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Etisalat Town Centre in Sharjah, UAE, on King Abdul Aziz Street, offers 40,000 sqm GLA in a 2005-built, two-level community mall targeting 1.8 million residents in a 10 km radius, mainly middle-income families and expatriates aged 25-40. With 100 stores anchored by Carrefour and Etisalat, the mix focuses on mid-range fashion, electronics, casual dining, and essentials (15% unique). Occupancy: 85-90%; footfall: 416,667 monthly, 5 million annually (5% growth); sales: AED 8,000/sqm/year.
Accessibility via 1,000-1,500 parking spots and transport, but moderate pedestrian access. Rents: AED 80-120/sqm/year, with 3-6 months free rent, fit-outs. In a market with 3 malls/100k residents and 5-7% growth, it provides value positioning vs Dubai's higher costs, stable essentials demand. However, aging infrastructure, e-commerce (5-7% erosion), competition from Sahara Centre and Dubai malls pose challenges; limited luxury viability due to demographics.
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Hours of Operation
Hours
| Monday | 10:00 AM — 09:00 PM |
| Tuesday | 10:00 AM — 09:00 PM |
| Wednesday | 10:00 AM — 09:00 PM |
| Thursday | 10:00 AM — 09:00 PM |
| Friday | 10:00 AM — 10:00 PM |
| Saturday | 10:00 AM — 10:00 PM |
| Sunday | 11:00 AM — 06:00 PM |
Hours may vary on public holidays. Check with individual stores for specific holiday schedules.
Insights
Demographic Profile
Primary catchment of 1.8 million with median income AED 25,000/month, family size 4.8, age 33.6. Retail spending AED 15,000/capita/year: AED 4,000 groceries, 2,500 apparel, 3,000 electronics. 40% shoppers for retail, 35% dining, 25% services. Price-sensitive, favoring value; premium underperforms. Growth 2.5% annually, 45% tertiary education, low unemployment 2.6%. Cost of living index 65 vs New York 100.
Competition and Market Factors
Competes with Sahara Centre (90,000 sqm, 800,000 monthly footfall) and City Centre Sharjah for broader mix/entertainment. Proximity to Dubai malls diverts affluent, lowering sales. Sharjah saturation moderate; UAE occupancy avg >90%, here 85-90%. E-commerce erodes non-essentials 5-7%/year; hypermarket saturation risk. Stable but competitive market with 5-7% retail growth.
Lease Terms and Operational Quality
Rents AED 80-120/sqm/year (or 100/month noted), incentives: 3-6 months free, fit-out allowances, 3-5 year terms with turnover escalations. Operational: advanced security, low crime, digital signage, 50 promotions/year, 40% loyalty uptake. Strengths in anchors; weaknesses: aging 2005 infrastructure may need upgrades, no expansion. Suits value retail; risks from disruptions.
Building Details
Detailed Market Analytics
City Snapshot
Sharjah
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City Snapshot
Sharjah
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