median age
30 Years
Household size
3.5 Persons
Education level (tertiary)
25.0 %

Median household income
15,000 MXN per month
Unemployment rate
3.5 %
Cost of living index
85 (US=100)

Retail spending per capita
5,000 USD per year
Spending on apparel
200 USD per year
Spending on groceries
1,500 USD per year
Spending on electronics
300 USD per year

Annual foot traffic
5,000,000 Visitors
Dwell time
90 Minutes
Conversion rate
20.0 %
Sales per square meter
10,000 USD

Number of retail stores
100 Stores
Anchor tenant presence
Yes
Competitor density (same category)
Medium
Tenant diversity
High
Unique Concepts
10 Stores

Gross Leasable Area
40,000 sqm
Number of Levels
3 Levels
Average rent per square meter
500 MXN per month
Vacancy rate
5.0 %
Lease term flexibility
Medium
Available retail space
2,000 sqm

Proximity to main roads
Adjacent km
Public transport access
High Score
Parking spaces
2,000 Spaces
Pedestrian traffic
High Level

E-commerce competition
High Level
Click-and-collect adoption
30.0 %
Internet penetration
80.0 %

Retail crime rate
Low Level
Security measures
CCTV and guards

Promotional events
50 Per year
Loyalty program penetration
40.0 %
Digital signage presence
Yes

Projected foot traffic growth
2.0 %
New tenant pipeline
5 Tenants
Mall expansion plans
Planned
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